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Іван

Директор з продажу, менеджер В2В

Age:
44 years
City:
Kyiv

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Ivan
Zorenko

Objective

Looking for new challenges for the personal fulfilment and development.
Researching new markets and trends, starting brand-new projects are
the most preferable. Leading the company to growth and success,
producing an exciting profitable.

Work experience
Successful sales experience over 15 years. Last 12 years were mainly the
international companies all around Food business B2B.

August 2016 — April 2021
Sales Manager B2B/ Country representative Ukraine and Belarus •
Life science department (FOOD, FEED, PPCD) • Algol Chemicals Oy
Responsibilities
 Launch new businesses in Ukraine and Belarus.
 Analyze market trends and potentials.
 Identify potentials and market share.
 Find all potential customers and carry out the categorization.
 Signing contracts.
 Start active sales. Tenders, offers, payments coordination.
 Forecasting, planning, budgeting and reporting.
 Develop business and find out new opportunities.
 Collaboration with customers/suppliers.
 Assist to import department go through the procedure according
to local legislation and food law requirements.

Suppliers: ICL, BK Giulini, Evonik, EP Minerals, Vedeqsa, Takasago, Hyet
Sweet, Sogis, Jindan.

Products portfolio: Phosphate blends, salts & acids, PH-correctors,
emulsifying salts, spices, sweeteners, transglutaminase, malt dextrin,
silica, preservatives, acids, diatomaceous earth, preservatives.
Achievements
 Diagnosed the target market, main players, competitors and
potentials.
 Created an absolutely new business at my zone responsibilities.
 An ambitious plan of Sales and GM for first year was fulfilled by
120%.
Measured market potentials and reached of 10-12% of market
share.

November 2014 — July 2016
Sales Manager B2B • Food market • Leipurin Oy
Responsibilities
 Create and develop new business.
 Start sales and provide grows.
 Presentations, offers, contracts.
 Organize workshops, trials and seminars.
Market trends overview in the specialized journals. Produced
articles.
Suppliers: Dawn Foods, Fazer, Finnsugar, Dossche Mills, Harboe, Pfahnl
Backmittel, Uniferm.
Products portfolio: Hot and cold decorgels, thickeners, stabilizers,
sponge and biscuit mixes, cream, custards, bread starter cultures, invert
syrups, malt extracts, cereal mixes, shortenings, fruit fillings,
thermostable sugar.
Achievements
 Led new supplier in the company portfolio.
 Carried out all products registration according current local
legislation.
 Implemented new successful project from ground zero.
April 2011 — November 2014
National Sales Manager • Food market • Novocontact Ltd
Responsibilities
 Maintain and develop existing sales.
 Presentations, offers, contracts.
 Organize workshops, trials and seminars.
 Recruitment and personnel training.
 Research of the market.
Suppliers: Dawn Foods, Unifine, Novozymes, Dossche Mills.

Products portfolio: Hot and cold decorgels, thickeners, stabilizers,
sponge and biscuit mixes, cream, custards, cereal mixes, fruit fillings.

Achievements
 Increased annual sales by an average of 7-8%.
 Launched absolutely new project with A-customer and brought
extra profit 30 % of annual revenues.

April 2008 — April 2011
Area Sales Manager • Food market • Lessafre Ukraine
Products portfolio: Yeast, improvers, gluten, cereal mixes.

Responsibilities
 Manage and coordinate the sales of distributor chain
(Dnepropetrovsk, Zaporozhe, Crimea, Kherson, Nikolayev,
Odessa).
 Forecast and sales planning.
 Commercial offers preparation.
 Collaboration with the leading customers in the region: market
needs outlining, development of projects using modern
technologies bakery, monitoring results.
 Coordinate technical support department. Planed activities.
 Increase the current sales.
 Find and attract new customers.
 Oversaw of customer payments.
 Market overview.
Achievements
 Accomplished all set KPI.
2007 — 2008
КАМ • FMCG market • «Agrocosm» Ltd

 Sales management into Kherson area.
 Signing contracts with key customers.
 Promo budgeting.
 Merchandising.

2005 — 2007
Head of sales department «Khersonobladnanya»
Ltd
 Distribution channel development.
 Formation and management of th sales team (team of 12
people).
 Sales team development. Coaching.
 Sales increasing.

2004 — 2005
Sales manager «Khersonobladnanya» Ltd
 Sales management.
 Customers acquisition
 Signing contracts
 Payments control

Education
Kherson State University, Graduated 2004
 Kherson State University, Physics and Mathematics, PTSE "Physics,
Informatics" Specialist

Additional educations, courses, seminars.
2020 Competition Law Algol Chemicals.
2018 Technological training. MPS production technologies ICL.
2017 Technological training. Processed cheese production ICL.
2016 Phosphates applications in the Food industry ICL.
2016 Project management & Business development Algol Chemicals.
2015 Authentic US bakery. Recipes and technology. Dawn Foods.
2015 Basics and trends of Scandinavian bread bakery. Leipurin.
2012 Confectionary. Recipes and technology. Unifine
2010 Creation and development of a distribution chain Lesaffre
2008 Fundamentals of bakery technology. Lesaffre
2006 Leadership. Building a successful Sales Team.
«Khersonobladnanya» Ltd
Programs
 Microsoft Office, Sympa, Business Object, Sales Force, Budget Tools.

Languages
 English verbal is advanced, written-upper intermediate.
 Ukrainian and Russian languages are fluent.

Professional skills
Result oriented. High communication skills, analytical mind, creative
thinking. Self-confident, reliable, and punctual. Could be perfect team
player and independent unit as well.

Personal details
Positive person, sociable and tolerant. I have an active life position.
Hobbies: saber fencing, running, swimming, canoeing, moto and bicycle
riding, music, psychology, philosophy, meditation. I do like to travel.

Married with two children.
Age is 40.

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