Оксана

OKSANA KRYVENCHUK
Business Development Manager — Life Sciences
Trento, Italy | [open contact info](look above in the "contact info" section) | [open contact info](look above in the "contact info" section)
[open contact info](look above in the "contact info" section) | lifescienceleads.com

PROFESSIONAL SUMMARY
Business Development professional with 4+ years of dedicated experience building commercial
pipeline for life science service providers — CROs, CDMOs, SaaS platforms, and regulatory
consultancies. Proven track record of generating qualified meetings and active sales
opportunities for clients ranging from 11-person startups to 1,500-employee global organisations.
Expert at translating complex technical services (validation, regulatory affairs, AI-driven drug
discovery, pharmacovigilance) into targeted outreach that reaches Economic and Technical
Buyers at pharma, biotech, and medtech companies. Skilled in CRM management, multi-channel
campaign execution, and data-driven ICP refinement. Seeking to bring agency-honed BD
methodology in-house at a specialised testing and consulting organisation.

KEY ACHIEVEMENTS
• Generated 25 active opportunities and 110+ pending prospects for a UK-based immunology
CRO entering the US market, across 25+ targeted campaigns reaching 1,500 decision-makers.
• Delivered 61 leads and 16 introductory meetings (9 progressing to follow-up engagements) in 6
months for an AI-driven drug discovery CRO targeting US biotech — against a client goal of 2–3
new contracts at $250k each.
• Achieved 37% engagement rate (vs. 10–15% industry benchmark) for an AI pharma
consultancy’s go-to-market campaign targeting 14 vaccine companies and 448 stakeholders.
• Built a global sales pipeline of 122 active conversations and 9 major accounts in evaluation for a
Pharmacovigilance consultancy, with 62.2% email open rate across 1,230 sends.
• Secured 21 qualified meetings (14 advancing to sales engagement) for a technology services
company — exceeded targets, resulting in a 6-month contract renewal.
• Produced 4 qualified meetings and 6 accounts in evaluation from 97 addressable companies for
a European AI-RNAi company — exceeding the 3–10 meeting target.

PROFESSIONAL EXPERIENCE
BD & Marketing
Outbound Pharma (Life Science BD Agency) | Remote (US/EU clients) | August 2025 – Present
• Architect trigger-based BD strategies for CRO, CDMO, SaaS, and regulatory service providers
entering new markets or scaling existing pipeline.
• Conduct market analysis, ICP refinement, and persona mapping to identify high-value prospects
aligned with clients’ technical differentiators.
• Design and execute multi-channel outreach campaigns (email, LinkedIn) targeting Economic
Buyers (Global Heads, VPs) and Technical Buyers (Heads of Quality, IT Compliance).
• Develop strategic account plans, conference engagement strategies, and value-driven
messaging frameworks.

Marketing Manager
Outbound Pharma (Life Science BD Agency) | Remote, US | July 2022 – August 2025
• Managed end-to-end lead generation campaigns for 10+ simultaneous life science clients
(CROs, CMOs, SaaS, regulatory consultancies), from ICP development through qualified
meeting delivery.

• Built, refined, and maintained prospect databases of 50–1,500+ contacts per campaign using
Apollo.io, Sales Navigator, with manual research for suitability scoring.
• Executed outbound campaigns reaching cumulative thousands of decision-makers across
pharma, biotech, and medtech — consistently generating double-digit qualified meetings per
engagement.
• Designed conference engagement strategies, identifying key stakeholders for in-person
meetings and coordinating pre/post-event outreach sequences.
• Authored whitepapers, case studies, and sales collateral that supported prospect conversion
from cold outreach to qualified pipeline.
• Analysed campaign performance (open rates, reply rates, conversion metrics) and delivered
client-facing reports with actionable recommendations for ICP and messaging refinement.
• Collaborated directly with client leadership to align outreach strategy with their technical value
propositions and competitive positioning.

Marketing Specialist
IT Outstaffing (B2B Tech Services) | Remote, US | April 2020 – May 2022
• Developed demand generation campaigns and targeted messaging for B2B IT staffing services,
building a pipeline of new client accounts.
• Managed multi-channel outreach and lead qualification processes for technical decision-makers.

Marketing Assistant
Staffing Theory (Life Science Recruitment) | Remote, US | March 2019 – March 2020
• Produced content for digital outreach and supported LinkedIn marketing initiatives for life
science recruitment.

TOOLS & PLATFORMS
CRM & Sales Intelligence: HubSpot, Sales Navigator,
Email & Outreach: Apollo.io, Dripify
Analytics & Productivity: Google Analytics, Google Search Console, Notion, Microsoft Office
Content & Web: Canva Pro, Wix, SEO, Claude AI /Cowork

EDUCATION
M.A. in Digital Marketing (in progress)
IU International University of Applied Sciences, Germany | November 2023 – Present
Master in Pedagogia — English Language and Literature
South Ukrainian National Pedagogical University, Odessa | 1996 – 2001

LANGUAGES
English (C1) | Italian (B2) | German (A2) | Ukrainian & Russian (Native)

ADDITIONAL INFORMATION
Location: Trento, Italy | EU work permit | Available for international travel