Резюме від 2 листопада 2023

Andrey

Marketing, Brand manager, 30 000 грн

Зайнятість:
Повна зайнятість.
Вік:
44 роки
Місто:
Київ

Контактна інформація

Шукач вказав телефон та ел. пошту.

Прізвище, контакти та світлина доступні тільки для зареєстрованих роботодавців. Щоб отримати доступ до особистих даних кандидатів, увійдіть як роботодавець або зареєструйтеся.

Додаткова інформація

My skills:
Adobe Illustrator
Photoshop
CorelDRAW
InDesign
MS Office
MS Outlook
1C

My experience:
August 2011 — at the present time
Group of company "Foxtrot"
Marketing manager
Responsibilities:
- Develop regional marketing communication strategies. Coordinate working of 6 regional marketing department.
- Develop and implement marketing plans and projects for new and existing products, new store opening, launch of new CRM program and services.
- Communications with production studios, advertising agencies.
- Preparation and implementation of the ideas of creative materials (Print & OHH visuals, TV & Radio spots).
- Manage the productivity of the marketing plans and projects
- Monitor, review and report on all marketing activity and results
- Determine and manage the marketing budget, deliver marketing activity within agreed budget.
- Train, motivate and develop subordinates.

April 2009 — August 2011
"NRJ" "Nashe Radio Radio stations
Marketing manager
-Detailed elaboration and subsequent implementation of annual marketing plans for Radio Unit brands;
-Organization and control of promotional campaigns aimed to maintain high SOV and knowledge of the company's brands, according to the approved strategy and budget;
-Participation in the preparation of the annual plans and developing specific promotional projects in collaboration with the company management;
-Planning and implementation of brands promotional campaigns (media split, budget, purchase tenders and BTL organization). Post buy reporting and effectiveness analysis of conducted campaigns;
-Organization of announcement and coverage (post PR) of activities carried out by brands;
-Work coordination within the media support of projects and events;
-Providing marketing support for basic activities of software and commercial departments, aimed for an audience of media projects and company clients;
-Monitoring, analysis and reporting on key trends in the media market, competitor activity and recommendations for adjustments to plans based on this information;
-Development and evaluation of non-standard communication programs, as well as auditing the effectiveness of promotional campaigns;
-Preparation and presentation of regular reports according to the developed KPIs;
-Implementation of all communication associated with managing the brands within the company and with external partners (partners, contractors, media, etc.)

October 2005 — April 2009
CS "Adidas Ukraine"
Retail marketing manager
- Retail support (Planning execution of advertising campaign, advertising production).
- Retail communication management (POS promotions, merchandising).
- Creation of POS material concepts.
- Creation of local Brand communication concepts, sport marketing
(Co-marketing with FC “Dynamo” FC “Shakhtar”, New jersey of UFF launch)
- Visual & Sound Creative studios communications.
- BTL/Events (new stores opening, product presentations to media).
- Presentation and reporting.

January 2002 — October 2005
2002 - 2005 - JV «ВВ Holding»
Retail marketing manager
Retail advertising support
- Brands support, BTL/Events
- Creative of visual retail communications
- Merchandising.

January 2000 — January 2002
«Logoprint»
Designer
Creative design, Pre-print.

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