Богдан

BOHDAN KHAFIZIANOV
Operations Manager / Sales BA (Process
Automation & Workflow Optimization)
[open contact info](look above in the "contact info" section) [open contact info](look above in the "contact info" section) Odessa, Ukraine

@bohdan_khafizianov [open contact info](look above in the "contact info" section)

PROFESSIONAL SUMMARY
Data-driven and process-oriented Revenue Operations (RevOps) and Business Analyst
professional with 8+ years of experience optimizing cross-functional workflows, automating
sales pipelines, and scaling business margins.

Proven track record of bridging the gap between Marketing, Sales, and Operations to
eliminate inefficiencies. Expert in workflow modeling (BPMN/UML), CRM architecture, and
building custom analytics dashboards to transform operational chaos into scalable,
predictable revenue engines.

CORE COMPETENCIES & SKILLS
Revenue & Sales Operations: Pipeline Management, CRM Architecture, Lead Routing &
Hygiene, Sales Capacity Planning, Process Automation, Cross-functional Alignment.
Business Analysis & PM: Process Modeling (BPMN, UML), Requirements Gathering,
Agile/Scrum, Kanban, Jira, Confluence, Miro, User Stories.
Data & Analytics: Custom Dashboard Development, Revenue Forecasting, P&L Tracking,
KPI Optimization, Advanced Data Analysis.
Sales & Marketing Systems: Account-Based Marketing (ABM), Multi-channel Lead
Generation, Cold Outreach Optimization, and ICP Definition.
Tools & Technologies: Pipedrive, Jira, Confluence, Camunda, Cawemo, Google Sheets
Analytics, Zapier/Make (Conceptual), HubSpot.

PROFESSIONAL EXPERIENCE
Firma Agency | January 2023 – February 2026

Head of Revenue Operations & Growth
Margin Expansion: Scaled agency business margins from 11% to 27% and achieved 15%
YoY revenue growth by conducting a deep operational audit and restructuring the client
acquisition process.
Sales Capacity Optimization: Redesigned full-cycle lead generation workflows by
separating 7 generalist roles into dedicated Researchers and SDRs, boosting outreach
processing capacity by 70-100% per team member.
Pipeline Acceleration: Increased qualified lead delivery (SQLs) by 75% (from 8 to 14
monthly per client) across a database of 2,000+ monthly processed leads for B2B SaaS,
IT Outsourcing, and Recruitment clients.
 CRM & Infrastructure Architecture: Designed and implemented an end-to-end Pipedrive
CRM architecture for the sales department, creating custom pipelines and lead routing
rules that eliminated data leakage.
Data Analytics: Developed a custom data analytics dashboard for real-time financial
planning, P&L management, and marketing budget tracking, completely replacing
legacy spreadsheet workflows.

OMO Systems (via CRND Consultancy) | July 2021 – May 2023

Business Process Analyst
Selected Highlight: Acqui-hired directly into the in-house team by the client (OMO
Systems) following a successful, high-impact workflow optimization project.
Cross-Functional Workflow Optimization: Audited and re-engineered communication
flows between Customer Success and Engineering/Installation teams; eliminated
redundant intermediate roles and drastically reduced operational error rates.
Agile Transformation: Transitioned engineering teams to a flexible Kanban-based task
management system in Jira, accelerating data flow velocity and increasing operational
agility.
Process Modeling: Mapped "As-Is" and "To-Be" operational states using BPMN and UML
notations (Camunda/Cawemo), maintaining comprehensive project documentation in
Confluence.
Team Leadership: Promoted to lead an expanded Business Analysis unit, managing and
mentoring junior BA resources to ensure alignment across core Agile ceremonies.

Coelix | 2020 – July 2022

Sales Operations Team Lead
Department Formalization: Established and formalized the entire Lead Generation
Department from scratch, defining clear roles, operational workflows, and KPI
qualification criteria.
Team Enablement: Managed and mentored a team of 3 lead generation specialists,
tracking performance metrics, auditing quality standards, and aligning workflows within
Pipedrive CRM.
Outreach Optimization: Developed and tested multi-channel outreach scripts (Email,
LinkedIn, Cold Call) targeting UpWork and B2B platforms, consistently moving MQLs to
SQOs.

Testelium | August 2019 – December 2020

Sales Development Representative
ICP Definition: Conducted rigorous market analysis to define Ideal Customer Profiles
(ICPs) and target segments, identifying new market opportunities.
Database Management: Built and maintained a high-quality prospect database within
the CRM, optimizing lead generation workflows and delivering 8 qualified leads weekly.
EDUCATION & CERTIFICATIONS
Odesa National Maritime University
Bachelor’s Degree in Business Administration and Management

Hillel IT School
Professional Certification in Business Analytics

LANGUAGES
English: Professional Working Proficiency (B2/Advanced context)
Ukrainian: Native/Bilingual
Russian: Native/Bilingual