Polina

POLINA BERNOVSKA
Netherlands • [open contact info](look above in the "contact info" section) • [open contact info](look above in the "contact info" section)
[open contact info](look above in the "contact info" section)

SUMMARY
Marketing and Communications specialist with experience in social media, SEO, content creation, and digital
campaigns. Skilled in Google Analytics, Meta Ads, and CRM tools to improve content performance and
audience engagement. Combines creativity and analysis to deliver data-driven marketing strategies.

WORK EXPERIENCE
Client Relationship & SMM Coordinator, NZS Nails Art May 2025 - Present
Produced and managed visual and written social media content to promote services and campaigns,
strengthening brand presence and engagement.
Maintained client database and used CRM systems to streamline communication and improve customer
retention and satisfaction.
Contributed to website launch processes by coordinating content updates, checking functionality, and
ensuring a smooth and consistent user experience.
Monitored engagement metrics and adjusted content strategy based on performance insights
Marketing Intern, Content Stadium Jul 2024 - Jan 2025

Managed social media channels, ensured consistent branding and audience engagement.
Analysed weekly and monthly social media performance data, using insights to optimise content strategy
and improve engagement rates.
Developed visual and written content for social media, blogs, and websites.
Implemented SEO strategies (keyword research, on-page optimisation, link building), increasing organic
traffic and improving search visibility.
Event planning and execution, ensuring smooth delivery.
Created, scheduled, and published content tailored to target audiences (30+ weekly)

Project Member, WUAS Feb 2022 - Jul 2024

Managed and participated in the marketing and business-related projects.
Drove team success by completing allocated tasks quickly and accurately.Conducted customer surveys
to gather insights on preferences and satisfaction, supporting marketing strategy improvements.
Created marketing plans and strategies for local companies.

Additional working experience, Volunteering Jul 2021 - Dec 2023
Coordinated university events and led team-based activities.
Conducted data research to support student initiatives.

EDUCATION Feb 2022 - Mar 2025
Bachelor of Business Administration
Marketing and Communication
Wittenborg University of Applied Sciences

ADDITIONAL INFORMATION
Soft Skills: Communication, Creativity, Critical thinking, Adaptability, Teamwork.
Technical Skills: Microsoft Office, WordPress, HubSpot, Google Analytics, Meta Ads, Google Ads, SEO,
Shopify, Canva, Campaign performance analysis.
Languages: English, Ukrainian, Russian, Dutch (A2).
Courses & Certifications: Performance-marketer (Laba, 2026).