Contact information

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You can get this candidate's contact information from https://www.work.ua/resumes/2465397/

Work experience

Marketing manager

from 10.2017 to now (8 years 4 months)
Ізі Кредит, ТОВ (iCredit, ТМ), Киев (Финансы, банки, страхование)

Key Responsibilities:

• Developed and managed integrated marketing campaigns (online & offline), including media planning and budget allocation.
• Designed, produced, and managed promotional and POS materials, including corporate souvenirs and merchandise, supporting sales and local initiatives.
• Supported commercial team with advertising solutions and promotional activities.
• Implemented, managed and monitored customer loyalty programs.
• Administered and updated corporate website and Facebook page.
• Development and launch of new projects and products, ensuring market fit and timely execution.
• Coordinated branding and opening of new regional offices to strengthen corporate identity.
• Corporate social responsibility initiatives, including charity projects and community engagement.
• Organization of internal commercial conferences and events for company teams.
• Marketing reporting and performance analysis for management and accounting.

Education

Донецкий Национальный Университет

Экономический, Маркетинг, Донецк
Higher, from 2006 to 2011 (5 years)

Степень: магистр.

Additional education and certificates

Bright School of English - Pre-intermediate level

5 months

A+B school - Intermediate level

9 months

Language proficiencies

• English — average
• Ukrainian — fluent

References

Natalia Kirushko

Natalia Kirushko

Head of HR department, ICredit

Additional information

I’m a Marketing Manager with over 7 years of experience in the finance and fast consumer credit industries, creating and executing integrated marketing campaigns across both online and offline channels. I enjoy turning ideas into results and finding creative ways to connect brands with their audiences.

One of the most memorable projects in my career was helping to launch MoneyShop, a network of fast-loan retail points in high-traffic areas. It was a complex, high-stakes initiative that taught me the value of coordination, attention to detail, and teamwork. I also developed and managed a customer loyalty program that consistently brings back 10–15% of returning clients each month, demonstrating how thoughtful marketing drives real impact.

I’ve worked closely with designers, vendors, and commercial teams, managed POS materials and corporate social media, and supported product launches and brand initiatives. I’m calm, approachable, and highly collaborative, always striving to build strong relationships across departments. I love being part of a team, tackling challenging projects, and seeing ideas come to life.

I’m currently exploring new opportunities in marketing management and digital marketing, where I can contribute my experience, creativity, and results-oriented approach to meaningful projects.