Максим

Maksym Kykhnei
Influencer & Affiliate Marketing Manager (Performance-driven)

Kyiv, Ukraine [open contact info](look above in the "contact info" section) [open contact info](look above in the "contact info" section) LinkedIn | Telegram |

PROFESSIONAL SUMMARY
Performance-driven Influencer & Affiliate Marketing Manager specializing in scalable user acquisition through partners, content
platforms, and performance channels.

Proven ability to turn traffic into measurable revenue, combining deep expertise in media buying with strong partner management and
negotiation skills. Successfully operates at the intersection of data, content, and partnerships, enabling efficient campaign scaling and
long-term growth across multiple GEOs.

Experienced in building and optimizing acquisition funnels, evaluating traffic quality, and driving ROI-focused decisions, while
maintaining a strong understanding of audience behavior and market dynamics.

Recognized for a hands-on approach, fast execution, and ownership mindset, consistently delivering results in dynamic, high-growth
environments.

KEY ACHIEVEMENTS
● Managed $80K+ monthly ad budgets, delivering stable and scalable results
● Increased ROI by 20%+ through targeting, traffic routing, and funnel optimization
● Built and optimized acquisition funnels across multiple GEOs
● Created 100+ SEO-driven articles, increasing organic traffic and platform reach
● Improved user engagement (time-on-page +15%) through audience-focused content
● Negotiated and managed international partners and traffic sources

KEY SKILLS
Influencer & Partnerships: Influencer sourcing, Partner acquisition, Negotiation, Relationship management, Audience
targeting, Campaign coordination

Performance Marketing: CPA networks, TDS systems, Trackers (Keitaro, Binom), Traffic routing, Funnel optimization, ROI
optimization

Advertising Channels: Native ads, Push, Banners, Pop traffic, Facebook Ads, Google UAC (basic)

Content & Creative: SEO copywriting, Content strategy, Canva, Figma, Creative testing, Competitor analysis

Analytics & Tools: Microsoft Excel, Tableau, Performance analysis, CTR/CPC/CR optimization

Soft Skills: Result-oriented, Fast learner, Adaptability, Decision-making under pressure, Strong communication

WORK EXPERIENCE
Media Buyer | MGID
January 2025 – Present

● Launched and scaled performance campaigns across Tier 1–3 GEOs with a focus on profitability and growth
● Managed $80K+ monthly budgets, ensuring efficient spend and consistent performance
● Improved campaign ROI through targeting, creative testing, and traffic distribution optimization
● Analyzed key metrics (CTR, CPC, CR, ROI) to identify scaling opportunities
● Tested creatives and audience segments to improve engagement and conversion rates
● Used trackers, TDS, and spy tools to analyze competitors and adjust strategy

Result: consistent profit growth, improved traffic quality, scalable campaign structures

Affiliate Manager | TogetherNetworks
October 2023 – December 2024

● Managed and optimized advertising campaigns with a focus on ROI and performance
● Worked directly with publishers and traffic partners to improve traffic quality and delivery
● Negotiated terms with international partners, improving deal conditions and efficiency
● Conducted daily performance monitoring and rapid campaign optimization
● Optimized traffic allocation, reducing ineffective spend and improving conversions

Result: improved campaign efficiency, stronger partner performance, reduced traffic costs

Web Copywriter | Cyber-sports.io
June 2022 – September 2023

● Created 100+ SEO-optimized articles, increasing organic traffic and visibility
● Improved user engagement (+15% time-on-page) through targeted content strategies
● Conducted competitor and keyword research to identify growth opportunities
● Developed content plans aligned with audience needs and monetization goals
● Delivered performance reports with actionable insights

Result: growth in organic traffic, improved engagement metrics, stronger content performance

EDUCATION
Master of Law
National University of Life and Environmental Sciences of Ukraine
2023 – 2024

Bachelor of Law
National University of Life and Environmental Sciences of Ukraine
2019 – 2023

CERTIFICATIONS
Affiliate Marketing -CPA.RIP
Digital Marketing - Genius.space
EF Standard English Certificate -C1

LANGUAGES
English - B2
Ukrainian - Native
Russian - Native