Kateryna

Kateryna Shkarbul​ [open contact info](look above in the "contact info" section)
Product Designer Telegram | Linkedin | Behance
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SUMMARY ​
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Product Designer with 3+ years of experience designing SaaS, B2B, e commerce, and consumer
focused products for web and mobile. Skilled in UX research, usability testing, wireframing, prototyping,
high fidelity UI design, and design systems.​
Experienced in solving user and business problems through data driven and user centered design
solutions. Strong understanding of design thinking, iterative design, accessibility, and UX optimization
based on analytics and user feedback.​
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KEY ACHIEVEMENTS

●​ Improved usability & accessibility by 29.6% via WCAG 2.1 (AA) audits
●​ Conducted UX audits for 83% of clients, uncovering friction & boosting performance
●​ Designed and delivered a 67+ screen e-commerce platform, scalable across web, tablet, and mobile
●​ Reduced cognitive load by 12.5% in mobile app through optimized UX flows
●​ Increased SaaS product efficiency by 15% via competitive analysis & UX optimization
●​ Delivered MVP product in 5 days without compromising quality
●​ Collected and analyzed insights from 50+ users and 12 interviews, driving data-backed decisions

SKILLS​
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Product Design: UI/UX Design, Product Design, Consumer Products, SaaS, B2B, E-commerce​
UX Research: User Research, User Interviews, Usability Testing, JTBD, Competitive Analysis, Design Thinking,
User-Centered Design, Data-Driven Design​
Design: User Flows, Information Architecture, Interaction Design, Wireframing, Prototyping, Design Systems,
Responsive Mobile & Web Design, AI-assisted Design & Research​
Product & Optimization: A/B Testing, Funnel Optimization, Product Metrics, Analytics, Iterative Design ​
Accessibility: WCAG 2.1 AA, Inclusive Design​
Collaboration: Agile, Scrum, Stakeholder Communication, Cross-functional Teams

TOOLS​
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Figma, FigJam, Adobe Photoshop, Illustrator, Canva​
AI-assisted design, Google Analytics, Microsoft Clarity, Google Search Console​
Maze, Miro, Zoom, Jira, Confluence, Notion

LANGUAGES

Ukrainian - Native | English - В2 - Upper Intermediate | Polish - В1 - Conversation

EDUCATION

●​ Mate academy UI/UX Design
●​ PhD Studies (Cinematography), Kyiv National University of Theatre, Cinema and Television​
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EXPERIENCE ​
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UX/CRO Designer | Room15 | July 2025 - Feb 2026​

●​ Conducted UX audits for majority of clients using analytics tools, identifying ​
usability issues and improving product performance
●​ Improved accessibility and usability by implementing WCAG 2.1 AA standards and audit tools
●​ Designed scalable e-commerce platform (67+ screens) across web, tablet, and mobile
●​ Built structured documentation system, increasing clarity and team efficiency
●​ Collaborated with PMs, developers, and stakeholders in Agile environment to ensure timely delivery
●​ Created design solutions aligned with business goals and product metrics

Freelance Product Designer (Specialized Systems & Strategy) | Oct 2024 - July 2025​
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Delivered end-to-end Product Design solutions on a contract basis, specializing in building scalable design
systems, optimizing information architecture, and conducting deep-dive user research for rapid product
iteration.4. Consulting Product Design Lead (SaaS/B2C Projects)

Product Designer | Desk Booking Mobile App

●​ Designed end-to-end mobile experience focused on employee usability and efficiency
●​ Optimized user flows, reducing friction and improving task completion speed
●​ Reduced cognitive load by 12.5% through improved information hierarchy
●​ Delivered MVP within 5 days under tight deadlines
●​ Presented product solutions to international stakeholders

UX/UI Designer | Task Manager SaaS

●​ Designed web and mobile versions of SaaS product with consistent UX/UI
●​ Increased product efficiency by 15% through competitive analysis and UX improvements
●​ Developed scalable UI Kit using Auto Layout and component-based approach
●​ Conducted user research and created validated user personas
●​ Collaborated with cross-functional teams using Jira and Agile workflows

UX/UI Designer | Beauty Booking Platform

●​ Conducted UX research (50+ users, 12 interviews) to validate product decisions
●​ Built Information Architecture reducing service search time by 43%
●​ Designed mobile app prototype using design system and accessibility standards
●​ Prioritized features using Kano Model and Impact Matrix

Graphic UI Designer | Feb 2021 - May 2024

●​ Designed marketing and product visuals for digital platforms
●​ Improved brand consistency across product and marketing channels
●​ Created conversion-focused creatives for e-commerce (Amazon) using AI-assisted design​
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