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Head of Marketing
- Considering positions:
- Head of Marketing, PR manager
- City of residence:
- Kyiv
- Ready to work:
- Remote
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Evgeniy Avramenko
[open contact info ](look above in the "contact info" section)
[open contact info ](look above in the "contact info" section)
Telegram: @Aeriann
Strategic Creative Operator
1M 300M+ 190 $80K
registered users in 13 months · L2P reach through a single sponsorship · L2P marketing integrations in 8 months · Fairo monthly marketing budget managed
Capabilities P r o fi l e
Strategic
Brand architecture & positioning
Aesthetic sensibility and operational rigor rarely occupy the same brief. Seven years of evidence
Go-to-market planning
that they can. Marketing strategy, PR, and project delivery: same person, same standard.
Integrated campaign ownership
PR & media strategy Comfortable being the first marketer in the room and building everything that follows.
Budget management
Market & competitive intelligence
The cultural depth is genuine – it shapes the work, not just the pitch.
Leadership
Experience
Team building & direct management
Agency & vendor management Senior Marketing Manager Aug 2025 – Present
Project ownership & delivery Boutique Marketing Agency [Confidential] · Ukraine
Contributor oversight & quality control – Led brand strategy and campaigns for clients across premium real estate, exclusive leisure, and solopreneurs
– Built brand positioning, messaging frameworks, and mid-term plans across concurrent accounts
Operational
– Oversaw creative concept development and quality of deliverables
Editorial content strategy creative direction
&
– Planned and coordinated campaigns, partnerships, and channel activations
Influencer affiliate programs
&
Community building & retention
Roadmapping & A/B testing
Independent Marketing Contractor Feb 2024 – Sep 2025
Stakeholder engagement & reporting Self-employed · Freelance
Guerrilla marketing & behavioral targeting
– Delivered marketing strategy and execution for clients across e-commerce, SaaS, and professional services
Unconventional acquisition
– Developed and delivered a marketing strategy for a Web3 startup
Working knowledge: Atlassian · Tableau · Hotjar · – Built workflow automations for clients using Make, n8n, and Claude
Generative AI & prompt engineering · Make & n8n ·
– Developed brand voice frameworks, messaging strategies, and paid social campaigns
CRM & collaboration platforms · Paid ads · OSINT
– Ran marketing audits and defined channel strategies from data rather than assumption
– Applied AI and prompt engineering to compress production timelines without losing quality
Sectors
Creative & Luxury
Marketing Project Manager & PR Specialist Jan 2023 – Nov 2023
Gaming & Web3
TEN.gg · Gaming · Malta
– Built the marketing and PR function; hired and managed the team and external contractors
Languages
– Owned brand strategy, content, advertising, and PR across B2C and B2B audiences
Ukrainian – Native
– Established agency relationships and creative production workflows from zero
Russian – Native – Drove brand awareness across user acquisition and industry partnership channels
English – Full professional proficiency
Dutch – Basic
Marketing Advisor concurrent Jan 2023 – Mar 2023
JBO Marketing · Affiliate Network · Spain
Education
– Conducted a full marketing audit alongside market and competitor research
Master of Marketing
– Provided strategic direction on content marketing and PR positioning
Bachelor of Marketing Management
– Defined content plans and channel priorities
Management
– Reviewed website performance across copy, SEO, and UX
National University of “Kyiv-Mohyla Academy”
Supplementary Education
Community Manager concurrent Apr 2022 – Jan 2023
Art History · Sorbonne University, 2026 Pharagods · Web3 · United States
Cybersecurity, 2026 – Built a community of 10,000+ across Discord and social platforms, from launch to sustained engagement
LVMH · Luxury Branding & Operations, 2024
– Total trading volume surpassed $1M; community strategy and activation were a contributing factor
Data Analytics, 2023
– Generated 300%+ returns on mint day through pre-launch hype architecture and community trust
Google Analytics, 2022
Google Shopping Ads, 2022
Low-budget Advertising, 2020
Social Media & Brand Executive Jun 2021 – Nov 2022
Modern Art & Ideas, 2019
Creative Dock (Fairo) · Fintech · Ukraine
Consumer Neuroscience & Neuromarketing, 2017
+8 more on request – Owned brand, content strategy, and social media for the Ukrainian and Romanian markets; managed a team of 17
– Secured 190 marketing integrations in 8 months through influencer and affiliate program management
– Built and ran the influencer program: sourcing, negotiation, contracts, and performance tracking
– Led local PR campaigns with agency partners; provided market insights to the central team
O perations & Growth Associate Dec 2020 – May 2021
H umans & Robots · Outstaffing · United States
– Ran outbound lead generation and email campaigns
– Built and maintained CRM databases; supported recruitment operations
– Contributed to personal branding strategy and content workflow design
– Managed social media accounts and posting workflows across platforms
Community Manager → Senior Community Manager promoted within 3 months Jul 2018 – Jan 2020
L2P Limited · Gaming · Cyprus
– Grew the platform to 1M+ registered users in 13 months
– Achieved 300M+ reach through a single brand sponsorship – the platform’s largest awareness moment
– Built and ran community strategy: content, influencer relationships, retention, and cross-platform presence
– Managed junior team members; shaped mid-term marketing direction alongside senior leadership
Esports Coach Jan 2017 – Mar 2018
Self-employed · Gaming
– Coached competitive players; built training frameworks and structured performance reviews
– Foundation in community management, audience engagement, and personal brand development
[
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Telegram: @Aeriann
Strategic Creative Operator
1M 300M+ 190 $80K
registered users in 13 months · L2P reach through a single sponsorship · L2P marketing integrations in 8 months · Fairo monthly marketing budget managed
Capabilities P r o fi l e
Strategic
Brand architecture & positioning
Aesthetic sensibility and operational rigor rarely occupy the same brief. Seven years of evidence
Go-to-market planning
that they can. Marketing strategy, PR, and project delivery: same person, same standard.
Integrated campaign ownership
PR & media strategy Comfortable being the first marketer in the room and building everything that follows.
Budget management
Market & competitive intelligence
The cultural depth is genuine – it shapes the work, not just the pitch.
Leadership
Experience
Team building & direct management
Agency & vendor management Senior Marketing Manager Aug 2025 – Present
Project ownership & delivery Boutique Marketing Agency [Confidential] · Ukraine
Contributor oversight & quality control – Led brand strategy and campaigns for clients across premium real estate, exclusive leisure, and solopreneurs
– Built brand positioning, messaging frameworks, and mid-term plans across concurrent accounts
Operational
– Oversaw creative concept development and quality of deliverables
Editorial content strategy creative direction
&
– Planned and coordinated campaigns, partnerships, and channel activations
Influencer affiliate programs
&
Community building & retention
Roadmapping & A/B testing
Independent Marketing Contractor Feb 2024 – Sep 2025
Stakeholder engagement & reporting Self-employed · Freelance
Guerrilla marketing & behavioral targeting
– Delivered marketing strategy and execution for clients across e-commerce, SaaS, and professional services
Unconventional acquisition
– Developed and delivered a marketing strategy for a Web3 startup
Working knowledge: Atlassian · Tableau · Hotjar · – Built workflow automations for clients using Make, n8n, and Claude
Generative AI & prompt engineering · Make & n8n ·
– Developed brand voice frameworks, messaging strategies, and paid social campaigns
CRM & collaboration platforms · Paid ads · OSINT
– Ran marketing audits and defined channel strategies from data rather than assumption
– Applied AI and prompt engineering to compress production timelines without losing quality
Sectors
Creative & Luxury
Marketing Project Manager & PR Specialist Jan 2023 – Nov 2023
Gaming & Web3
TEN.gg · Gaming · Malta
– Built the marketing and PR function; hired and managed the team and external contractors
Languages
– Owned brand strategy, content, advertising, and PR across B2C and B2B audiences
Ukrainian – Native
– Established agency relationships and creative production workflows from zero
Russian – Native – Drove brand awareness across user acquisition and industry partnership channels
English – Full professional proficiency
Dutch – Basic
Marketing Advisor concurrent Jan 2023 – Mar 2023
JBO Marketing · Affiliate Network · Spain
Education
– Conducted a full marketing audit alongside market and competitor research
Master of Marketing
– Provided strategic direction on content marketing and PR positioning
Bachelor of Marketing Management
– Defined content plans and channel priorities
Management
– Reviewed website performance across copy, SEO, and UX
National University of “Kyiv-Mohyla Academy”
Supplementary Education
Community Manager concurrent Apr 2022 – Jan 2023
Art History · Sorbonne University, 2026 Pharagods · Web3 · United States
Cybersecurity, 2026 – Built a community of 10,000+ across Discord and social platforms, from launch to sustained engagement
LVMH · Luxury Branding & Operations, 2024
– Total trading volume surpassed $1M; community strategy and activation were a contributing factor
Data Analytics, 2023
– Generated 300%+ returns on mint day through pre-launch hype architecture and community trust
Google Analytics, 2022
Google Shopping Ads, 2022
Low-budget Advertising, 2020
Social Media & Brand Executive Jun 2021 – Nov 2022
Modern Art & Ideas, 2019
Creative Dock (Fairo) · Fintech · Ukraine
Consumer Neuroscience & Neuromarketing, 2017
+8 more on request – Owned brand, content strategy, and social media for the Ukrainian and Romanian markets; managed a team of 17
– Secured 190 marketing integrations in 8 months through influencer and affiliate program management
– Built and ran the influencer program: sourcing, negotiation, contracts, and performance tracking
– Led local PR campaigns with agency partners; provided market insights to the central team
O perations & Growth Associate Dec 2020 – May 2021
H umans & Robots · Outstaffing · United States
– Ran outbound lead generation and email campaigns
– Built and maintained CRM databases; supported recruitment operations
– Contributed to personal branding strategy and content workflow design
– Managed social media accounts and posting workflows across platforms
Community Manager → Senior Community Manager promoted within 3 months Jul 2018 – Jan 2020
L2P Limited · Gaming · Cyprus
– Grew the platform to 1M+ registered users in 13 months
– Achieved 300M+ reach through a single brand sponsorship – the platform’s largest awareness moment
– Built and ran community strategy: content, influencer relationships, retention, and cross-platform presence
– Managed junior team members; shaped mid-term marketing direction alongside senior leadership
Esports Coach Jan 2017 – Mar 2018
Self-employed · Gaming
– Coached competitive players; built training frameworks and structured performance reviews
– Foundation in community management, audience engagement, and personal brand development
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