Богдан

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Bohdan Bulik
01 PROFILE Hi! I’m Bohdan, a digital marketing specialist with experience in Meta Ads, and tools like
Google Analytics, Ahrefs, SQL, and Excel. I conducted market and competitor research,
contributed to campaigns as part of a team managing over $500K monthly spend, running
campaigns, A/B tests and collaborating on ad creatives. Motivated and quick to learn, I
worked independently and in teams, fluent in English, ready to contribute to innovative
marketing projects.

02 EMPLOYMENT HISTORY (1.6 years in total)

02/2024 — 11/2024
(10 month)
Market Researcher (Contractor)

Conducted market and competitor research on fillable forms across the U.S., Canada, and Australia, identifying trends and user
needs.
Sourced and benchmarked relevant forms from multiple public and commercial sources.
Collected, organized and analyzed findings in structured spreadsheets to extract actionable insights.

11/2024 — 07/2025 Marketing Manager
(9 month)

Planned, launched, and managed advertising campaigns on Meta Ads, driving targeted user acquisition.
Analyzed campaign performance data and made informed optimization decisions to maximize ROI.
Increased acquisition efficiency by designing and executing data-driven A/B tests and hypothesis experiments.
Collaborated with the creative team to develop and refine concepts for high-performing ad creatives.
Worked as part of a marketing team managing over $500K in monthly advertising spend

03 EDUCATION

University of Žilina & Malta College of Arts, Science and Technology
Pursuing a Bachelor's degree in E-Business and Management

04 SKILLS

Hard Skills

SEO – Keyword research, on-page optimization, link building, technical SEO (speed, schema, canonicalization), local SEO,

SEO–PPC integration, and EEAT-driven evergreen content creation.
Meta Ads – campaign launch and management, analyzing key metrics (CTR, CPM, frequency), optimizing creatives.
Google Analytics, Keitaro – tracking setup, user behavior analysis, and report interpretation.
SQL – SELECT queries with WHERE, JOIN, GROUP BY etc. for data extraction and summarization.
A/B Testing – designing, executing, and analyzing experiments to improve campaign performance.
Excel / Google Sheets: advanced formulas and data manipulation, pivot tables and charts, building automated reports and
dashboards, working with large datasets, and using advanced Google Sheets functions for reporting and analysis.

Understanding of main product and marketing metrics.
Math & Logic – Strong analytical thinking and numerical reasoning, supporting data-driven decisions.

Soft Skills:

Effective Time Management, Results-Driven, Clear Communication, Skills Adaptability, Fast Learner, Attention to

Detail, Ability to Multitask.

05 LANGUAGES Ukrainian (Native speaker) Slovak (Intermediate)
English (Upper-Intermediate) Russian (Intermediate)