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Work experience

Director

from 09.2022 to now (3 years 7 months)
FORBAKERY LLC, Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

Founded and currently lead a wholesale trading company specializing in food and bakery ingredients (flour, potatoes, peeled onions). The company supplies semi-finished product manufacturers, retail chains, and distributors.

Key Results & Responsibilities:
Achieved annual sales revenue exceeding 50 million UAH.
Defined and executed the market entry strategy. Full P&L oversight, team management, and responsibility for continuous revenue growth.
Personally established and optimized end-to-end processes for planning, procurement, sales, and logistics.
Successfully developed the client base, expanding the partner network and improving overall operational efficiency.

National Sales Manager

from 12.2018 to 09.2022 (3 years 10 months)
GRANOLUX LLC, Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

Key Responsibilities and Achievements:
Spearheaded the connection and launch of over 20 national and local retail chains for bulk and packaged products, including Silpo, Fora, Fozzy, Varus, Eko, Velika Kyshenya, and others.
Successfully secured partnerships with the three largest bakery holdings: Khlibni Investytsii, Formula Smaku, and Lauffer Group.
Conducted high-level negotiations with Key Decision Makers (KDM), establishing and managing long-term commercial contracts with major processors (bakeries, confectioneries, distributors).
Launched a new packaged product line from scratch for the State Food and Grain Corporation of Ukraine.
Effectively managed and controlled accounts receivable, ensuring minimal financial risk.
Participated in organizing, monitoring, and optimizing logistics and procurement activities, and engaged key raw material suppliers.

Head of sales department

from 06.2016 to 02.2018 (1 year 9 months)
First Capital Bakery (psh.com.ua), Київ (Харчова промисловість)

Responsibilities and Achievements:
Successfully managed and led a sales department of 25 employees responsible for key accounts and retail sales.
Key Focus Areas: National Chains (ATB, Silpo, Billa, Fora, Auchan, Novus, Varus, etc.) and direct retail (over 500 stores).
Strategic Growth: Initially managed regional sales (Kyiv, Chernihiv, Malyn), optimizing sales routes and developing client acquisition strategies, which led to subsequent promotion.
Conducted strategic category-level negotiations (product listing, rotation, marketing activities, annual agreements) to maximize market share.
Controlled accounts receivable, consistently achieved sales targets, and implemented detailed performance reporting.

Education

Kyiv National Economic University named after Vadym Hetman

Master’s in Business Management, Київ
Higher, from 2010 to 2012 (2 years)

Ukrainian Academy of Business and Entrepreneurship

Marketing, Київ
Higher, from 2004 to 2010 (6 years)

Additional education and certificates

UPPER-INTERMEDIATE / B2 ENGLISH COURSE, GREEN FOREST

2025, 4 months
Certificate

INTERMEDIATE / B1 ENGLISH COURSE, GREEN FOREST

2025, 4 moths
Certificate

Prometheus- Design Thinking

2018

Apple Consulting – Situational Management System

2018

Lviv Business School – Sales Management

2017

Knowledge and skills

• Активний продаж
• Планування продажу
• Управління командою
• Ведення переговорів
• Стратегічне планування
• Управління підприємством
• Робота із запереченнями
• Аналіз ринку
• MS Office
• Закупівля товарів

Language proficiencies

• English — above average
• Ukrainian — fluent

Additional information

Director/Top Sales Leader (15+ years) in B2B distribution and food/bakery ingredients wholesale. Proven track record of founding and managing a successful trading company (FORBAKERY LLC). Expert in Key Account Management and national retail network development (onboarded 20+ major chains: Silpo, Fozzy, ATB). Proficient in strategic planning, P&L oversight, team leadership (up to 25 staff), and complex negotiations. Results-oriented specialist focused on business expansion and operational excellence.