Аlina

Media buyer

Considering positions: Media buyer, PPC-спеціаліст, Таргетолог, Спеціаліст з контекстної реклами, Спеціаліст з інтернет-маркетингу, Lead generation manager, Head of media buying, Маркетолог
Employment type: full-time, part-time
Age: 33 years
City of residence: Kyiv
Ready to work: Kyiv, Remote
Considering positions:
Media buyer, PPC-спеціаліст, Таргетолог, Спеціаліст з контекстної реклами, Спеціаліст з інтернет-маркетингу, Lead generation manager, Head of media buying, Маркетолог
Employment type:
full-time, part-time
Age:
33 years
City of residence:
Kyiv
Ready to work:
Kyiv, Remote

Contact information

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Work experience

Head of marketing

from 11.2024 to now (1 year 3 months)
Room27, Дистанційно (Роздрібна торгівля)

Website creation (Wix platform), administration and promotion
Management of Meta advertising campaigns
Management of Google Ads advertising campaigns
Experience in direct sales, client service, wholesale merchandising
Developing and implementing brand marketing strategies

Targetologist and direct manager

from 07.2024 to 09.2024 (3 months)
Promotion of the legal services providing company`s Facebook page, Київ (Юриспруденція)

Development and implementation of the company's marketing strategy
Management of multi-channel marketing campaigns
Analysis of marketing data to increase the effectiveness of campaigns

Targetologist

from 08.2022 to 04.2023 (9 months)
Launching and managing advertising campaigns for Instagram accounts, Дистанційно (Роздрібна торгівля)

Creating and management of different Ads campains
Photo and video editing
Marketing strategy testing

Court secretary

from 06.2014 to 07.2015 (1 year 2 months)
Kharkiv District Administrative Court, Харків (Юриспруденція)

Maintaining court cases
Drafting legal documents
Conducting legal legislation research
Work with government agencies

Education

Targetorium School of Marketing

Digital Marketing, Google Ads, Київ
Higher, from 2025 to 2025 (less than 1 year)

Yaroslav Mudryi National Law University

Master of Law, Харків
Higher, from 2009 to 2014 (5 years)

Additional education and certificates

Marketing and target advertising on Facebook & Instagram

2022

English Upper-Intermediate course, Green Forest online school

2024

Knowledge and skills

  • Налаштування реклами
  • Створення чат-ботів
  • Макетування
  • Відеомонтаж
  • Написання рекламних текстів
  • Налаштування таргетованої реклами
  • Оформлення документації
  • Грамотна усна та письмова мова
  • Користувач ПК
  • Комунікабельність
  • Аналітичне мислення
  • Уважність
  • Сумлінність

Language proficiencies

English — above average

Additional information

Alina Chyrkina
Phone: [open contact info](look above in the "contact info" section)
Email: [open contact info](look above in the "contact info" section)
Location: Kyiv

Digital Marketing Specialist with Expertise in Facebook & Google Ads

Professional summary
A marketologist with two years of experience in digital marketing and Upper-Intermediate English in addition. Expert in Facebook and Google Ads advertising campaigns. Having sufficient social media promotion background and willing to develop in marketing, sales and E-commerce.

Skills summary

Social Media Advertising (Meta, Instagram)
Google Ads & Analytics
Data Analysis & Reporting
E-commerce & Product Feed Management
Campaign Optimization & A/B Testing
Content Creation & Copywriting

Professional experience
2024 - 2025 Managing marketing and sales for ukrainian brand manufacturer of children`s clothing - Room27
Head of Marketing, Sales Manager, Targetologist, Website Administrator
- Website creation (Wix platform), administration and promotion
- Management of Meta advertising campaigns
- Management of Google Ads advertising campaigns
- Experience in direct sales, client service, wholesale merchandising
- Developing and implementing brand marketing strategies

2024 Advertising and social media marketing (Facebook) for the power generation equipment seller LirikSolar
Targetologist and SMM specialist
- Lead generation, marketing funnels using quizzes
- Management of Facebook marketing campaigns
- Experience in Facebook Shopping
- Creating advertising posts and banners

2024 Social media promotion of a legal services provider (Facebook)
Targetologist and direct manager
- Development and implementation of the company's marketing strategy
- Management of multi-channel marketing campaigns
- Analysis of marketing data to increase the effectiveness of campaigns

2022- 2023 Launching and managing advertising campaigns for Instagram accounts in 2023 various spheres (beauty, tourism, baby products)
Targetologist
- Creating and management of different Ads campaigns
- Photo and video editing
- Marketing strategy testing

2014- 2015 Court staff member, Kharkiv District Administrative Court
Court secretary, civil servant
- Maintaining court cases, drafting legal documents, conducting legislation research

Education
2014 Higher legal education, Yaroslav Mudryi National Law University,
Master of Law
2022 Course “Marketing and target advertising on Facebook & Instagram”,
Targetorium School of Marketing & Advertising
2024 English Upper-Intermediate course, Green Forest online school
2025 Course “GOOGLE ADS”, Targetorium School of Marketing & Advertising

Skills
Experience in marketing and advertising - 2 years
English - B2 Level

Knowledge of Facebook Ads Manager
Knowledge of Google Ads

Analytics of ads campaigns, optimization, reporting at Looker Studio
Experience at setting up Google Analytics, Google Tag Manager, Google Merchant Center
Setting up website events tracking using Facebook Pixel, GA4
Working with product feeds, E-commerce advertising
Sales skills, communication and customer service
Understanding of key marketing metrics, marketing funnels, working with the target audience.
Chatbots and websites construction
Copywriting skills
High level of written and oral literacy in Ukrainian and English
Skills in photo and video editing
Excellent communication and self-organization skills

Personal Qualities
Ambitious personality with clear life goals
Analytical mindset, attentive to details
Motivated to work hard for the result
Ability to take ownership of tasks
Great desire to learn and develop in the profession

Languages
English (Level B2)
Ukrainian (Fluent)

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