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Резюме от 14 сентября 2020 PRO

Алексей

Product manager, 35 000 грн

Занятость:
Полная занятость.
Возраст:
39 лет
Город:
Киев

Контактная информация

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Опыт работы

Private Label Development Manager

с 11.2018 по 12.2019 (1 год 1 месяц)
Autonova-D LLC, Київ (automotive parts importer and wholesaler)

• Organization of rhythmic supplies from China and Germany (forecasting needs, placing orders);
• Product range forming;
• Pricing, competitive analysis;
• Assortment optimization, WO reduction, turnover increase;
• Analysis of profitability of product categories, search and implementation of ways to reduce costs;
• Packaging and labeling of goods, the creation of crosses, catalogs, searching lists
• Building long-term relationships with suppliers, monitoring the implementation and delivery of the order, ensuring the best price.
TM margin of more than 80%

Product manager (project work)

с 06.2018 по 09.2018 (3 месяца)
"A.B.S. Ukraine” LLC, Киев (online auto parts store www.exist.ua)

• Sales team training;
• Lubricants electronic catalog filling;
• ABC-analysis of the assortment, selection of KVI (key value items), stock minimax calculation, pricing;
• SEO handling optimisation;
• Templates, import forms, headings standardization;
• Development of instructions for filling the catalog, filling out templates, establishing goods, filling out forms, etc.

Product manager

с 01.2012 по 02.2017 (5 лет 1 месяц)
Elit-Ukraine” Ltd, Киев (international spare parts importer, member of RHIAG, LKQ and ATR)

and pricing management of “Service” category – lubricants, cooling fluids, wiper blades, luggage systems, etc. Category growth up to 40% gross margin y/y;
•Conducting of technical seminars and trainings for customers and sales stuff;
•Selection and cooperation with Ukrainian and foreign suppliers. Special prices, terms of payment, bonuses arranging;
•Private label creation. Concept and visual development, vendor selection, manufacturing start up, sales and promotion. More than dozen successfully launched products
•Researching, reviewing & reporting on competitors & rival products;
•Advertising creation. Stimulating programs launch;
•Performing and arranging successful product demonstrations for customers.
•Performing sales, trend, and profitability analysis;
•Planning and developing the right marketing strategy.

Marketing-manager

с 12.2009 по 04.2011 (1 год 4 месяца)
Camion-Oil Ltd, Киев ((“Liqui Moly”TM and “Bizol”TM motor oils, car care, additives, technological liquids exclusive distributor)

•Market position assessment, development and implementation the promo concept for “Liqui Moly” brand;
•Development of the motorcycle program (up to 2010, growth of product category more than 38% compared to last year);
•Development, implementation and efficiency evaluation of BTL-events;
•Development and implementation of advertising campaigns in the mass-media;
•Media planning and coordination of the media agencies;
•Planning, implementation and maintenance of retailers loyalty program;
•Planning, development, validation and control the advertising budget
•Press releases, advertising texts, articles and slogans creating;
•Building long term relationships with suppliers, monitoring the order, ensuring the optimum price;

Marketing-manager

с 11.2007 по 05.2009 (1 год 6 месяцев)
“ROSENERGOMASH” CJSC, Киев (industrial electric motors manufacturer)

•Planning, concept development, vendor selection, and holding exhibitions in Ukraine and abroad - Russia, Kazakhstan, Germany;
•Develop and corporate website content filling. Writing articles, product catalogue creating;
•Promo materials development;
•Development of the concept, planning, implementation and evaluation of the effectiveness of advertising campaigns;
•Planning, development and report of all levels budgets;
•Marketing researches and analysis of products, prices and competitors

Образование

Kyiv National University of Technology and Design

Economical, Киев
Высшее, с 2002 по 2007 (4 года 10 месяцев)

University degree - master of marketing. Average score - 4.88

Дополнительное образование и сертификаты

Improvisation theater “Cherniy Kvadrat”

February 2017 - February 2018

Clever program agency, rhetoric and the art of public speaking

2013, 1 month

Знания и навыки

MS Office Пользователь ПК CRM CMS DeloPro UMI.CMS MS Excel PC User Strategic, tactical, operational planning Pricing and product portfolio management Implementation of positioning, promotion and sales strategies The development and launch of new products sales Private labels launching Lubricants Stuff and customers training

Знание языков

Английский — выше среднего

Рекомендации

  • Oleg Karpukno

    Oleg Karpukno

    Brand Ambassabor, ABS All Brake Systems B.V. - ABS

    Контактные данные скрыты
  • Petran Langeler

    Petran Langeler

    Export manager, Kroon-oil B.V.

    Контактные данные скрыты
  • Sergey Palamarchuk

    Sergey Palamarchuk

    Head of R&D departament, "A.B.S. Ukraine” LLC

    Контактные данные скрыты

Дополнительная информация

AREAS OF EXPERTISE
Product management;
Sales and marketing;
Product launching;
Brand marketing;
Packagie strategies;
Distribution;
Private Label;
Lubricants;
Automotive

PERSONAL SKILLS
Fluent English
Good communication skills
Eye for details
Quick learner
Action planning

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