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Product Marketing manager
- Considering positions:
- Product Marketing manager, Маркетолог, Маркетинг-координатор, Digital marketer
- City of residence:
- Kyiv
- Ready to work:
- Remote
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Angelina Shandra
Product & Growth Marketer | Digital Marketing Specialist
Kyiv, Ukraine | Remote | Phone: [open contact info ](look above in the "contact info" section) | Email: [open contact info ](look above in the "contact info" section) | Portfolio: Interactive
Product Marketing Portfolio
PROFILE
Product & Growth Marketer with hands-on experience in product positioning, landing pages, paid acquisition, GA4/GTM, funnel analysis,
competitor research, and early-stage product validation. Combines creative concepting, campaign execution, and analytical thinking to help
products test demand, improve messaging, and find scalable acquisition angles.
WORK EXPERIENCE
Product & Growth Marketer / Product Discovery & Growth | Launch United | May 2026 - July 2026 | Remote
• Worked across early-stage AI/SaaS product experiments, including product positioning, landing-page structure, campaign setup, analytics, and go-to-
market validation.
• Created product narratives, ICP hypotheses, landing concepts, and acquisition angles for Hidden Property Risk AI, Market Event Signals,
MinuteMinder, Smart Find & Replace for Miro, and Business Central event-risk directives.
• Reviewed Google Ads, GA4, GTM, and campaign performance to identify tracking issues, traffic quality problems, conversion blockers, and landing-
page improvement opportunities.
• Researched competitors, target audiences, Telegram placements, influencer options, and market-validation paths; prepared UTM structures, test
metrics, and channel trackers.
• Built AI-assisted demos, scripts, case-study structures, and portfolio materials to communicate product value, GTM logic, and marketing decisions.
Digital Marketing Manager | Exit Technologies | Nov 2025 - May 2026 | Remote, Israel
• Planned and executed digital marketing strategies focused on performance advertising, marketing analytics, and digital platform integration.
• Launched and optimized paid advertising campaigns across Google Ads and Meta Ads with a focus on conversion-driven growth and ROI.
• Implemented and managed GTM tracking infrastructure, including tag configuration, triggers, event tracking, and conversion measurement.
• Connected advertising platforms with GA4 to analyze user behavior, conversion funnels, and campaign performance.
• Coordinated with designers and UGC creators; supervised a marketing trainee and supported timelines, deliverables, and reporting.
Digital Marketing Specialist | Kouseki Auto Rental Inc. | Aug 2024 - Nov 2025 | Richmond / Remote, Canada
• Managed digital marketing presence across Instagram, Facebook, LinkedIn, website content, and rental platforms.
• Created short-form videos, promotional graphics, branded digital materials, and social content to increase engagement and traffic.
• Optimized TURO listings with SEO-focused vehicle descriptions, pricing updates, and platform improvements to support booking performance.
• Built a responsive promotional website using HTML and CSS, connecting users directly to booking platforms.
• Supported B2B partnership development, email outreach, and internal branding consistency across marketing channels.
Freelance Digital Marketing & Web Specialist | Solar Hub | Jan 2025 - Mar 2025 | Kyiv, Ukraine
• Designed and developed a mobile-responsive promotional website using HTML, CSS, and JavaScript.
• Structured website layout for future SEO expansion and lead generation.
• Translated technical product documentation from English to Ukrainian while preserving industry terminology.
• Implemented a Google Drive cloud file-management system with standardized naming conventions and operational templates.
Distribution Center Associate | Aritzia | Oct 2022 - Oct 2023 | New Westminster, Canada
• Worked in a high-volume distribution center, supporting picking, scanning, sorting, quality checks, returns, and inventory workflows.
• Consistently exceeded performance targets with 110% average output above KPIs and received three awards for speed and accuracy.
EDUCATION
Marketing Management Diploma | Douglas College | New Westminster, Canada | Feb 2022 - Aug 2024
Film Production (Partial Studies) | Vancouver Film School | Vancouver, Canada | Aug 2019 - Feb 2021
SKILLS
Product & Growth: Product marketing, positioning, landing-page strategy, ICP research, competitor research, market validation, GTM experiments,
creative testing, campaign diagnostics
Advertising & Analytics: Google Ads, Meta Ads, GA4, GTM, conversion tracking, event tracking, pixel integration, funnel analysis, campaign reporting
Content & Tools: Content strategy, short-form video, UGC coordination, Canva, CapCut, WordPress, Notion, Google Workspace, Microsoft Office
Web & AI: Basic HTML/CSS/JavaScript, responsive website design, AI-assisted prototyping, landing-page demos, case-study structuring
LANGUAGES
Ukrainian: Native | English: C2 | Russian: C2 | French: A1
Ангеліна Шандра
Product & Growth Marketer | Digital Marketing Specialist
Київ, Україна | Remote | Тел.: [open contact info ](look above in the "contact info" section) | Email: [open contact info ](look above in the "contact info" section) | Портфоліо: Interactive
Product Marketing Portfolio
ПРОФІЛЬ
Product & Growth Marketer з практичним досвідом у позиціонуванні продуктів, лендингах, paid acquisition, GA4/GTM, аналізі воронок,
competitor research та early-stage product validation. Поєдную creative concepting, campaign execution і аналітичне мислення, щоб
допомагати продуктам перевіряти попит, покращувати messaging і знаходити scalable acquisition angles.
ДОСВІД РОБОТИ
Product & Growth Marketer / Product Discovery & Growth | Launch United | Травень 2026 - Липень 2026 | Remote
• Працювала над early-stage AI/SaaS product experiments: позиціонування, структура лендингів, campaign setup, аналітика та go-to-market
validation.
• Створювала product narratives, ICP hypotheses, landing concepts і acquisition angles для Hidden Property Risk AI, Market Event Signals,
MinuteMinder, Smart Find & Replace for Miro та Business Central event-risk directives.
• Аналізувала Google Ads, GA4, GTM і campaign performance, щоб знаходити tracking issues, проблеми якості трафіку, conversion blockers і
можливості покращення landing pages.
• Проводила competitor research, audience research, аналіз Telegram placements, influencer options і market-validation paths; готувала UTM
structures, test metrics і channel trackers.
• Створювала AI-assisted demos, scripts, case-study structures і portfolio materials для комунікації product value, GTM logic і marketing decisions.
Digital Marketing Manager | Exit Technologies | Листопад 2025 - Травень 2026 | Remote, Israel
• Планувала й виконувала digital marketing strategies з фокусом на performance advertising, marketing analytics і digital platform integration.
• Запускала й оптимізувала paid advertising campaigns у Google Ads і Meta Ads з фокусом на conversion-driven growth і ROI.
• Налаштовувала й підтримувала GTM tracking infrastructure: tags, triggers, event tracking і conversion measurement.
• Підключала advertising platforms до GA4 для аналізу user behavior, conversion funnels і campaign performance.
• Координувала роботу з designers і UGC creators; супроводжувала marketing trainee, timelines, deliverables і reporting.
Digital Marketing Specialist | Kouseki Auto Rental Inc. | Серпень 2024 - Листопад 2025 | Richmond / Remote, Canada
• Вела digital marketing presence компанії в Instagram, Facebook, LinkedIn, website content і rental platforms.
• Створювала short-form videos, promotional graphics, branded digital materials і social content для зростання engagement і traffic.
• Оптимізувала TURO listings через SEO-focused vehicle descriptions, pricing updates і platform improvements для покращення booking
performance.
• Створила responsive promotional website на HTML/CSS, що напряму вів користувачів до booking platforms.
• Підтримувала B2B partnership development, email outreach і brand consistency у marketing channels.
Freelance Digital Marketing & Web Specialist | Solar Hub | Січень 2025 - Березень 2025 | Київ, Україна
• Розробила mobile-responsive promotional website на HTML, CSS і JavaScript.
• Структурувала website layout для майбутнього SEO expansion і lead generation.
• Перекладала technical product documentation з англійської українською зі збереженням industry terminology.
• Впровадила Google Drive cloud file-management system зі standardized naming conventions і operational templates.
Distribution Center Associate | Aritzia | Жовтень 2022 - Жовтень 2023 | New Westminster, Canada
• Працювала у high-volume distribution center: picking, scanning, sorting, quality checks, returns та inventory workflows.
• Стабільно перевищувала targets із середнім output 110% від KPI та отримала три awards за швидкість і точність.
ОСВІТА
Marketing Management Diploma | Douglas College | New Westminster, Canada | Лютий 2022 - Серпень 2024
Film Production (Partial Studies) | Vancouver Film School | Vancouver, Canada | Серпень 2019 - Лютий 2021
НАВИЧКИ
Product & Growth: product marketing, positioning, landing-page strategy, ICP research, competitor research, market validation, GTM experiments,
creative testing, campaign diagnostics
Advertising & Analytics: Google Ads, Meta Ads, GA4, GTM, conversion tracking, event tracking, pixel integration, funnel analysis, campaign reporting
Content & Tools: content strategy, short-form video, UGC coordination, Canva, CapCut, WordPress, Notion, Google Workspace, Microsoft Office
Web & AI: basic HTML/CSS/JavaScript, responsive website design, AI-assisted prototyping, landing-page demos, case-study structuring
МОВИ
Українська: рідна | Англійська: C2 | Російська: C2 | Французька: A1
Product & Growth Marketer | Digital Marketing Specialist
Kyiv, Ukraine | Remote | Phone: [
Product Marketing Portfolio
PROFILE
Product & Growth Marketer with hands-on experience in product positioning, landing pages, paid acquisition, GA4/GTM, funnel analysis,
competitor research, and early-stage product validation. Combines creative concepting, campaign execution, and analytical thinking to help
products test demand, improve messaging, and find scalable acquisition angles.
WORK EXPERIENCE
Product & Growth Marketer / Product Discovery & Growth | Launch United | May 2026 - July 2026 | Remote
• Worked across early-stage AI/SaaS product experiments, including product positioning, landing-page structure, campaign setup, analytics, and go-to-
market validation.
• Created product narratives, ICP hypotheses, landing concepts, and acquisition angles for Hidden Property Risk AI, Market Event Signals,
MinuteMinder, Smart Find & Replace for Miro, and Business Central event-risk directives.
• Reviewed Google Ads, GA4, GTM, and campaign performance to identify tracking issues, traffic quality problems, conversion blockers, and landing-
page improvement opportunities.
• Researched competitors, target audiences, Telegram placements, influencer options, and market-validation paths; prepared UTM structures, test
metrics, and channel trackers.
• Built AI-assisted demos, scripts, case-study structures, and portfolio materials to communicate product value, GTM logic, and marketing decisions.
Digital Marketing Manager | Exit Technologies | Nov 2025 - May 2026 | Remote, Israel
• Planned and executed digital marketing strategies focused on performance advertising, marketing analytics, and digital platform integration.
• Launched and optimized paid advertising campaigns across Google Ads and Meta Ads with a focus on conversion-driven growth and ROI.
• Implemented and managed GTM tracking infrastructure, including tag configuration, triggers, event tracking, and conversion measurement.
• Connected advertising platforms with GA4 to analyze user behavior, conversion funnels, and campaign performance.
• Coordinated with designers and UGC creators; supervised a marketing trainee and supported timelines, deliverables, and reporting.
Digital Marketing Specialist | Kouseki Auto Rental Inc. | Aug 2024 - Nov 2025 | Richmond / Remote, Canada
• Managed digital marketing presence across Instagram, Facebook, LinkedIn, website content, and rental platforms.
• Created short-form videos, promotional graphics, branded digital materials, and social content to increase engagement and traffic.
• Optimized TURO listings with SEO-focused vehicle descriptions, pricing updates, and platform improvements to support booking performance.
• Built a responsive promotional website using HTML and CSS, connecting users directly to booking platforms.
• Supported B2B partnership development, email outreach, and internal branding consistency across marketing channels.
Freelance Digital Marketing & Web Specialist | Solar Hub | Jan 2025 - Mar 2025 | Kyiv, Ukraine
• Designed and developed a mobile-responsive promotional website using HTML, CSS, and JavaScript.
• Structured website layout for future SEO expansion and lead generation.
• Translated technical product documentation from English to Ukrainian while preserving industry terminology.
• Implemented a Google Drive cloud file-management system with standardized naming conventions and operational templates.
Distribution Center Associate | Aritzia | Oct 2022 - Oct 2023 | New Westminster, Canada
• Worked in a high-volume distribution center, supporting picking, scanning, sorting, quality checks, returns, and inventory workflows.
• Consistently exceeded performance targets with 110% average output above KPIs and received three awards for speed and accuracy.
EDUCATION
Marketing Management Diploma | Douglas College | New Westminster, Canada | Feb 2022 - Aug 2024
Film Production (Partial Studies) | Vancouver Film School | Vancouver, Canada | Aug 2019 - Feb 2021
SKILLS
Product & Growth: Product marketing, positioning, landing-page strategy, ICP research, competitor research, market validation, GTM experiments,
creative testing, campaign diagnostics
Advertising & Analytics: Google Ads, Meta Ads, GA4, GTM, conversion tracking, event tracking, pixel integration, funnel analysis, campaign reporting
Content & Tools: Content strategy, short-form video, UGC coordination, Canva, CapCut, WordPress, Notion, Google Workspace, Microsoft Office
Web & AI: Basic HTML/CSS/JavaScript, responsive website design, AI-assisted prototyping, landing-page demos, case-study structuring
LANGUAGES
Ukrainian: Native | English: C2 | Russian: C2 | French: A1
Ангеліна Шандра
Product & Growth Marketer | Digital Marketing Specialist
Київ, Україна | Remote | Тел.: [
Product Marketing Portfolio
ПРОФІЛЬ
Product & Growth Marketer з практичним досвідом у позиціонуванні продуктів, лендингах, paid acquisition, GA4/GTM, аналізі воронок,
competitor research та early-stage product validation. Поєдную creative concepting, campaign execution і аналітичне мислення, щоб
допомагати продуктам перевіряти попит, покращувати messaging і знаходити scalable acquisition angles.
ДОСВІД РОБОТИ
Product & Growth Marketer / Product Discovery & Growth | Launch United | Травень 2026 - Липень 2026 | Remote
• Працювала над early-stage AI/SaaS product experiments: позиціонування, структура лендингів, campaign setup, аналітика та go-to-market
validation.
• Створювала product narratives, ICP hypotheses, landing concepts і acquisition angles для Hidden Property Risk AI, Market Event Signals,
MinuteMinder, Smart Find & Replace for Miro та Business Central event-risk directives.
• Аналізувала Google Ads, GA4, GTM і campaign performance, щоб знаходити tracking issues, проблеми якості трафіку, conversion blockers і
можливості покращення landing pages.
• Проводила competitor research, audience research, аналіз Telegram placements, influencer options і market-validation paths; готувала UTM
structures, test metrics і channel trackers.
• Створювала AI-assisted demos, scripts, case-study structures і portfolio materials для комунікації product value, GTM logic і marketing decisions.
Digital Marketing Manager | Exit Technologies | Листопад 2025 - Травень 2026 | Remote, Israel
• Планувала й виконувала digital marketing strategies з фокусом на performance advertising, marketing analytics і digital platform integration.
• Запускала й оптимізувала paid advertising campaigns у Google Ads і Meta Ads з фокусом на conversion-driven growth і ROI.
• Налаштовувала й підтримувала GTM tracking infrastructure: tags, triggers, event tracking і conversion measurement.
• Підключала advertising platforms до GA4 для аналізу user behavior, conversion funnels і campaign performance.
• Координувала роботу з designers і UGC creators; супроводжувала marketing trainee, timelines, deliverables і reporting.
Digital Marketing Specialist | Kouseki Auto Rental Inc. | Серпень 2024 - Листопад 2025 | Richmond / Remote, Canada
• Вела digital marketing presence компанії в Instagram, Facebook, LinkedIn, website content і rental platforms.
• Створювала short-form videos, promotional graphics, branded digital materials і social content для зростання engagement і traffic.
• Оптимізувала TURO listings через SEO-focused vehicle descriptions, pricing updates і platform improvements для покращення booking
performance.
• Створила responsive promotional website на HTML/CSS, що напряму вів користувачів до booking platforms.
• Підтримувала B2B partnership development, email outreach і brand consistency у marketing channels.
Freelance Digital Marketing & Web Specialist | Solar Hub | Січень 2025 - Березень 2025 | Київ, Україна
• Розробила mobile-responsive promotional website на HTML, CSS і JavaScript.
• Структурувала website layout для майбутнього SEO expansion і lead generation.
• Перекладала technical product documentation з англійської українською зі збереженням industry terminology.
• Впровадила Google Drive cloud file-management system зі standardized naming conventions і operational templates.
Distribution Center Associate | Aritzia | Жовтень 2022 - Жовтень 2023 | New Westminster, Canada
• Працювала у high-volume distribution center: picking, scanning, sorting, quality checks, returns та inventory workflows.
• Стабільно перевищувала targets із середнім output 110% від KPI та отримала три awards за швидкість і точність.
ОСВІТА
Marketing Management Diploma | Douglas College | New Westminster, Canada | Лютий 2022 - Серпень 2024
Film Production (Partial Studies) | Vancouver Film School | Vancouver, Canada | Серпень 2019 - Лютий 2021
НАВИЧКИ
Product & Growth: product marketing, positioning, landing-page strategy, ICP research, competitor research, market validation, GTM experiments,
creative testing, campaign diagnostics
Advertising & Analytics: Google Ads, Meta Ads, GA4, GTM, conversion tracking, event tracking, pixel integration, funnel analysis, campaign reporting
Content & Tools: content strategy, short-form video, UGC coordination, Canva, CapCut, WordPress, Notion, Google Workspace, Microsoft Office
Web & AI: basic HTML/CSS/JavaScript, responsive website design, AI-assisted prototyping, landing-page demos, case-study structuring
МОВИ
Українська: рідна | Англійська: C2 | Російська: C2 | Французька: A1
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The candidate's resume is posted at https://www.work.ua/resumes/16264063/