Максим

Maksym Kim
DATA ANALYST · MARKETING ANALYTICS
[open contact info](look above in the "contact info" section) | [open contact info](look above in the "contact info" section)
[open contact info](look above in the "contact info" section) | Ukraine

SUMMARY

Data Analyst with marketing expertise and 10+ years of experience in digital and sales. Build ETL
pipelines, configure end-to-end analytics, and automate data collection between Google, Meta,
BigQuery and SQL Server across 50+ ad accounts. Understand marketing from the inside — from
strategy to ad platform — which gives a clear advantage in scoping tasks and interpreting data.
Actively implement AI automation, offline conversions, and full-funnel attribution in ad platforms.

50+ ~100K 20+
ad accounts managed events processed daily automated
pipelines built

WORK EXPERIENCE

Web Data Analyst (Marketing) 07.2024 — 03.2026
iWorld · Legal Services
—​Built 20+ ETL pipelines to transfer data from Google Ads, Meta Ads and Yandex into BigQuery
and SQL Server via Python
—​Managed data flows across 50+ ad accounts, processing up to 100K events per day via
automated scripts
—​Configured end-to-end analytics: tracked user journey from ad click (UTM, Google Client ID)
through CRM to offline conversion
—​Automated export and re-upload of offline conversions to Google and Meta for accurate
attribution matching
—​Integrated Meta Graph API (Lead Ads, Insights, Billing) — full automated data collection and
storage cycle
—​Developed Python-based web scrapers and parsers to collect structured data from external
sources
—​Built Power BI dashboards and reports on top of BigQuery and SQL Server for marketing
analytics
—​Set up Zapier automations including webhook integrations and Google Client ID passing
between platforms
—​Deployed GA4 pipelines: session data, traffic sources, first-touch attribution → SQL Server via
pyodbc

Marketing Specialist 01.2021 — 03.2022
Has Lift Ukraine · Construction
—​Managed full digital marketing stack: Google Ads, Facebook/Instagram, marketplace channels
—​Marketing analysis and reporting; CRM management in Bitrix24
 —​Creative production (Photoshop, Illustrator, CorelDraw); email campaigns
—​SMM, targeted advertising, YouTube channel setup and growth

Marketing Analyst 07.2018 — 04.2020
Piper Ukraine · FMCG
—​Marketing analytics and management of all advertising channels
—​Wrote sales scripts and documented business processes
—​SMM, targeting, Facebook/Instagram advertising, YouTube promotion
—​Organised and participated in 12+ trade exhibitions

Marketing Manager 05.2009 — 07.2010
TD Ukrservis · Wholesale Trade
—​Launched the company's marketing function from scratch
—​All advertising formats, trade exhibition organisation, design production

TECHNICAL SKILLS

LANGUAGES
Python SQL Pandas* NumPy*

DATABASES
BigQuery SQL Server MongoDB PostgreSQL*

ANALYTICS & VISUALIZATION
Power BI GA4 Looker Studio* Tableau*

APIS & PLATFORMS
Meta Graph Google Ads Yandex API TikTok Ads Zapier
API API

DATA COLLECTION
Web scraping Python Selenium BeautifulSoup
parsers *

TOOLS
Bitrix24 CRM Excel pyodbc dbt* Airflow*

* — learning / planning to acquire

EDUCATION

Vinnytsia National Technical University
Engineer · Computer-Aided Manufacturing Technology · 2008

COURSES & CERTIFICATES
 Python & SQL 2023 Product Management, Laba · 2018
Marketing 360 · 2018
Sales & Negotiation (Azimov S.) · 2018 Negotiation Techniques (Kovalevsky S.) · 2019
Sales Manager Course (Reinish I.) · 2019 Sales Team Building Intensive · 2019

LANGUAGES

Ukrainian (native) English (B1 — intermediate) Czech (intermediate)