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Резюме від 21 вересня 2018 PRO

Alla

Area Sales Manager, Key Account Representative

Зайнятість:
Повна зайнятість.
Вік:
42 роки
Місто проживання:
Київ
Готовий працювати:
Дистанційно, Київ

Контактна інформація

Шукач вказав телефон та ел. пошту.

Прізвище, контакти та світлина доступні тільки для зареєстрованих роботодавців. Щоб отримати доступ до особистих даних кандидатів, увійдіть як роботодавець або зареєструйтеся.

Досвід роботи

Area Sales Manager

з 05.2015 по 07.2018 (3 роки 2 місяці)
Happy Gifts Europe Sp. z o.o., Bytom, Poland (Global producer and supplier of the promotional items)

Regional Sales Manager with countries served: Ukraine, Georgia, Latvia, Lithuania, Estonia, Moldova.

Responsibilities:
Full developing the B2B sales network through the coordination distributors (Ukraine, Georgia, Moldova), and more than 300 promotional agencies in a Baltic region (Latvia, Lithuania, Estonia).
A building of long-lasting relationships with distributors and agencies.
Searching for a new customers, working with existing client base.
Attending and represent products on the local events, fairs.
Roadshows organization.
Training for partners' sale departments and presentations for end users.

Key achievements:
On this role was developed brand new regions for the company (Georgia, Moldova), and ensured high growth results for these markets.
Optimized logistics issues for Ukrainian distributors and increased sales results in more than 50% up to the pre-crisis level on this market.
Due to conducted work, Baltic region fixed stable growth after stagnation period.
Jointly with distributors, developing regular informational support between promotional agencies.
Supervising and technically realizing of social media pages to promote products in the served areas (750 followers per 1 year).

Owner, Publisher, Editor-in-chief

з 01.2010 по 04.2015 (5 років 3 місяці)
KARANDASH journal for the stationery and OP market professionals, Kiev (Publishing, Journalism)

KARANDASH magazine (an independent Ukrainian specialized magazine for the stationery and OP market professionals).
Articles subjects cover Ukrainian and foreign markets’ reviews, industry’s news, companies and trademarks novelties, strategies management, sales and production, end user’s monitoring, exclusive interviews, exhibitions, and conferences post releases.

Responsibilities:
- Full-cycle coordination of issue project;
- Signing agreements and holding negotiations with advertisers;
- Selection, training and supervising of work freelance staffs, carrying with outsourcing companies;
- Budgeting on financial matters, comparison of the expected charges and profits of an issue;
- Administrative-and-household duties;
- A representative function – visiting and organizing of editorial work on the branch events (fairs, conferences, corporate etc).

Key achievements:
- KARANDASH magazine has achieved a level of only publishing issue of the stationery industry in Ukraine with the highly professional authority of the independent periodical, and its editor-in-chief reputation personally;
- Collaboration with all Ukrainian major importers, producers of school, art & hobby and office supplies, with stationery retail networks, small- and big wholesale companies, service companies (OS-companies);
- The number of the printed & online publications is about 300 (in Ukrainian, Russian, English).

Editor-in-chief, Issue editor, Journalist

з 10.2003 по 01.2010 (6 років 3 місяці)
The KantsTovarish magazine editorial board, all-Ukrainian specialized periodical, Kiev (Publishing, Journalism)

Responsibilities:
- Full-cycle coordination of journal project for the stationery, office and school market professionals;
- Selection, training and supervising of work staffs;
- Development and introduction of the annual media plan;
- Preparing news, reportages, interviews, PR and analytical articles for the magazine as well as for external media;
- Authorship of the articles (specialized commodities reviews of the Ukrainian and foreign markets, analytics, sales, management & production strategies, consumer monitoring, exclusive interviews, reviews of exhibitions and conferences);
- Budgeting and reporting on financial matters;
- Budgeting wages payments & calculation of the author’s remunerations;
- Carrying with the printing-house, supervising the printing process of the issue;
- Visiting and attending specialized events (exhibitions, conferences), and organization of the editor's office at the abovementioned events.

Key achievements:
- The work of the editorial board with a rebranding of the issue was organized;
- Expansion of publications’ subjects;
- Expanding the base of readers (up to 5000 circulations);
- The magazine move up through the corporate magazine to become a high-end stationery periodical;
- The Best Stationery Product catalog as special edition was organized and launched;
- Relationships between the stationery, office and school supplies community were established;
- The number of the issued magazines is 50;
- The magazine is a media partner of many branch events. Such as Stationery World exhibition, Conference Of The Ukrainian Association Of The Stationery Market Suppliers, Meeting of the stationery market participants, REX (Ukraine), Paperworld & Creativeworld (Germany), Skrepka Expo, KancExpo (Russia) etc;
- Collaboration with all Ukrainian major importers, producers of school, art & hobby and office supplies, with stationery retail networks, small and big wholesale companies, service companies.

Methodist, Teacher of Ukrainian language and literature

з 01.2002 по 09.2003 (1 рік 8 місяців)
Center of monitoring and testing of knowledge, higher education training institute of NTUU «KPI», Kiev (Education and science)

Check and audit the examination works' of applicants (Ukrainian and English languages).
Examination process full controlling.
Assisting teachers.

Copywriter, a Literary editor, Proof-reader, Translator

з 09.1999 по 12.2014 (15 років 3 місяці)
Freelance Projects, Kiev (Marketing, PR, Publishing, Advertising)

- Bureau of Marketing Technologies, PR-bureau Dieslovo, marketing agencies: advertising texts on various subjects (Russian/English/Ukrainian);
- Fishka, restaurant group of companies: Russian/Ukrainian/English texts of culinary vocabulary;
- KLO, AZS network: advertising texts, editions for the official use (Russian/Ukrainian);
- Foxtrot, FoxMart, supermarkets of technique and electronics: Russian/English texts of technical vocabulary, almanacs for the official use;
- Academic announcer, the publishing house of Kiev Aviation University: editing of a Russian-Ukrainian dictionary of aviation terms, scientific & practical labors, articles;
- Politekhnika, publishing house: methodical editions of educational establishments, textbooks, manuals of technical and humanitarian disciplines;
- Perechrestya magazine, editorial board: periodical journalist, a conference organizer.

Освіта

National Technical University of Ukraine 'Kiev Polytechnic Institute', Publishing and Printing Institute

Journalism, Editing, Printing & Publishing, Linguistics, Social communication studies, Kiev
Вища, з 1999 по 2005 (5 років 11 місяців)

Master's degree in Journalism and Editing with honors.

Secondary school №72

Kiev
Середня, з 1989 по 1999 (9 років 9 місяців)

Class of mathematics with honors.

Додаткова освіта та сертифікати

Chispa, Spanish language and culture centre

2008-2011

Lingvaplus, language courses in the Kiev National University named after T.G. Shevchenko

1994-1999

Знання і навички

CRM Communicability SMM B2B Sales Sales planning PR Business English B2B Marketing International Sales Publishing, Journalism, Literary Editing Writing Skills, Copywriting

Знання мов

  • Англійська — просунутий
  • Іспанська — середній
  • Українська — вільно
  • Російська — вільно
  • Польська — початковий

Рекомендації

  • Joanna Biernacka, Poland

    Joanna Biernacka, Poland

    Brands manager, Expen

    Контактні дані приховані
  • Alexander Gladyshev, Poland

    Alexander Gladyshev, Poland

    General Director, Happy Gifts Europe Sp. z o.o.

    Контактні дані приховані
  • Oksana Sakva, Ukraine

    Oksana Sakva, Ukraine

    Head of marketing dept, Stationery retail network "ViVat, kanzelyariya!", "Librarium"

    Контактні дані приховані
  • Yuliya Gradobyk, Ukraine

    Yuliya Gradobyk, Ukraine

    Imprint Direct Sales, Fruit of the Loom LTD, Russell Europe

    Контактні дані приховані

Додаткова інформація

About me
Excellent experience in B2B sales: both on the level of periodical publishing services (advertising,
PR) and on the product international market sales (promotional gifts from the global supplier).
Expert knowledge of work with local and foreign B2B markets (Ukraine and abroad, Europe, Southeast Asia, ex-CIS countries).
Wide connections with the office supplies market, stationery, and promotional gifts, back to school goods, DIY essentials for a hobby and creativity (Ukraine and abroad).
PR and social media strategy development skills.
Marketing campaigns development and implementation skills.
More than 15 years of periodical publishing experience (from the corporate specialized magazine to own B2B media, 100 issued magazines in total).
Over 500 printed & online publications (in Ukrainian, Russian, English).
Great connections with Ukrainian mass media.
Expert knowledge of the media market.
Experience of managing a small team based in Ukraine (Kiev).
Excellent written and verbal communication skills in English, Ukrainian, Russian, Spanish.
Skills to work with information on any subjects.

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