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Катерина

PR-менеджер

Considering positions:
PR-менеджер, SMM-керівник, Head of content, Маркетинг-аналітик, Маркетинговий директор, Спеціаліст з інтернет-маркетингу, Інтернет-маркетолог
Age:
24 years
City:
Kyiv

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Kateryna Kharlamova
Kyrenia, Cyprus
[open contact info](look above in the "contact info" section)
[open contact info](look above in the "contact info" section)
24y.o.; Ukrainian

Languages:
• Russian – Native
• Ukrainian – Native
• English – Advanced
• Polish – Intermediate
• Turkish – Intermediate

ABOUT ME
Resourceful and multilingual Marketing & Communications
professional with 4+ years of international experience across
real estate, legal, and NGO sectors. Adept at driving brand
growth through strategic storytelling, digital campaigns, and
cross-platform content. Proven track record in audience
engagement, event management, and creative team leadership.
Passionate about connecting with diverse markets, building
trust through authentic communication, and delivering
measurable results. Currently focused on expanding expertise
in PR and brand strategy.

WORK EXPERIENCE
Veles Enterprises
Marketing and Communications Manager
May 2023 – Mar 2025
[open contact info](look above in the "contact info" section)
https://youtube.com/@velesproperty

Responsibilities:

● Developed and executed comprehensive marketing strategies aligned with business goals.
● Ensured consistent brand messaging across all platforms (YouTube, Instagram – 4 pages,
Facebook).
● Created digital marketing plans including newsletters, social media, events, and paid advertising.
● Managed creatives (ads manager, designer, videographer) to deliver engaging content.
● Analyzed web traffic and engagement metrics to optimize performance.
● Coordinated marketing content creation across platforms and print materials.
● Aligned content strategies with business goals and target audience insights.
● Organized client events including New Year parties, office openings, and team buildings.
● Collaborated with sales to ensure effective lead generation.
● Managed marketing budgets, tracked expenditures, and evaluated campaign outcomes.
Achievements:

● Rebranded Instagram and YouTube channels, increasing YouTube subscribers from 900 to 4,000
and Instagram followers from 1,100 to 2,600.
● Introduced YouTube expert series that generated 500+ client conversions annually.
● Built a personal brand strategy for the CEO, boosting trust and in-person consultation demand.
● Created consistent lead generation strategies that delivered measurable conversion results.

EVENTS
Concept development, creative coordination, communication with entertainment teams, and video
direction for:
Office Opening (Full Event Organization)
https://youtu.be/PXYtqszFCqc?si=1P-wmP1KDFhKFrIH

New Year Clients Parties (Full Event Organization)
[open contact info](look above in the "contact info" section)
[open contact info](look above in the "contact info" section)

CONTENT
Best converted videos (Script-writing, concept creation)
Concept/script creation, expert-led Q&A formats, and live strategy sessions:
https://youtu.be/ktjBVPjifuA?si=n4jdAIvwQ8phUBe7
https://youtu.be/WUaee-JM12k?si=7vGruv8XCYjH8IQj
Q/A
https://youtu.be/Jsy8lxYqUiU?si=hTNezBpSTCsVemD6
https://youtu.be/QHOLGQy5drQ?si=4-81IAZ3l2aGEHjM
https://youtu.be/w8nbZRPWZEs?si=e1QQjwgTFd7A4jEc

Talat Kursat Law Office
International Client Relations & Communications Officer
Jun 2022 – May 2023
http://talatkursat.com/

Responsibilities:

● Managed professional communication with international clients (Post-Soviet countries, UK,
Scandinavia).
● Supported legal documentation processes: contracts, addendums, and wills.
● Maintained detailed client profiles to streamline case management.
● Set up and managed new and ongoing customer accounts.
● Organized meetings and facilitated relationship-building events.
● Resolved client inquiries and concerns professionally and effectively.
Achievements:

● Enhanced firm visibility and client trust, contributing to an increase in returning customers.
● Expanded international partner network, boosting client base across Europe.
● Developed advanced cross-cultural communication skills.
● Introduced structured systems for client file management, improving response times.

World Youth Summit NPC
Director of Marketing and Communications
Feb 2021 – Feb 2022
[open contact info](look above in the "contact info" section)
https://worldyouthsummit.org

Responsibilities:

● Developed and executed global marketing strategies.
● Shaped brand positioning and maintained consistency across international teams.
● Collaborated with Country and Regional Directors across Africa, Asia, and the U.S.
● Provided strategic communication guidance to executive leaders.
● Oversaw operations team and measured performance effectiveness.
● Coordinated logistics and content for international forums and MUN conferences.

Achievements:

● Organized two major international events uniting over 350 participants.
● Increased social media followers by 142.88% and engagement by 570.9%.
● Strengthened brand voice via a communication strategy focused on UN SDGs.
● Transitioned community engagement from social media to branded mobile app.

Investment Consulting Group DOM-INFO LTD
Digital Marketing Specialist & Graphic Designer
Oct 2019 – Feb 2021
[open contact info](look above in the "contact info" section)
https://cyprusinvest.eu

Responsibilities:

● Developed and executed social media content strategy.
● Designed digital and print materials (brochures, banners, visuals).
● Managed and updated website content.
● Produced digital and printed materials for exhibitions.
● Built and maintained partner relationships.
● Created and hosted company’s YouTube content.
Achievements:

● Acquired and maintained 11 new business partners.
● Led social media rebranding on Instagram and YouTube.
● Introduced a “Breaking News” YouTube segment increasing viewership by 75%.
● Directed video shoots for 45+ construction projects.

SKILLS

● Cross-cultural Communication
● Media Literacy & Commercial Awareness
● Leadership & Adaptability
● Negotiation & Persuasion
● Project Management
● Team Building
● Adobe Creative Suite
● CMS & Content Tools

EDUCATION

SKVOT — PR Basics
Apr 2024 – Jul 2024 | Kyiv, Ukraine
https://skvot.io

Arkin University of Creative Arts and Design (ARUCAD) — B.A. in Digital Media
2020 – 2023 | Kyrenia, Cyprus
https://arucad.edu.tr/

CREO School — Graphic Design Course
Nov 2020 – Dec 2020 | Kyiv, Ukraine
https://www.creo.ua

NewLook SMM School — Content Creation & Management
Jan 2020 – Feb 2020 | Kyiv, Ukraine
https://www.newlook.ua

Girne American University — Public Relations
2018 – 2020 | Kyrenia, Cyprus
https://www.gau.edu.tr/

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