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Work Experience
PPC Specialist
More Local Clients | August 2025 - present
Developed performance forecasts and advertising strategies for clients in the US and Western markets
Launched and managed campaigns across Google Ads, Facebook Ads, and Reddit Ads
Performed keyword research and clustering to build scalable and efficient PPC account structures
Optimized advertising accounts by improving Quality Score, managing keywords, audiences, bids, and
budgets
Set up and monitored conversion tracking (GA4, GTM, pixels) to ensure accurate performance measurement
Conducted Google Ads account audits and provided optimization and scaling recommendations
Created detailed briefs for designers on advertising creatives based on campaign goals and audience
insights
Prepared and presented performance reports to clients
Managed 7–15 active accounts simultaneously
Worked with monthly advertising budgets ranging from $1,000 to $15,000
Covered niches: Medical services, Spas, Massage services, Home renovation, Cafes, Balloon stores, Gift

Oleksii Burets
stores, Comic shops

PPC Specialist
A&T Digital | January 2025 - August 2025
DATE OF BIRTH: 05.03.1999
Launched and managed Google Ads campaigns (Search, Performance Max, Display) for multiple local and
PLACE OF BIRTH: KYIV
service-based businesses

PPC Specialist Built PPC account structures from scratch: keyword research, clustering, negatives, and semantic core
development, improving Quality Score and CTR
PPC Specialist with 1+ year of hands-on experience Optimized bids, budgets, and campaign structure to improve ROAS and reduce CPA across active
in performance marketing (Google Ads, Meta,
campaigns
Reddit) and 5+ years in SEO. Experience across
Conducted regular Google Ads account audits, identifying performance gaps and scaling opportunities
local services, e-commerce, and lead generation
niches in the US and Western markets, including Planned, allocated, and monitored advertising budgets across campaigns
medical & wellness services (spas, massage), Prepared and presented daily, bi-weekly, and monthly performance reports to internal teams and clients
construction & renovation, cafes, as well as balloon
and gift stores and comic shops. Managed and
optimized advertising budgets ranging from $1,000
Performance Marketing / SEO Background
to $15,000 per month.
Quest Marketing, Traffic Bureau, True Group | 2019 – 2024
Contacts
Built large-scale keyword structures and semantic cores later used in paid search campaigns
Email: [open contact info](look above in the "contact info" section)
Conducted competitor and market analysis supporting PPC strategy and landing page optimization
Phone: [open contact info](look above in the "contact info" section) Telegram:
Worked closely with PPC teams to improve traffic quality and conversion relevance
@oleksiilexus

Skills Education and Training
KYIV NATIONAL TRADE AND ECONOMIC
English ( Upper-Intermediate )
Google ADS UNIVERSITY
Google ADS Editor
Google Looker Studio Degree: Bachelor
Google Merchant Center
Specialty: Management of hotel and restaurant
Google Analytics
business
Google Tag Manager
Google Search Console Study period: September 2016 - June 2020
Google Sheets
Facebook ADS Degree: Master
Facebook Pixel Specialty: Digital Marketing
Reddit ADS Focus on performance marketing, analytics, and paid media strategies
AI-assisted marketing tools
Study period: September 2024 - December 2025
Ahrefs
Serpstat
Wordpress
PPC COURSE LEMON SCHOOL
HotJar
Jira ( GOOGLE ADS / FACEBOOK )
Asana
WorkSection Study period: January 2025- April 2025