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You can get this candidate's contact information from https://www.work.ua/resumes/6738279/

Work experience

Маркетолог

from 03.2025 to 01.2026 (11 months)
Real Estate Broker, Дистанційно (Нерухомість)

- Led a rapid audit of the sales model, market, and competitors; aligned the plan to client goals; and built a new go-to-market and content strategy for Bay Area listings.
- Built the full acquisition funnel for Bay Area listings (Sunnyvale, San Jose, San Mateo): Meta Ads — lead form/LP — email/SMS follow-ups — booked tours.
- Launched and optimized Meta campaigns (video tours, carousels, statics) targeting Likely to Move, Zillow/Redfin interests; continuous A/B testing of hooks and creatives.
- Reduced CPL on a $50–$100/day budget.
- Increased lead-to-tour conversion by 20% after redesigning follow-ups (auto-emails — SMS — FollowUpBoss + reminder sequence).

Marketing manager

from 10.2022 to 01.2025 (2 years 4 months)
The blog of the student advisor at ILAC school, Дистанційно (Освіта, наука)

- Completed competitive research and benchmarking to further understand target audience and goals
- I built a sales funnel that consistently helped meet the sales targets of the customer
- Increased conversion rate by 35% accomplishing more leads and initiatives
- Developed content for Instagram, Tik Tok, Telegram, Facebook
- I found contractors who created the website and additionally developed a website concept that increased lead conversion by 15%
- Since we started the blog from scratch, without a strong personal brand, within 7 months we managed to build a sales system that helped attract people to both offline and online courses
- I would like to specifically note that the client is not an English teacher but a student advisor at the English language school, so the development of the promotion strategy had its own unique aspects

Marketing manager

from 06.2022 to 07.2023 (1 year 2 months)
Investing Blog, Дистанційно (Освіта, наука)

- Completed competitive research and benchmarking to further understand target audience and goals
- Designed and executed social strategy for followers, remaining up-to-date on social trends and implementing these strategies to target new members/followers
- Increased conversion rate by 40% accomplishing more leads and initiatives
- Conducted project research on consumer preference and made consistent and effective records to implement preferences
- Developed content for Instagram, Youtube, Telegram, Facebook
- Supervised and assisted in 35+ sales which resulted in the amount of $45 000 CAD
- Led and collaborated with a team of 4 colleagues to execute the main purposes of the project

Marketing manager

from 03.2022 to 06.2023 (1 year 4 months)
Psychologist Clinic, Дистанційно (Медицина, охорона здоров'я, аптеки)

- Completed competitive research and benchmarking to further understand target audience and goals
- Boosted traffic on the website by 13% through strategic marketing and advertising techniques
- Created a holistic strategy and auto funnels, ultimately leading to ROI 39% to every dollar spent
- Conducted project research on consumer preference and made consistent and effective records
- Arranged customized marketing project to reach the sales target of over $40 000 CAD
- Developed content for Instagram, Youtube, Telegram, Facebook
- Supervised and assisted in 50+ sales which resulted in the amount of $30 000 CAD

Social media manager

from 03.2021 to 12.2021 (10 months)
Beauty salon, Дистанційно (Краса, фітнес, спорт)

- Completed competitive research and and provided extensive research of the target audience
- Designed and executed customized and strategic visual concepts to client’s social media page in order to attract the appropriate target audience
- Advertised content to attract new potential customers, which led to an improvement in ROI by 13%.
- Handled all customer inquiries via social media, kindly and ethically, resolving 100% of issues, leading to customer satisfaction and referrals
- Posted all the content, engaged with followers and contributed to the 20% growth of social media

Marketing manager

from 03.2021 to 03.2022 (1 year)
Dentistry Clinic, Дистанційно (Медицина, охорона здоров'я, аптеки)

- Completed competitive research and benchmarking to further understand target audience and goals
- Exceeded sales targets by 21% for the full year
- Created A/B testing plan for Facebook ad copy, leading to an improvement in ROI by 16%.
- Developed and created all video content while maintaining the vision requested by client
- Increased followers by 1000 people through strategic marketing techniques
- Increased the number of applications for free consultation by 50%

Social media manager

from 07.2020 to 12.2021 (1 year 6 months)
Construction company, Дистанційно (Будівництво, архітектура, дизайн інтер'єру)

- Consulted with company to provide effective research strategies and draw in the targeted audience
- Designed and executed customized and strategic visual concepts to client’s social media page in order to attract the appropriate target audience, while remaining up-to-date on social trends and implemented the strategies to target new members/followers
- Developed strategic brand plans, including objectives, strategy, and tactics, ensuring brand growth goals are met
- Moderated User content to ensure all engagement with the brand
- Leveraged data to understand what really works on social media for designing new content
- Launched ads to attract over 15 new leads
- Increased the number of hits from 0% to 30% in social networks with a minimal budget

Social media manager

from 06.2019 to 08.2020 (1 year 3 months)
Коуч, Дистанційно (Приватні особи)

- Completed competitive research and benchmarking to further understand target audience and goals
- Developed a promotion strategy to recruit and target new audience
- Created and executed ads on Facebook Ads Manager by funnel
Improved followings by over 213% across all social media platforms
- Launched a marathon for the fulfillment of desires and sold 15 out of 16 seats for the wish fulfillment marathon
- Increased the number of applications for a free consultation by 25%

Education

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Вивчення маркетингу на різноманітних курсах, воркшопах. Постійне підвищення кваліфікації, Одеса
Higher, from 2017 to 2025 (8 years)

Knowledge and skills

• MS Excel
• MS Word
• MS Office
• Контент-маркетинг
• Маркетинг
• Інтернет-маркетинг
• Email-маркетинг
• Налаштування таргетованої реклами
• Налаштування реклами
• Копірайтинг
• Стратегічний маркетинг
• Розробка маркетингової стратегії
• Редагування текстів
• Креативність
• Розробка контент-плану

Language proficiencies

• English — above average
• Ukrainian — fluent

Additional information

I specialize in creating content systems that are both strategic and human-centered. From crafting content calendars and performance funnels to launching paid campaigns with a 35–40% ROI, I focus on what actually moves people to action. I’ve worked with clients across North America and Europe, including education brands, coaching businesses, and wellness professionals, helping them attract aligned audiences and convert interest into impact.

What sets me apart is my combination of structured thinking and creative storytelling. I don’t “just post”. I dig deep into positioning, voice, and messaging to ensure every piece of content serves a clear business goal. Also I concentrate my attention on the sales models in every niche.

Over the past few years, I’ve worked across 30+ industries, from real estate and e-commerce to tech, education, and lifestyle: building data-driven strategies that adapt to each market’s specific context. My portfolio showcases a variety of projects and results. Below are just a few examples of my work highlights and case studies.

I’d love the opportunity to connect and explore how I can contribute to your team.