Анна

About me:
I have experience working with developers and have successfully implemented
freelance projects that received positive feedback from clients.

I focus on the
needs of users and businesses, creating effective UX/UI solutions. I
constantly improve my skills at professional courses and in design communities.

Anna Motorna
UX/UI Designer While studying at GOIT, I was the leader of a team of three designers when creating
Mobile App Designer the Serenity psychological support web service. This gave me practical experience in

Web Designer
UX research, interface development, and teamwork.

I also have experience
conducting corporate trainings, which helped me develop
[open contact info](look above in the "contact info" section)
strong communication and process management skills.
[open contact info](look above in the "contact info" section)

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WhatsApp Portfolio
Courses and certificates
UI/UX Design | GOIT 202
Key skills UI/UX Design | Prometheus 202
Basics HTML, CSS і JavaScript | SheCodes 202
UX School of Management | GeloN 2016
Interviews, persona creation, target
audience analysis, development
of user flow
Education
MWP matri
Kharkiv Institute of Trade and Economics 2011

Customer Journey Mappin
Management of restaurant and hotel business management, Master’s degree
Competitor analysis, wireframing, and
prototypin
User experience testing: usability tests, Work experience:
collection and analysis of feedback.
Freelance since 2024 Web - designer

Ui Conducting briefings with clients, researching the client’s competitors, preparing
Working with reference a visual concept, preparing text and graphic materials, creating a landing page
Developing visual concepts and on the Weblium No-code platform.
layout
Working with typography, color
palette and iconograph Main projects
Working with design systems, creating
UI KIT Web-based psychological support service ‘Serenity’
Working with styles, components, Project goals:
variables creating a platform for psychological support, with an intuitive interface, and functionality for
Creating interactive elements, online sessions and access to courses.
animated prototypes
What was done:
target audience research, user personas development, competitor analysis, reference selection,
Tools MWP Matrix, user journeys, CJM, wireframes and prototypes, corridor testing and UX optimization,
and implementation of online consulting and course functionality.
Figm
Expected results:
Adobe Photosho
the Serenity web service increases the availability of online psychotherapy, provides effective
Adobe Illustrato
tools for stress management and emotional intelligence development, and supports the
Visual Studio Cod professional growth of psychologists.
Notio
Trell Ecovillage mobile application
Chat GPT
Project goals:
to create a mobile application that will help users find eco-settlements, learn
Soft skills sustainable lifestyles and master the skills of creating environmentally friendly products
for their families and for sale
Critical thinkin
Effective communication with the team
What was done:
formulated the concept of the mobile application, identified the main functions, target audience,
and clients
created personas, analyzed competitors, developed a detailed structure and design of the
Presentation of project solution
application, taking into account the educational, environmental and social needs of users.
Ability to learn quickly and train other
Adherence to schedules and deadlines Expected results:
attracting the target audience, raising awareness of an environmentally friendly lifestyle, and
generating revenue through educational services, seminars, and an environmental marketplace.

Languages
Redesign of the website for the selection of educational institutions in Ireland
English - Pre-Intermediat
Project goals:
Ukrainian - Native
to improve the user experience, update the visual style and interface, and simplify the process
of searching for and applying to educational institutions.

What was done:
analysis of the current website, competitor analysis, creation of user personas, development
of use cases, wireframes and prototypes, testing and implementation of modern design.

Expected results:
improving the usability of the
website, increasing the number of applications
submitted through the website by 25% and increasing the number of positive feedback
from users.

Landing page for a psychologist who helps Ukrainian refugees in Ireland
Project goals:

to increase the recognition of the psychologist among Ukrainian refugees, provide a
simple and clear interface for making an appointment and create a design that
inspires confidence in the specialist

What was done:
analysis of competitors and target audience, creation of information architecture, development
of wireframes and prototypes, visual design, website optimization for mobile devices

Results :
Increase in thenumber of appointments for consultations, positive feedback from
users on the usability of the site