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Work experience

Head of content

from 02.2023 to 06.2025 (2 years 4 months)
Centus (IT)

Project manager

from 11.2020 to 02.2023 (2 years 3 months)
NAKIVO, Київ (IT)

SEO Project Manager for a B2B SaaS company ($10M ARR)

Planned and executed the company’s full-funnel SEO/content strategy, from awareness to post-sale.
Led the SEO Project team of 20 web developers, copywriters, editors, designers, QA engineers, outreach specialists, and localization managers.
Oversaw the successful execution of email, social media, and PPC campaigns.
Analyzed data from Google Analytics (GA4), Google Search Console (GSC), Google Tag Manager (GTM), Ahrefs, Semrush, and other sources to refine the SEO strategy.
Performed conversion rate optimization (CRO) using A/B testing tools.
Managed the SEO project budget.



KEY ACHIEVEMENTS
Traffic: from 35K/month to 59K/month (+68%)
DR: +2 points
LinkedIn follower growth: +38%
LinkedIn engagement rate: +1.5%
Reddit CTR: +44%
Quora CTR: +23%
Email CTOR: +9%
Webinar conversion rate: +12%
Google Ads conv. rate: +3%
YouTube watch time: +27%
YouTube CTR: +11%
TOTAL LEADS: +19%

SEO copywriter

from 02.2018 to 11.2020 (2 years 9 months)
Trionika, Київ (IT)

Created compelling landing pages, blog posts, and video scripts favored by prospects and Google’s search algorithm.

Education

Вінницький національний технічний університет

Факультет інтелектуальних інформаційних технологій та автоматизації, Вінниця
Higher, from 2007 to 2012 (5 years)

Knowledge and skills

• Управління командою
• SEO
• Marketing
• Email-маркетинг
• Google Ads
• PPC
• Copywriting
• Google Analytics 4
• HTML
• CSS
• Ahrefs
• SEMrush
• Screaming Frog SEO Spider
• Netpeak Spider
• Figma
• Canva
• Adobe Illustrator
• WordPress
• Google Search Console
• Google Tag Manager
• Jira
• Hotjar
• Asana
• GitHub
• Confluence
• Користувач ChatGPT

Language proficiencies

• Ukrainian — fluent
• English — fluent
• Turkish — beginner