Tanya

Product designer

Employment type: full-time
Age: 35 years
City: Kyiv
Employment type:
full-time
Age:
35 years
City:
Kyiv

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Work experience

Product design

from 01.2023 to now (3 years 2 months)
LandingHunt, Луцьк (IT)

- Used Lean UX Canvas methodology
- Identified product issue.
- Generated and prioritized hypotheses.
- Conducted research on users and their needs using proto-personas, JTBD, and Value Proposition Canvas.
- Determined product value for the user.
- Conducted competitor research using a competitive matrix and comparative functions.
- Created a Customer Journey Map (CJM) with product metrics for user flow indicators.
- Conducted user research through surveys and in-depth interviews

Ui Ux дизайнер

from 10.2022 to 02.2023 (5 months)
XR Casino (NDA), Луцьк (IT)

Responsible for creating a design for an iGaming game in the metaverse.

- Development and maintenance of user interfaces, including design of icons, pages, functionality, and other elements.
- Collaboration with developers and project managers to improve product success
- Support for Ui style guide, design system.
- Optimization of existing screens to improve user interaction with the product.
- Creating elements for VR, MR, AR user interaction.
- Preparing promotional materials for conferences.

Product design

from 08.2021 to 08.2022 (1 year)
Traffic Squad (NDA), Київ (IT)

Created design by myself from scratch for iGaming project "Media Squad" for US and UK markets.

- Development of website and landing pages for the US and UK markets.
- Researching competitors (benchmark analysis) to improve and determine the value of the product for users.
- Collaboration with developers and project managers to improve product success
- Generated and validated hypotheses with the team to improve product metrics.
- Conducted quantitative and qualitative research.
- Conducted A/B tests in focus groups.
- Worked with an analyst to track and measure product metrics and analyze them.
- Complemented and improved the design of the system.
- Designed and improved screens taking into account information obtained from the research.
- Adaptation to all digital devices throughout the entire life cycle, from ideation to delivery and subsequent iterations.
- Build wireframes and clickable prototypes

Product design

from 06.2019 to 08.2021 (2 years 3 months)
DOC.ua, Київ (IT)

Participated in design of DOC.UA web site and “DOC.UA Лікар”, “DOC.UA Пацієнт” applications

Applications are available in AppStore and GooglePlay.

- Worked on such UX methodologies as: Design Thinking and Human-сentered Design.
- Researched CA: conducted surveys to determine their needs and desires.
- Analysis of competitors.
- Created user scenarios and Proto-Personas.
- Identified product issues with the team using analytics and user feedback.
- Generated and validated hypotheses.
- Optimized the functionality of the interface for convenient and effective user interaction with the product.
- Developed a clickable prototype.
- Prepared screens and conducted A/B tests with the team.
- Optimized the user journey map (CJM).
- Desinged the structure and navigation of the interface.
- Refined the design of the system.
- I possess a fundamental understanding of working with analytics and data.
- Closely interacted with developers, managers and product owners.
- Designed of web pages and landing pages.

Knowledge and skills

  • Ux design, Ui design, Mobile design, App design, Lean UX Canvas,
  • UX-дизайн
  • Figma
  • UI-дизайн

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