Ілона

ILONA BIL
[open contact info](look above in the "contact info" section)

[open contact info](look above in the "contact info" section)

Kyiv, Ukraine (remote)

SKILLS EXPERIENCE
Social media and content strategy
GROWTH MARKETER
Content planning: Instagram,
Click2Result, marketing agency 2026
Facebook, Telegram channels
Contributed to several international client projects across Google Ads and Meta
KPI tracking and reporting
Ads
Funnel and conversion analysis
Acted as a point of contact for client stakeholders: progress reports, feedback,
A/B testing and growth experiments next steps
Paid media briefing and analysis: Audited websites and landing pages and mapped the customer journey to find
Meta Ads, Google Ads drop-off points
Influencer and brand collaborations
Team and client coordination
PROJECT MANAGER
Tools: Notion, Trello, Miro, Canva, Mythologia, marketing agency, Kyiv Apr 2025 - Oct 2026
Figma (basic), Excel, PowerPoint
Led a team of 10 (SMM specialists, designers, copywriters, paid ads specialists)
delivering digital marketing and growth projects for clients
EDUCATION
Owned projects end to end, from kickoff to post-launch analysis; aligned 5+
MASTER IN INTERNATIONAL stakeholders on goals and timelines
MARKETING AND SALES Planned content and campaign initiatives; tracked KPIs and ran structured
Rome Business School tests of creative, audience and messaging
2023 - 2024 Key projects: Meta Ads briefs for a Polish language school; Google Ads strategy
for a Dubai cleaning company; campaigns for a WhatsApp-CRM SaaS
BACHELOR OF BUSINESS
ADMINISTRATION
SOCIAL MEDIA MARKETER
Kharkiv National Economic University
Freelance projects 2018 - present
2018 - 2022
Developed social media and growth strategies for B2C clients in consumer
COURSES goods, services and lifestyle
Produced video and photo content; directed designers, copywriters and video
IT Project Manager (Projector editors across parallel projects
Institute)
Planned and monitored Meta and Google Ads campaigns and ran A/B tests,
Targeted Advertising (Setters tracking CTR, ROAS and conversion rate
Education)
Social Media Marketing (Prodvigator)
SOCIAL MEDIA MARKETING SPECIALIST
Ekvator Flowers, Lviv Apr 2023 - Sep 2023
LANGUAGES
Developed social media, partnership and seasonal campaign strategies
English (Upper-Intermediate, B2+)
Built partnerships with brands, influencers and public figures; coordinated
Ukrainian (native)
collection launches
Russian (native)

MARKETING INTERNSHIP
Divans.dk, Copenhagen (remote) Jan 2023 - Mar 2023

Created the brand's visual style and wrote social media strategies for Facebook,
Instagram and TikTok

DATA COLLECTION COORDINATOR
Emani, project work (remote) Jan 2023 - Feb 2023

Organized focus groups and field research, trained facilitators and reported on
results