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Керівник з розвитку бізнесу (US Market Expansion)

Employment type:
full-time, part-time
City of residence:
Other countries
Ready to work:
Niu-York, Remote

Contact information

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Work experience

Керівник з розвитку бізнесу в США

from 07.2024 to now (2 years)

Developed and executed US market entry strategy for a premium fashion brand.
Built Shopify ecosystem and multi-channel sales infrastructure.
Launched marketplace strategy (Amazon and other platforms).
Developed affiliate and influencer marketing programs.
Opened offline retail presence in SoHo, New York.
Managed PR collaborations, editorial publications, fashion productions and NY fashion industry partnerships

Маркетинговий директор

from 04.2022 to 04.2024 (2 years)
Expansion Paris, Дистанційно (Роздрібна торгівля)

Led expansion of a multi-brand Ukrainian fashion platform into the European market.
Built marketing and retail operations.
Launched offline showroom in Paris.
Organized pop-up events during Paris Fashion Week.
Coordinated partnerships with designers and media.

Операційний директор

from 07.2012 to 02.2022 (9 years 8 months)
Nai Lu-na by Anastasiia Ivanova, Київ (Послуги для населення та бізнесу)

Built and optimized business operations.
Developed wholesale and B2B partnerships.
Expanded retail presence through showrooms and franchise development.
Led production planning and assortment strategy.
Built and managed operational teams

Education

Fashion Institute of Technology

Fashion Global Marketing, New York
Higher, from 2015 to 2017 (2 years)

Institute Marangoni Paris

Fashion business, Paris
Higher, from 2010 to 2012 (2 years)

Київський Університет Технологій та Дизайну

Дизайнер, Київ
Higher, from 2007 to 2010 (3 years)

Національний Авіаційний Університет

Менеджмент ВЕД, Київ
Higher, from 2002 to 2007 (5 years)

Additional education and certificates

2025

Knowledge and skills

  • Оптимізація бізнес-процесів
  • Ведення E-commerce проєктів
  • Influence marketing
  • Affiliate Marketing
  • Розробка сайтів на Shopify
  • Google Shopping
  • Etsy
  • Продаж на Amazon
  • Digital-маркетинг
  • Розвиток продажу
  • Висока працездатність
  • Стратегічне планування
  • Підбір персоналу

Language proficiencies

English — above average

Additional information

Спеціалізуюся на розвитку fashion-брендів та їх виході на ринок США. За останні два роки пройшла повний практичний шлях запуску бренду в США: від побудови e-commerce та виходу на маркетплейси до розвитку affiliate-системи, роботи з PR, інфлюенсерами, офлайн-ритейлом і партнерствами. Поєдную досвід стратегічного розвитку, операційного управління та побудови команд.
Особливо корисною буду для бізнесу в галузі fashion, jewelry, beauty, які виходять на ринок США.

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