Дмитрий

WORK EXPERIENCE

RETENTION MANAGER August 2024 - December 2024

NDA
Strategic planning and implementation of monthly
bonuses.
Manage and optimize automated omnichannel campaigns
across email, web push, mobile push and SMS channels
to drive customer engagement and retention;
Supervising product retention mechanics: terms,
bonuses, operations.
Dmytro A/B tests, optimization, automatic weekly/monthly
communications and offers that are targeted to retain
Makarenko users.

E-MAIL MARKETING MANAGER
EMAIL MARKETING MANAGER July 2023 - August 2024

Dnipro, Ukraine
Kyrrex
[open contact info](look above in the "contact info" section)
Strategy, Customer Journey Map, Content-plan created
[open contact info](look above in the "contact info" section) Copywriting, design, adaptive HTML layouts
Automation trigger emails setup
@dmitriy_mak A/B tests, optimization, etc

LEAD GENERATION MANAGER Sept 2022 - July 2023
PROFILE
Fortunatos Agency

You will miss me Adjusted the anti-spam settings for domains
Warmed up domains
when I'm gone
Set up email collecting tools
Created and used automation tools for LinkedIn
Collected emails from LinkedIn and other social media
SKILLS Validated email databases
Created texts, designs, and adaptive HTML templates
Sent cold outreach emails
Sent invites and messages on LinkedIn
Digital Marketing

ANTI SPAM requirements RETENTION MANAGER Mar 2021 - Sept 2022

Ecommerce Group
Automation / Trigger funnels
Created and implemented Retention strategies with
trigger maps and content plans for online stores in
Project Management
channels:
- Email
- SMS
HTML/CSS
- Web Push
- Facebook Messenger etc.
Copywriting, desing and HTML layouts for templates
 EMAIL MARKETER Aug 2018 - Feb 2021

Email Consulting
TECHNOLOGIES
Briefed clients and created Email marketing strategies
Copywriting, desing and HTML layouts for templates
- eSputnik
ESP system settings and anti-spam activities
- Stripo
Created chat-bots, trigger funnels, sequences
- Sendpulse
Conduct A/B tests
- Unisender
Work with the internal and in-house Marketing teams
- MailChimp
- SmartSender
- SendGrid
MARKETING MANAGER July 2017 - Aug 2019
- Snovio
- Apollo Freelancehunt
- Getresponse
- Replyio
Lead generation +100,000 new users from +50 channels
- Intercom
Created 6 webinars and 3 seminars
The company's blog was created, as of August 2018 it
- Litmus
had +10,000 readers
- Mail warmers
Started Email marketing include +70 different Emails
- Mail-tester
triggers
- Turbo SMS
- Gravitec

- Google Analytics
- Google Adwords
- Facebook Ads EDUCATION
- Mixpanel

- Wordpress Automation Specialist 1993 - 1998
- Opencart
- Magento College of Automation and
- Tilda Telemechanics
- Hubspot
- Bitrix24
- retailCRM
- amoCRM
COURSES AND CERTIFICATES
- Slack
- Trello
- Asana 2017 - IT Essentials
- Jira 2018 - Digital Marketing
2018 - Google Analytics for Beginners
- Manychat 2018 - Advanced Google Analytics
- Aimlogic 2018 - Google Adwords for Beginners
- Facebook chat bots 2018 - Google Digital Workshop
- Instagram bots 2019 - Youtube Creators Academy
- LinkedIn bots 2019 - Facebook Blueprint
- Leeloo AI 2019 - Instagram for Business
- Viber chat bots 2019 - Marketing on LinkedIn
- Whatsapp chat bots 2019 - eLearning with Pinterest
- Telegram bots 2019 - Marketing Tools: Digital Marketing
2019 - Email marketing GetResponse
- Photoshop 2019 - Email marketing SendPulse
- Canva 2019 - Scrum: Advanced
- Figma 2020 - Winautomation Diploma
2021 - UIPath Advanced
2024 - Google AI