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Work experience

Designer

from 01.2023 to now (3 years 8 months)
Freelance Web Studio, Дистанційно (Дизайн)

Create advertising layouts

Advertising & Marketing Manager (Internship)

from 10.2021 to 02.2022 (5 months)
Дафі, ТРЦ, Дистанційно (Нерухомість)

- Managed ATL and BTL campaigns from concept to execution.
- Controlled advertising budgets and coordinated project documentation.
- Managed communication with contractors and vendors across project phases.

Marketing Director’s Assistant

from 09.2020 to 10.2021 (1 year 2 months)
Plombiro, Харків (Готельно-ресторанний бізнес)

- Coordinated stakeholders for marketing projects.
- Planned advertising campaigns.
- Analyzed campaign effectiveness, using KPIs and metrics to optimize future projects and improve ROI.
- Updated and maintained website and app content for 100+ products, improving user engagement.
- Managed 50+ customer reviews monthly, ensuring prompt resolution and feedback integration.

Career break

from 04.2017 to 09.2020 (3 years 6 months)
Parental leave

- Create advertising layouts
- Operated an e-commerce dropshipping business

Advertising & Media Manager

from 09.2013 to 04.2017 (3 years 8 months)
Sun Group, Харків (Готельно-ресторанний бізнес)

- Led 10+ advertising projects per year, ensuring timely delivery and high-quality outcomes.
- Managed cross-functional teams of 10+ members.
- Controlled budgets of $6K+ per year for ATL and BTL initiatives.
- Coordinated all project documentation
- Prepared reports (press-releases, post-releases, post-campaign analyses, budget reports)

Advertising Manager

from 06.2012 to 09.2013 (1 year 4 months)
D&Co, Харків (Маркетинг, реклама, PR)

- Prospected and acquired new clients.
- Developed and executed targeted advertising campaigns.
- Managed budgets and ensured effective allocation of resources.

Education

Kharkiv National University of Economics

Master's degree in Marketing and Management, Харків
Higher, from 2007 to 2012 (5 years)

Additional education and certificates

Project Management with wow-effect

2025-2026 (6 months)

Social Media Marketing Courses

2021

Front-End Development (HTML, CSS)

2019-2020 (6 months)

Knowledge and skills

• Slack
• Miro
• Jira
• Google Docs
• Figma
• Проведення зустрічей в Zoom
• Canva
• Llm agents
• Ведення CRM
• Notion

Language proficiencies

English — average