Сайт пошуку роботи №1 в Україні

Резюме від 30 квітня 2024 PRO

Юрий

Product-менеджер

Зайнятість:: Повна зайнятість.
Вік:: 35 років
Місто:: Київ

Контактна інформація

Шукач вказав телефон , ел. пошту, Facebook та LinkedIn.

Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/2848758

Досвід роботи

Product Marketing Manager

з 07.2018 по нині (5 років 10 місяців)
Samsung Electronics Ukraine Company, Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

• Managing MDA category – REFs ; MWO, B-In, AirDresser till Nov’23; WMs till Oct’20
• Portfolio extension - successful launch of new Dryers (32% MS Nov’20) & AirDresser
• Developing portfolio analysis and growth strategies in order to achieve business targets
• Short & long term marketing support via online/offline channels
• Budget planning & financial analysis to ensure profit targets achieved
• Creating distinctive launching plans based on the business needs
• Market analysis and forecasting based on Gfk reports, consumer insights & findings
• Cross-functional coordination with other departments to make sure new products successfully launched
• Communicating directly with HQ in terms of MDA line-up management and strategic opportunities
• Constant market concepts and competitor tactics tracking

Brand Executive (Ukraine, Moldova & Caucasus)

з 07.2015 по 12.2017 (2 роки 5 місяців)
Imperial Tobacco, Киев (Food industry)

Developed and implemented the brand strategies within the different price segments for assigned brands P&S, Jade, Prima Family + brands in non-filter category
Launched new SKU P&S with menthol capsule and relaunched Style into Jade in UA market
P&S family portfolio extension by launching new product in slim format for MD and AZ markets
Supervised trade marketing team in promo strategy development, advocacy program implementation, POSM, sales support materials and equipment production
Competitive environment analysis in trade channels and regions, brands pricing and performance
Analyzed consumer researches and insights based on data provided by InMind, AC Nielsen, GFK
Developed and led monthly product presentations/training sessions for trade customers and sales force
Cooperation and management BTL, media agencies from briefing to post-evaluation campaign stage: nationwide promo campaign for P&S “Drag racing” and “Grill Fest” for Prima Lux

Senior Sales Assistant

з 10.2013 по 06.2014 (8 місяців)
Guess, Inc., Toronto (Retail)

• Assisted customers with product selection and queries
• Maintained work area in terms of cleanliness and hygiene
• Handled inventory and stocks
• Analyzed sales reports and district data to develop higher sales targets

Marketing Associate

з 11.2011 по 08.2012 (9 місяців)
Colgate-Palmolive (Ukraine), Киев (Food industry)

•Assisted the BM in toothbrush category
•Prepared and analyzed market data, short-term forecast, category performance analysis
•Partnered with advertising agencies in order to create POP`s materials, press campaign support, SAP procedures, artworks adaptation, documentation procedures (selling stories, SKU forms, etc.)
•Supported sales promotions to ensure there was no overstock, price tracking, P&L assistance to BM
•Adaptation of CP UA corporate web-site and social pages, competitive activities tracking (digital & in-store)
•Utilized and developed excellent time management agility

Intern

з 03.2011 по 06.2011 (3 місяці)
Microsoft Ukraine (IT, System Integration, Internet)

• Worked with database and supported the branding of advertising materials
• Updated company website with a fresh and progressive style focusing on the educational section
• Responsible for the planning of company events
• Liaison and coordinator for guests during events

Recruitment assistant

з 07.2010 по 08.2010 (1 місяць)
Kyivstar (Telecommunications and networking)

• Worked within the framework of Special Kyivstar-Promotion Coop Project
• Recruitment of personnel for Kyivstar Contact Center
• Provided a pre-screening of potential applicants for Human Resources personnel

Marketing specialist/analyst

з 06.2008 по 03.2011 (2 роки 9 місяців)
Promotion, Recruitment Company (Business Services/Recruitment Agencies)

• Utilized company database in order to conduct recruitment for employers
• Monitored leading Ukraine-based companies in order to provide recruitment support
• Worked with statistic data and inquires of HR managers in order to fulfill their hiring needs
• Provided weekly statistical data in a report to the general manager

Освіта

Seneca College

Brand Management, Toronto
Вища, з 2012 по 2013 (8 місяців)

•Obtained knowledge of brand management
•Focused on case studies and built relationships with industry professionals
•Participated in research project as a group leader

Ukrainian-American Humanitarian Institute of Wisconsin International University, Kiev

Business Administration, Marketing, Kiev
Вища, з 2006 по 2012 (5 років 9 місяців)

•Obtained professional skills to work successfully in the marketing industry
•Improved skills and knowledge to develop and execute successful brand strategies
•Acquired skills to leverage marketing background

Додаткова освіта та сертифікати

London School of Economics and Political Science - Marketing

2007

Kyiv Mohyla Business School - Brand Management certificate

2016

EY Academy of Business - Finance for Non-Financial Managers I: Accounting, Analysis, Budget

2016

Kyiv Mohyla Business School - Brand Communications certificate

2017

Data Analysis Systems - MS Excel Data Analysis and Forecasting

2018

IMB Academy - Digital Marketing Certificate