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Kateryna Svidlova
Digital Marketing Specialist
Miami, FL, 33179 / 631 366 9711 / [open contact info](look above in the "contact info" section) / Linkedin
SUMMARY
Email Marketing Specialist with 1 year of experience in high-converting email campaigns.
Background in education (6+ years) and marketing coordination (1 year). Skilled in Mailchimp, Klaviyo,
Brevo, HTML/CSS, automation, A/B testing and audience segmentation.

SKILLS
• Technical Tools: Mailchimp, Klaviyo, Brevo, HubSpot.
• Project Management: Scrum, Agile, Waterfall methodologies, Risk Management.
• Marketing & Content Strategy: Audience Growth, Engagement Metrics, Digital Campaigns,
Automation, A/B testing, Segmentation.
• Languages: English (C1), French (B2), Ukrainian (Native), Russian (Native).
• Soft Skills: Leadership, communication, adaptability, time and risk management.
WORK EXPERIENCE
Email Marketing Specialist
Fiverr, Upwork, Remote | 02/2025 – Present
- Designed and executed email campaigns that increased open rates by 35% and CTR by 8% within 2
months;
- Conducted A/B testing and performance analysis to optimize email deliverability and effectiveness;
- Designed responsive email templates using HTML and CSS for enhanced user experience;
- Consulted 10+ clients in e-commerce and digital services to improve retention and sales via email.
Personal English Tutor
Preply, Remote | 09/2019 – 02/2025
- Designed and executed personalized learning programs, ensuring high engagement and efficiency;
- Managed schedules, client communication, and performance tracking using digital tools;
- Achieved a 95/100 quality score on Preply and retained 18+ active students.
Digital Marketing Manager
Omusubi Channel, Remote | 05/2022 – 07/2023
- Grew audience to 1,068+ followers through targeted marketing.
- Developed and launched a high-performing email campaign that boosted engagement and resulted in
the enrollment of 20+ broadcasters
- Increased engagement rate by 40% via improved timing, personalization, and email design.
Volunteer Manager
Slavic Heart Charitable Foundation, Ukraine, On-Site | 03/2022 – 05/2022
- Managed volunteer onboarding for over 1000 individuals monthly;
- Streamlined processes, reducing onboarding time by 20%.
EDUCATION
• Bachelor’s Degree in in Education (English/French) V. N. Karazin Kharkiv National University
(graduated in July 2022)
• Master’s Degree in Education (English/French) V. N. Karazin Kharkiv National University
(graduated in December 2023)
• Bachelor’s Degree in Special Education Donbass State Pedagogical University (graduated in July
2022)
CERTIFICATIONS
• Google Project Management Certificate (graduated in January 2025)
• SkillUp: Advanced Email Marketing Certification (February 2025)
• HubSpot Academy: Email Marketing Certified (March 2025 – April 2027)