Карина

Контактна інформація

Шукач вказав телефон та ел. пошту.

Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/10670697

Досвід роботи

Marketing director

з 10.2023 по нині (7 місяців)
Milano.DGTL Agency, Manchester, UK (Маркетинг, реклама, PR)

Successful Marketing Director of a digital agency focused on creating and promoting brands.Conducted over 70 projects with clients from the UK, Ukraine, USA, and EU countries. Specializing in B2B, B2C, HoReCa, beauty industry, and personal branding niches.

Brand Manager

з 09.2022 по 10.2023 (1 рік 1 місяць)
Cucumber Recruitment, Manchester, UK (Медицина, охорона здоров'я, аптеки)

I successfully managed the budget to ensure it matchedour yearly financial plan and led the initiatives forgenerating leads.I organised a detailed campaign schedule to make sure allmarketing, digital, and PR activities were well-coordinatedeach month. Using our CRM system, I focused on specificmarket segments and targets. I engaged our audience through social media platforms like Facebook, Twitter,LinkedIn, and Instagram and worked on digital marketing, including paid social media and content campaigns.Furthermore, I increased our board's visibility by finding appropriate events and PR opportunities. My duties includedoverseeing the design aspects, communicating marketingplans to other departments, and being the main marketingcontact for projects across the business. I measured the effectiveness of our marketing through ROI metrics, which helped in making smart budget decisions.Achievements: managed to increase Brand awareness and representation on social media. The qualityof relevant leads has increased with free and paidpromotion. The cost of a lead has decreased by 3-4 times. We also received a lot of great reviews from customers and our employees

Project Manager TV Show

з 11.2021 по 03.2022 (4 місяці)
Channel 7, Одеса (ЗМІ, медіа)

I played a key role in developing the show's theme, includingwriting synopses and productionplans. I was responsible for casting actors and preparingshooting locations. My duties also included collaboratingclosely with the film crew, overseeing the filming process,and ensuring characters were ready for shooting. I activelyparticipated in the post-production stage, includinginvolvement in video editing. Additionally, I worked withcelebrities, newsmakers, and experts across various fields,handling negotiations, filming, and conducting interviews.

Deputy Head of Digital Department

з 08.2020 по 03.2022 (1 рік 7 місяців)
Channel 7 and USI online, Одеса (ЗМІ, медіа)

I not only played a key role in creating and implementingstrategies for various communicationchannels but also led a team of journalists, photographers,and videographers. My responsibilities included developingand launching advertising campaigns, analysing, planning,and managing advertising budgets. I actively monitoredand analysed competitors' activities online, assessingaudience engagement, conversion rates, and theeffectiveness of advertising materials. In addition to this, Iled efforts to maintain a positive reputation and promotevarious projects, ensuring their success and visibility in thedigital space.

PR Director

з 04.2020 по 06.2020 (2 місяці)
ITown (Real Estate), Одеса (Будівництво, архітектура, дизайн інтер'єру)

I was instrumental in creating brands for new housingprojects. My role involved preparing and launchingPR strategies for new company projects, encompassingboth digital and offline marketing efforts. I was responsiblefor branding activities, including POS materials, outdooradvertising, presentations, and visuals. I specialized inidentifying unique and unconventional channels for projectpromotion and recognition. Additionally, I was in charge ofsetting tasks and overseeing their execution by specialistteams, actively participating in presentations. My duties also included searching for contractors, preparing technical specifications, and coordinating with the company owner to ensure alignment with our business goals.

Director

з 09.2019 по 12.2019 (3 місяці)
Your dentist, Одеса (Медицина, охорона здоров'я, аптеки)

I was responsible for developing and implementing effective marketing and PR strategies. My role involved analysing thecompetitive landscape to ensure our clinic's services stoodout in the market. I organised and streamlined business processes to align with both the short-term and long-term objectives of the company. A key part of my role wasrecruiting, training, and integrating new staff, ensuring theywere well-prepared to deliver high-quality services. Imanaged and supervised the clinic's administrative staff,focusing on enhancing service quality. Additionally, I was incharge of monitoring operational efficiency and actively engaged in negotiating with clients to resolve any conflicts effectively.
Achievements: Successfully prepared and launched the second clinic, significantly enhancing the company's image and brand recognition.

Director

з 04.2017 по 09.2018 (1 рік 5 місяців)
LLC «Compactoil» (export company), Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

I led the development of the sunflower oil export branch,including registration, certification, and preparation forlaunch. I conducted thorough market analyses anddeveloped effective marketing strategies. A significant partof my role involved recruiting and developing personnel,emphasising team building to create a cohesive andefficient workforce. I focused on motivating employees andmaintaining oversight of their performance. Myresponsibilities also included foreign economic activity(FEA), executing the company's strategic development plan,and developing and implementing programs to attractinvestments. Additionally, I managed operational business processes and negotiated with clients, ensuring the successful advancement of business goals.Achievements: Successfully developed the sunflower oil export division from scratch, elevating it to a high level of profitability. Played a pivotal role in the profitable sale of the company through effective investor attraction strategies.

Освіта

Odessa national university of technology

Bachelor's degree in Enterprise management, Одеса
Вища, з 2006 по 2011 (5 років)

Odessa Higher Vocational School of Trade and Food Technologies

College Degree in special education, Одеса
Середня спеціальна, з 2003 по 2006 (3 роки)

Знання і навички

Знання мов

• Англійська — вище середнього
• Українська — вільно

Додаткова інформація

Accomplished and versatile professional with extensive experience across multiple industries, including digital marketing, media production, public relations, and business management. With specialized expertise in B2B, B2C, HoReCa.