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Міла

Fractional CMO

Considering positions:
Fractional CMO, Маркетолог, Бренд-менеджер, Директор з комунікацій, Digital-менеджер
Age:
37 years
City of residence:
Kyiv
Ready to work:
Remote

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MILA CHERNII @MILA.CHERNII [open contact info](look above in the "contact info" section)

PERSONAL СV
WHO I AM
Mature manager with 13 years of experience in HR and recruiting, 9 years in marketing,
SMM and communication strategies. I worked as HRD in product company with 500+
employees, leaded Europe&India recruiting teams in outstaffing company, launched new
markets, created restaurant and bar concepts, ran own SMM agency and composed brand
strategies. Participated as a speaker into different hospitality conferences and bar shows.

My superpower was always about passion and pure love to hospitality industry, which
needs to be managed by clear and valuable approaches. I will never work or collaborate
with businesses with no values or global mission.
NETWORKING
MARKETING CONTENT AND
AND PUBLIC
STRATEGY STORYTELLING
SPEAKING

PERSONAL WHAT I BRING TO THE TABLE

SKILLS
I bring strategic global communications expertise and a track
record of building international brand presence, having led
impactful networking and storytelling initiatives that resonate
across diverse markets.
2024 - ...
BARHEADS
HEAD OF MARKETING
marketing strategy from the scratch, industry presence,
product storytelling

2021- ...
POLUNOCHNYKY BAR
CO-FOUNDER AND CO-OWNER
brand marketing from 0, SMM, event management, PR, industry
events speeches, industry recognition

2020-2024
IT COMPANIES (DATA SCIENCE,
AGILE ENGINE) 2018-2019
LEAD IN RECRUITING AND BRAND MARKETING 2THEMOON
leading a team, corporative culture from 0, interviews and workshops,
mentorship regarding team scaling, employer brand MARKETING STRATEGIST

WORK
co-owning SMM agency, content strategies, content creation, marketing
analysis

2011-2019

EXPERIENCE
AUTO.RIA
HRD AND HEAD OF EMPLOYER BRAND
talents management, comp&benefits, education and employer brand strategies,
SMM, CSR, storytelling and content, event management (events for 500+
people), work with KPIs and OKRs, agile approaches
HIGHLIGHTS
LAUNCH OF A BAR
[open contact info](look above in the "contact info" section)

I am deeply passionate about the hospitality industry and co-
founded a classic cocktail bar in Ukraine in 2021, where I led the
concept creation and the full marketing launch.

Over four years, the bar became nationally recognized and
internationally visible through guest shifts in Spain and Slovakia,
as well as speaking engagements at Athens Bar Show,
Barometer, Lisbon Bar Show, and Mirror Hospitality Expo. This
growth was driven by emotional marketing and narrative-led
brand building.
I love public speaking and have a strong ability to hold
the room and deliver talks that captivate and fully
engage audiences. Over the past five years, I have
spoken extensively on emotional marketing,
storytelling, and the development of the hospitality
industry.

SPEAKER AT
INDUSTRY EVENTS
In addition to authoring a poetry book, I have over 10 years of
experience in professional writing, including tone of voice
development, brand messaging, and effective call-to-action strategy.
I have created a wide range of texts – from brand narratives and
editorial content to articles and long-form descriptions – and have
taught these skills as part of various educational programs and
courses. 1 year of my life was devoted to being a chief editor of bar
media (as a side project).

STORYTELLER
AND WRITER
PR & NETWORKING
While I have never worked behind the bar, my deep curiosity for
the hospitality industry and strong relationship-building skills
have allowed me to become a recognized voice within the bar
and restaurant community. I am comfortable speaking the
industry’s language and engaging on an equal footing with
experts, operators, and business owners.
[open contact info](look above in the "contact info" section) - Telegram
[open contact info](look above in the "contact info" section) - WhatsApp

instagram - mila.chernii
[open contact info](look above in the "contact info" section)

Barcelona / any place in the worls

LET’S TALK?
At this stage, I am seeking to scale my impact by
operating at a higher level of management,
ambitions, and global opportunities.

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