Contact information

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Work experience

Маркетинг

from 05.2018 to now (7 years 3 months)
L'Oréal Україна, Київ (Краса, фітнес, спорт)

Marketing at L'Oreal Ukraine (6,5 years)
PROFESSIONAL STEPS:
- Marketing Trainee in CPD-division, Garnier and L'Oreal Paris Coloration and Hygiene.
- Junior Brand Manager, Kerastase and Decleor:
Developing a 360 strategy and introduction of a social selling strategy, as the result – making launches the TOP SKUs in the first 3 months.
Reformation of marketing and commercial approach during the Covid-19 pandemic.
Cooperation with influencers and business owners.
- Brand Manager and Senior Brand Manager, Matrix and Biolage:
Leading the biggest professional brand in L'Oreal Ukraine with 60% of the weight in business.
Organizing the first online event on the beauty market with 300 guests and international speakers during the Covid-19 pandemic.
Implementing the synchronous event in 4 cities with 400 guests, masterclasses, online speakers, quizzes.
- Group Brand Manager, Garnier and L'Oreal Paris Coloration and Hygiene
Management of 2 teams and 8 brands.
Idea development and organization of the biggest Garnier event-conference for 160 guests.
Development of price policies, promo strategies, marketing support strategies on O+O channels.
Media planning, forecasting, pricing, and brand portfolio management

Education

National University "Kyiv-Mohyla Academy"

Маркетинг, Київ
Higher, from 2013 to 2019 (6 years)

National University "Kyiv-Mohyla Academy", Master’s and Bachelor's degree, "Marketing".

Knowledge and skills

• Управління командою
• Стратегічний маркетинг
• Контроль ціноутворення
• Розробка маркетингової стратегії
• Організація заходів
• Пунктуальність
• Участь у тендерах
• Digital-маркетинг
• Медіапланування
• Запуск нових брендів

Language proficiencies

• English — fluent
• Ukrainian — fluent
• French — advanced
• Polish — advanced
• Russian — fluent