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Резюме от 2 июля 2020

Вика

Brand manager

Занятость:
Полная занятость, неполная занятость.
Возраст:
37 лет
Город:
Киев

Контактная информация

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Знания и навыки

1C CAD CRM

Дополнительная информация

EMPLOYMENT HISTORY

September 2018 - October 2019_Pyramida
Brand manager (Marketing department)
•​assortment and price management;
•​creation digital strategy for brands;
•​packaging design development and design change process for the existing brand SKUs, portfolio management;
•​manage marketing mix for product line;
•​preparation of presentations to illustrate brand strategy, chosen marketing mix and achieving results;
•​development and execution of winning ideas for the brand tactical and promotional activities;
•​providing technical expertise to enable sales team to sell the product;
•​constant cooperation with Sales department, Customer Service and Financial department.

April 2014 - December 2018 Элит-Украина, ООО
Product manager (Product and Marketing department)
•​creation and establishing products strategy for the market;
•​conducting market and competitor's activities analysis and research;
•​maintaining sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors;
•​analyzing all relevant information for input in category and channels planning process;
•​defining the range of products, implementing and coordinating of all the marketing activities necessary to launch a product (as in creating the leaflets, delivering public presentations, creating the communication strategy);
•​providing technical expertise to enable sales team to sell the product (both on delivering training and offering technical expertise and support on the field), field force team coordination and activities control;
•​constant cooperation with Trade-marketing, Customer Service and Financial department.


December 2013 – May 2014 PSA Peugeot Citroen Ukraine
Price Product Specialist (Marketing department)
•​analyze market, competitors sales, price changes, price positioning;
•​track brand's sales dynamics and measure performance against competitors in each segment of the market;
•​measure performance of sales by version to adapt and improve product range and reduce diversity in model range and in stock;
•​consolidate and inform dealers and co-workers about product news : changes in prices and products (at least by monthly newsletters and price lists);
•​organize product training;
•​issue recommendations in terms of promotional activities, commercial offers, range animation, in order to optimize price positioning and preserve volumes, market share and profitability.

November 2011 – August 2013 Voltag Ukraine
Product manager (Marketing department)
•​planning and organizing procurement process;
•​assortment management;
•​stock tracking, analysis, controlling and optimizing warehouse stock;
•​management and maintenance of prices for all products (30.000 SKUs);
•​identifying potential suppliers, communication with existing customers, building and maintaining good relationships with both;

March 2011 — October 2011 Procter&Gamble Ukraine
Trainee program (Logistic department)

April 2010 — December 2010 Japan Tobacco International
JTI Trainee program (HR department)

EDUCATION
2008-2010 Kiev National University of Trade and Economics, Kiev, Ukraine
Master in Innovative Management
Thesis: Project Management of innovation development of businesses
Best student in speciality “Management of innovative activity”
2004-2008 Kyiv National University of Trade and Economics, Kyiv, Ukraine
Bachelor in Antimonopoly Activity Management
Recipient: Scholarship of Ukrainian Parliament, 2007-2008
Recipient: Scholarship named president of Ukrainian Chamber of Commerce, 2005/06; 2006/07
2004-2009 Université d’Auvergne, Clermont-Fd 1, Marketing, Kyiv, Ukraine/Clermont-Ferrand, France
University diploma of 2nd assistant manager cycle (studies in French)

TESTS&TRAININGS
2009 British Council IELTS, 6.0
2010 Presentation skills (JTI internal training)
2011 Excel Training (P&G internal courses, in English)

SKILLS
ability to work in a multi-task environment under time pressure;
strong analytical skills, high level of responsibility;
good planning & organizing skills;
ability to manage complex assignments with different people involved;
net-working,positive, non-contentious, good sense of humor;
proficient with Windows OS, Microsoft Office suite (Word, Excel, PowerPoint, Publisher), standard business applications (Adobe Reader, WinRAR/WinZIP, Outlook Express), SAP, 1C, Navision etc

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