Contact information

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You can get this candidate's contact information from https://www.work.ua/resumes/19761163/

Work experience

Client Growth & Partnerships Manager

from 04.2024 to 07.2026 (2 years 4 months)
Coinband, Дистанційно (Маркетинг, реклама, PR)

• Owned relationship and growth strategy across a portfolio of 100+ concurrent Web3 client accounts, driving ~70–85% retention through consistent account planning and value delivery.
• Built and refined proposal and service-packaging processes, translating client business goals into scoped marketing programmes.
• Identified upsell and expansion opportunities by reading account performance data and market signals.
• Managed and reported on $100,000+ in monthly marketing budgets, tying spend to ROI and campaign performance.
• Aligned Content, Paid Ads, PR, KOL, SMM, and Community workstreams into unified account strategies, coordinating cross-functional delivery across multiple teams.

Project Executive / Head of Marketing & Analytics

from 01.2020 to 01.2024 (4 years)
Adindex.ua, Дистанційно (Маркетинг, реклама, PR)

• Led and built a team of 5-8 marketing & analytics specialists from the ground up — hiring, onboarding, and designing the function’s workflow.
• Owned marketing strategy and analytics for local and international (EU) clients, defining KPIs, performance benchmarks, and reporting for leadership.
• Directed website launches and analytics/tracking integrations, using campaign data to inform optimisation decisions.
• Coordinated cross-functional delivery across marketing, analytics, development, and creative teams.
• Delivered marketing and analytics programs for brands including Apple, Baumit, Janado, and RoughGuides.

Marketing specialist

from 06.2018 to 01.2020 (1 year 8 months)
Adindex.ua, Дистанційно (Маркетинг, реклама, PR)

• Supported content creation, internal PR, and brand communication for agency and client accounts.
• Assisted campaign coordination and performance tracking, feeding data back into planning decisions.
• Contributed to process optimisation across a growing multi-client portfolio.

Education

Ukrainian Catholic University (LvBS)

Effective Management of Small Business, Львів
Unfinished higher, from 2025 to 2026 (1 year)

Additional education and certificates

Andrzej Frycz Modrzewski Krakow University | Marketing / Marketing Management

2018-2019

Knowledge and skills

• Організація роботи персоналу
• Відповідальність
• Управління проєктами
• Маркетинг
• Розробка маркетингової стратегії
• Маркетингове планування
• Маркетингові дослідження
• Фінансове планування
• Медіапланування
• Комунікабельність
• Робота в команді
• Оптимізація бізнес-процесів
• Бізнес-планування
• Організаторські здібності
• Лідогенерація
• Лідерство
• Управління персоналом
• Управлінські навички
• SEO
• PPC
• SMM
• Google Analytics
• Самостійність
• Уміння аналізувати
• MS Excel
• Trello
• Ведення CRM
• Неконфліктність
• Адаптивність
• Здатність до навчання

Language proficiencies

• English — above average
• Ukrainian — fluent
• Spanish — beginner
• Polish — average

Additional information

Marketing & growth leader with 8+ years across digital and Web3 — from hands-on marketing and analytics to team leadership, client growth and business building.

Built and developed two independent businesses from the ground up, taking hands-on ownership across strategy, positioning, growth, partnerships and operations — alongside leading 100+ concurrent Web3 client accounts, managing $100K+ monthly marketing budgets, and driving ~70–85% account retention.

Comfortable translating business goals into growth strategies and aligning cross-functional teams — content, paid, PR, KOLs, SMM, analytics and so on — around shared business outcomes.