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You can get this candidate's contact information from https://www.work.ua/resumes/12888739/

Work experience

Internet marketer, content manager

from 02.2024 to 08.2024 (6 months)
Гранд-Флекс, Дніпро (Хімічна промисловість, фармацевтика)

Marketing strategy and analytics:
* Developing and implementing effective marketing strategies based on in-depth market and target audience analysis.
* Defining and monitoring key performance indicators (KPIs) to measure the success of companies.
* Planning, launching and optimizing marketing campaigns to achieve business goals.
* Web analytics: Collecting, analyzing data using Google Analytics and other tools, evaluating the effectiveness of marketing campaigns, preparing reports and recommendations.
Online advertising and SEO:
* Setting up and optimizing contextual advertising (Google Ads) for maximum ROI.
* SEO optimization: Keyword analysis, optimization of website content and structure, link profile building to improve search engine rankings.

SMM and Email marketing:
* SMM: Developing and implementing strategies for social media, creating and publishing content, attracting and retaining an audience, managing brand reputation.
* Email marketing: Creating and sending out effective email campaigns, audience segmentation, message personalization, and analysis of results.
Content management:
* Creating and editing high-quality content for websites, blogs, social media, email newsletters, and other platforms.
* Developing and implementing content strategies, creating and maintaining content plans.
* SEO optimization of content, monitoring and analysis of SEO indicators.
* Creating visual content or coordinating work with designers.
* Manage online brand reputation, including monitoring mentions and responding to reviews.
Communication and collaboration:
* Interacting with other departments (sales, development, design) and coordinating marketing efforts.
* Collaboration with freelancers and contractors.

Porfolio
https://docs.google.com/document/d/1N3F7vBCt-AgHzi__WDnWXpLiYrOOMIlQCxvAhJhOb-g/edit?usp=sharing

Internet marketer (Seo + PPC specialist)

from 03.2023 to 03.2025 (2 years)
Електровек-сталь, Mulheim (Germany), Дніпро (Оптова торгівля, дистрибуція, імпорт, експорт)

Collection and clustering of semantics
* Compilation of Title, Description meta tags
* Selection of donors
* Technical audits
* Setting the SoW for content (https://docs.google.com/document/d/1wP6cziajlOnm1QdAR3PCuzd4jr64dwb0qfX72ITEfPg/edit?usp=sharing)
* Working with Google Adwords, Google Tag Manager, Google Analytics, Google Search Console, Serpstat, Screaming Frog SEO Spider, SimilarWeb, Google Shopping.
Keyword research:
* Conducting keyword analysis for advertising campaigns.
* Identification of effective keywords to achieve the advertising goal.
* Creation and optimisation of advertising campaigns:

Creating ad copy.
*Selecting targeting parameters (target audience, regions, ad time, etc.).
*Optimising the budget and adjusting the strategy depending on the results.
Data analysis and reporting:
*Tracking and analysing the effectiveness of advertising campaigns.
* Prepare reports for management or clients.

Interaction with other departments:
*Collaboration with web developers to implement conversion tracking.
*Communicate with marketing and sales teams to coordinate strategies.

Testing and experimentation:
*Tracking changes in the rules and algorithms of contextual advertising platforms (e.g. Google Ads...).

I also completed a course from ithillel.ua in the field of Internet marketing, taking 2nd place in the group.

Analyst, content manager

from 11.2021 to now (3 years 9 months)
Електровек-сталь, Дніпро (Оптова торгівля, дистрибуція, імпорт, експорт)

Analysis of the sales market;
* creating an offer based on the information collected;
* downloading and updating current products;
* testing the work of the online store;
* filling the content of the online store (Amazon, Ebay, Prestashop, Kaufland...);
* working with Csm on WordPress, Opencart...
* interaction and cooperation with Copywriters https://docs.google.com/document/d/1wP6cziajlOnm1QdAR3PCuzd4jr64dwb0qfX72ITEfPg/edit?usp=sharing
and development
https://docs.google.com/document/d/1TooCo0oQVj3Cz4SzmSnJLvdTdFd0Lqd5wEVZMrvRVbU/edit?usp=sharing
* work Google Adwords, Google Tag Manager, Google Analytics, Google Search Console, Serpstat, Screaming Frog SEO Spider, SimilarWeb, Google Shopping.

Additional education and certificates

Internet Marketing / Online Marketing

2023 (4місяці)
Certificate

Introduction to HTML5 (University of Michigan and offered through Coursera)

2020, 1 months
Certificate

Introduction to CSS3 (University of Michigan and offered through Coursera)

2020, 1 month
Certificate

Knowledge and skills

• HTML
• CSS
• WordPress
• MS Office
• Адміністрування
• Mathcad
• JQuery
• Rozetka
• Верстка
• JavaScript
• Водійське посвідчення кат. В,С1,С.
• Screaming Frog SEO Spider
• Serpstat
• Збір семантичного ядра
• Розробка контент-плану
• Google Search Console
• Ahrefs
• Google Tag Manager
• Netpeak Spider
• SimilarWeb
• Google Ads
• Google Analytics
• OpenCart