Head of sales

About the Company

Portraithy is a studio of premium custom oil paintings created from customers' photos.

We have been working in the international market for 11 years, with the US being our main market and generating around 80% of our orders.

Our brands: Portraithy.com and Sambanis.art.

Average order value: $480. Monthly order volume: around 205 orders.

We create personalized oil portraits for customers worldwide and grow our sales through Etsy, our own website, and Instagram.

We are now looking for a Head of Sales / Sales Department Lead who can take ownership of the team, systematize the department’s work, and help the company reach the next level of sales growth.

What You Will Do

• Manage the sales department as a system: Etsy, website, and Instagram.
• Implement and maintain regulations, scripts, metrics, work standards, and training processes.
• Set up KPI control and quality control for managers in AmoCRM.
• Work with the team: resolve resistance, build execution discipline, and strengthen ownership of results.
• Organize full lead flow coverage: expand the team up to 5 managers, calculate schedules, and control workload.
• Develop the knowledge base in Platrum / Sales Academy.
• Implement AI tools, including ChatGPT / Claude, into the department’s daily work.
• Prepare the sales department for the peak season related to US holidays.
• Remove operational issues from the Founder / COO.
• Analyze the sales funnel, conversions, lead processing speed, dialogue quality, and how these metrics impact revenue.

Our Expectations

• 2+ years of experience managing a sales department.
• Experience leading a team of 3+ people.
• Experience in text-based sales: messengers, Etsy, email, chats — not only phone sales.
• A real case of building or rebuilding a sales system with measurable results and clear implementation timelines.
• Ability to analyze the sales funnel by numbers and give specific feedback on managers' dialogues.
• System thinking: you understand the connection between funnel stages, scripts, response speed, communication quality, and revenue.
• English level B2+ / Upper-Intermediate-C1 — required, as we work with the US market.
• Confident use of AI tools in your work.
• Readiness to take full ownership of the department’s numbers, processes, and results.

Nice to Have

• Experience in e-commerce or the US market.
• Experience with Etsy or other marketplaces.
• Experience selling customized / personalized products.
• Familiarity with Grebenyuk’s methodology: KEV, scripts, sales system.
• Experience quickly moving a department from manual mode to systematic work.

What We Offer

• Remote work format.
• 5/2 schedule with overlap with US market working hours.
• Fixed salary discussed during the interview.
• Performance-based bonus system.
• Bonuses for:
  • conversion growth;
  • meeting and exceeding sales targets;
  • revenue growth;
  • successful onboarding of new managers;
  • completion of key implementation milestones.
• During the peak season, compensation is reviewed: fixed salary + percentage of sales, with total income higher than the fixed part.
• Direct reporting to the CEO / COO.
• Real influence on the strategy and development of the sales department.
• Transparent evaluation criteria for the probation period: 30 / 60 / 90 days. You will always understand where you stand and how your results are assessed.

Hiring Process

1. CV review.
2. Interview.
3. Personality assessments.
4. Final meeting with company leadership.
5. Offer. 👉 Apply via our bot: https://t.me/hrtelegramm_bot?start=HS-2026