Link builder Specialist (Outreach)

Join XQL Group 🚀

XQL Group is a B2B growth marketing agency helping technology companies build authority, increase visibility, and generate qualified pipeline through SEO, AI Search, and content marketing. We’ve partnered with 60+ international tech companies, including Computools, KitRUM, DBB Software, WeSoftYou, Synebo, and Cieden, generating over $30M in CRM-tracked marketing revenue.

As we continue to grow, we’re looking for a Link Building Specialist to join our team and help build strong backlink profiles and meaningful partnerships for our clients across the US and European markets.

👉 Responsibilities

• Identify relevant websites, blogs, media, and niche communities for link placements and outreach opportunities.
• Build and maintain long-term relationships with editors, website owners, marketers, and content managers.
• Secure high-quality guest posts, link insertions, and brand mentions through personalized outreach.
• Launch, manage, and optimize link building campaigns for B2B SaaS, software development, and technology companies.
• Work closely with Fractional CMOs and Content Writers to execute outreach strategies aligned with clients' marketing and business goals.
• Coordinate article placements and ensure content is published on relevant, high-authority websites.
• Continuously research new outreach opportunities, partnership ideas, and link acquisition strategies.
• Monitor backlink quality and campaign performance using SEO tools.

Requirements

• 1+ year of commercial experience in Link Building, Outreach, or Off-page SEO.
• Strong communication and negotiation skills.
• Upper-Intermediate (B2) English or higher.
• Experience working with outreach and SEO tools (Ahrefs, Semrush, BuzzStream, Instantly, or similar).
• Good understanding of SEO fundamentals and backlink quality metrics.
• A proactive mindset, attention to detail, and the ability to manage multiple outreach campaigns simultaneously.
• Experience working with software development companies or other IT businesses will be a strong advantage.

Nice to Have

• Experience working with Reddit (community engagement, outreach, or brand promotion).
• Understanding of LLMs and AI-powered search platforms such as ChatGPT, Gemini, Claude, or Perplexity.
• Experience increasing Brand Visibility through Digital PR, brand mentions, and authority-building initiatives.
• Background in SEO, content marketing, or copywriting.

What You’ll Appreciate About XQL Group

• Work on international B2B technology projects with well-known clients.
• Competitive and stable compensation with regular salary reviews based on your performance and growth.
• Freedom to bring new ideas, experiment with outreach strategies, and make a real impact.
• A culture focused on learning, ownership, and professional growth.
• 20 paid vacation days and 5 paid sick days annually.
• A supportive team built on trust, collaboration, and open communication.