Contact information

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You can get this candidate's contact information from https://www.work.ua/resumes/10200647/

Work experience

Marketing Specialist & Media Buyer

from 05.2024 to 12.2024 (7 months)
Start Podcast, Київ (IT)

• Attracting Targeted Audiences to Landing Pages
• Marketing strategy development
• Optimizing and improving the quality of advertising in social networks

SMM manager|Media Buyer Google Search

from 07.2023 to 11.2024 (1 year 4 months)
AutoDetailer, Київ (Автобізнес та автосервіс)

• Creating a marketing strategy for brand development
• Creating Google Searh ads
• Content plan development
• Generating a content plan for brand development Lead Generation

Media Buyer Facebook

from 03.2023 to 08.2024 (1 year 5 months)
Solar Panels, Київ (Роздрібна торгівля)

• Creating an overall marketing strategy
• Creation of advertising campaigns based on requests
• Increasing brand awareness
• Generating ideas to increase profits

Knowledge and skills

• Facebook Ads Manager
• Анализ CPA
• Анализ CTR
• Анализ CPL
• Контроль ROI
• Google Analytics
• Google Ads
• Google Search Console
• Просування в Instagram
• SEO
• Лідогенерація
• Креативність
• Уміння аналізувати

Language proficiencies

• English — above average
• Ukrainian — fluent
• Russian — fluent

Additional information

Hello, I am Pavlo, an expert in the sphere of marketing, I have over 9 years of experience in the sphere of audit, I have good basic knowledge of marketing.

I can provide the company with an analytical approach to business development, and I also have experience working with projects from Ukraine, USA and Europe.

I work with the promotion and launch of advertising campaigns on platforms: Facebook|Google ads|Tik Tok.

I have extensive experience with optimizing advertising campaigns, finding new approaches and creating working bundles to increase ROI.

Hard Skills

• Creating CJM - Customer Journey Map
• Ability to use TGM,GA4,TureProfit
• Parsing the right information and finding the target audience
• Working with anti-detection browsers Dolphine,Indigo,Ads Power,Gologin
• Managing advertising budget up to 10000$ per day
• Collection of keywords and semantic kernel
• Creating and connecting pixels to advertising campaigns
• Mass launches of advertising campaigns on different platforms with performance trackingCreation of advertising budgets for a certain period with calculation of various payback options

Soft Slills

• Ability to make quick decisions
• Organizational skills in organizing work and managing staff
• Strategic thinking
• Responsibility
• Purposefulness and perseverance
• Ability to make quick decisions
• Quick adaptation to changes in the work on advertising platforms


I am a person who is capable of expressing my position, generating ideas and taking responsibility.