Владислав

VLADYSLAV HONCHARUK
BUSINESS ANALYST
[open contact info](look above in the "contact info" section) [open contact info](look above in the "contact info" section) Linkedin Telegram Shargorod, Ukraine

SUMMARY
Business Analyst with 14 years of experience in technical support for complex systems and data management (SQL,
Python, Tableau). Expert in gathering requirements, formalizing technical specifications, and collaborating with
stakeholders to deliver business value. I bridge technical documentation experience with product analytics skills
(funnels, cohorts) and data visualization. Ready to transform business needs into measurable results and ensure
sustainable growth.

HARD SKILLS PROJECT EXPERIENCE
Business analysis User Conversion Funnel Analysis, SaaS Product 2026
SQL Querying Tools: Tableau, SQL
Requirements Description: Built a dashboard to track user conversion from registration to
payment, funnel stages, and key metrics.
Gathering
My tasks: Calculated conversion rates, built trend charts, visualized the funnel.
Data visualization Result: Found weak points in the funnel to improve user engagement.
Technical writing
Marketing & Web Analytics Project (SQL + GA4) 2025
Process analysis
Tools: SQL (PostgreSQL, BigQuery), Google Cloud, GA4
A/B testing Description: Analysis of ad performance and eCommerce funnel via GA4 events.
Product analysis My tasks: Writing queries, calculating ROMI, reach, analyzing sessions, funnels,
and conversions by channel and landing.
TOOLS Result: Key drivers of conversions and their traffic sources were identified.
SQL Databases
(PostgreSQL, BigQuery)
Google Sheets Dashboard & Cohort Analysis 2025
Tools: Google Sheets
BI Tools (Tableau, Power
Description: Visualization of user activity and cohort analysis in Google Sheets.
BI, Looker Studio) My tasks: Created charts and interactive pivot tables for cohorts.
Python (Jupyter Result: Gained insights for understanding user behavior and retention.

Notebook, Pandas)
WORK EXPERIENCE
Google Analytics 4
State Treasury Service of Ukraine 2012 - now
Google Sheets
IT AND CYBERSECURITY SPECIALIST
Data Warehouses Analyzed user needs and developed detailed technical specifications for Prozorro
e-procurement tenders to align infrastructure with business requirements.
EDUCATION Managed IT processes within Windows AD to ensure uptime of critical financial
2006 - 2011 operations, applying systematic risk management approach.
VINNYTSIA NATIONAL Automated financial data processing using Bash scripting, reducing manual
TECHNICAL UNIVERSITY workload by 50% and improving operational efficiency.
Engineer, Software Developed a data backup and recovery strategy that enabled immediate system
restoration following a major cyberattack.
developer
Self-employment, remote 2025 - now
May 2025 - present
DATA ANALYST
IT School GoIT SaaS funnel optimization: analyzed user journey in Tableau, identified 15%
Data Analyst onboarding drop-off, provided data-driven recommendations to improve
customer experience.
LANGUAGES Marketing performance: integrated GA4 and SQL data in BigQuery, calculated
ROMI, provided analytical basis for budget reallocation decisions.
English: intermediate
Retention analysis: performed cohort analysis in Python, evaluated new feature
Ukrainian: native
impact, formulated data-driven requirements for product development.