Contact information

You can get this candidate's contact information from https://www.work.ua/resumes/12081790/

Work experience

BizDev (full cycle)

from 06.2026 to now (4 months)
NDA, Дистанційно (IT)

• Building from the ground up and developing B2B sales activities for Gambling / Adult / iGaming / Affiliate clients, with a focus
on media buying and mobile acquisition teams.

• Building and testing outbound prospecting strategies across Telegram, LinkedIn / Sales Navigator, competitor research,
affiliate communities, and trigger-based lead sourcing.

• Targeting Founders, CEOs, Heads of Media Buying, Team Leads, Media Buyers, CMO / CBDO, UA Managers, agencies, and
potential white-label partners.

• Positioning as a full-cycle mobile infrastructure partner: iOS / Android app development, store design, backend, publishing,
Apple Developer accounts, Google Play consoles, and ASO solutions.

• Qualifying prospects by platform, traffic source, GEO, ASO vs. paid traffic, design and backend ownership, publishing model,
and expected recurring volume.

• Developing Telegram and LinkedIn outreach scripts, follow-up sequences, objection handling, and sales messaging focused
on relevance, trust, transparency, and test-based entry.

• Structuring sales workflows and CRM fields around lead source, trigger, product interest, qualification stage, next action, first
purchase, repeat purchase, and upsell opportunities.

• Working with internal technical teams to translate client requirements into practical app, backend, design, publishing, and
account solutions; supporting prospects from initial contact through test and handover.

BizDev / Sales Manager

from 12.2025 to now (10 months)
CrashApps, Дистанційно (IT)

• Designed, optimized, and tested sales scripts, email sequences, and outreach messages for cold email, LinkedIn, Telegram,
and other messengers.

• Conducted A/B testing of outreach campaigns and monitored reply and conversion performance to improve lead generation
strategies.

• Generated and qualified B2B leads in the iGaming and gambling vertical, including Media Buyers, Traffic Managers, and
Affiliate Teams.

• Built and segmented lead lists by traffic source, GEO, vertical, platform (iOS / Android), and app usage model.

• Qualified prospects based on Facebook Ads, TikTok Ads, In-App traffic, conversion needs, and PWA / iOS app usage
models.

• Handled common objections and moved relevant conversations toward product testing and further commercial discussions.

• Presented and positioned iOS app solutions according to client performance needs, GEO requirements, stability, and
conversion considerations.

• Collaborated with internal teams to align client requirements with technical implementation.

Lead Generation Manager / Business Development Manager

from 08.2024 to 07.2025 (1 year)
NML & NeedMyLink, Дистанційно (Маркетинг, реклама, PR)

• Generated qualified B2B leads using OSINT research, LinkedIn Sales Navigator, Snov.io, YouControl, OpenDataBot, and
company databases.

• Built and segmented targeted lead lists based on ICP, buyer personas, industries, and decision-maker roles.

• Conducted market and competitor research to identify new lead sources and business opportunities.

• Collaborated with Marketing and Sales teams to align lead generation activities with business goals and KPIs.

• Managed and maintained accurate lead data and pipeline information in KeyCRM.

• Performed lead qualification and scoring to improve the quality of sales handoffs.

• Conducted client briefings and discovery calls to identify business needs and support effective communication.

• Translated business requirements into clear technical tasks for developers and facilitated client–developer communication.

Системний адміністратор

from 04.2023 to 09.2023 (6 months)
Freelancer, Дистанційно (IT)

• Monitoring website and server
performance.

• Timely updates of CMS, plugins, themes,
and libraries.

• Data backup and recovery testing.

• Security management (SSL certificate
updates, DDoS protection, vulnerability
prevention).

• Website performance optimization
(caching, images, databases).

• Troubleshooting and fixing technical
errors and bugs.

• Logging and analyzing system errors.

• Ensuring stable hosting/server operations
(resources, uptime).

• Configuring and maintaining integrations
(payment systems, APIs, third-party
services).

• Regular website functionality testing
(order forms, search, registration).

• Incident response and service recovery.

• Documenting technical changes and
procedures.

Education

Національний Авіаційний Університет

Інформаційні системи і технології
Unfinished higher, from 2022 to 2026 (4 years)

Additional education and certificates

No additional education or certificates.

Knowledge and skills

• Комунікабельність
• Цілеспрямованість
• Уміння аналізувати
• Критичне мислення
• Уміння швидко засвоювати нову інформацію
• Адаптивність
• Робота в команді
• Здатність до навчання
• Ініціативність
• Доброзичливість
• Ведення переговорів
• MS Excel

Language proficiencies

• English — average
• Ukrainian — fluent

Additional information

Denys Soroka
Business Development / Sales Manager | B2B Lead Generation | iGaming / Affiliate / Mobile
Spain | [open contact info](look above in the "contact info" section) | Telegram: @denysssoroka
PROFILE
B2B Business Development and Sales professional with experience in lead generation, outbound prospecting, ICP-based
research, CRM management, and client qualification. Focused on iGaming, affiliate marketing, media buying, and mobile
app infrastructure. Experienced in building outreach strategies across LinkedIn, Telegram, email, and other channels,
handling objections, moving prospects to product tests, and developing sales processes from first contact through repeat
business.
CORE SKILLS
B2B Sales & Business Development • Lead Generation • Outbound Prospecting • ICP & Buyer Personas • OSINT
Research • LinkedIn Sales Navigator • Telegram Outreach • CRM / KeyCRM • Lead Qualification & Scoring • A/B
Testing • Sales Scripts & Follow-ups • Objection Handling • iGaming / Affiliate • Mobile Apps / ASO • Client Developer Communication