Kubyshkina

Kubyshkina Kseniia
Vienna, Austria | [open contact info](look above in the "contact info" section) | [open contact info](look above in the "contact info" section) | Linkedin
EDUCATION
Vienna University of Business and Economics Vienna, Austria
Bachelor in Business and Economics (BBE) Anticipated June 2027
Specializations in Digital Marketing and Decision Sciences: Psychology, Game Theory and Data Analysis
GPA: 1,55 (1 – best, 5 – worst), ECTS: 142
Rank: 81/240 admitted (out of ~5000)
Lyceum Primorskiy Odessa, Ukraine
Secondary education with humanitarian direction Sep 2020 – May 2024
GPA: 11.41/12
Top 2 of cohort - Graduated with Gold Medal (highest academic distinction)

EXPERIENCE
Head of Marketing Team Oct 2024 – Feb 2026
AnnaK Esthetic Remote | Odessa, Ukraine
• Increased company revenue by 70% within 5 months through targeted digital campaigns and influencer marketing.
• Acquired 300+ new customers by designing and launching acquisition campaigns across social media platforms.
• Led a 7-person marketing team, coordinating strategy and campaign execution.
• Increased conversion rate by 42% by focusing campaigns on high-performing customer segments.
• Conducted competitor and market analysis to identify growth opportunities and refine the company’s digital strategy.
Marketing Analyst Intern Aug 2024 – Sep 2024
AnnaK Esthetic Remote | Odessa, Ukraine
• Prepared weekly performance reports summarizing key marketing metrics for internal decision-making.
• Analyzed marketing datasets to identify performance trends and support campaign optimization.
• Identified top 20% customers based on their spending behavior using R Studio and Excel.
Social Media Marketer Intern Apr 2023 – Aug 2023
NKK Brand Store Remote | Kyiv, Ukraine
• Redesigned the brand’s Instagram content strategy and visual identity working in Canva and Adobe.
• Launched influencer collaborations and targeted advertising campaigns through social media to increase brand
visibility and engagement, bringing 4,500+ new followers while monitoring key performance metrics.
• Increased customer satisfaction by 23% through analyzing customer feedback and patterns in client experience.
Operations Assistant May 2022 – Nov 2023
Lik Alanya Beauty Salon Alanya, Turkey
• Managed client booking system and financial records, tracking 100+ monthly appointments and daily transactions.
• Coordinated client communication and appointment scheduling for ~70 weekly customers.
Social Media Marketer June 2022 – Dec 2022
Have Fun Group Alanya, Turkey
• Managed Instagram page for events, growing the account by 2,000+ followers and promoting 15+ events.

Entrepreneurial Experience Odessa, Ukraine
Family Business Sep 2020 – Feb 2022
• Coordinated stakeholders and led communication, organized meetings regularly and launched 11 events.
• Built a payment tracking system using spreadsheets to automatically record and organize transactions.
TODES Dancing Studios Oct 2020 – Sep 2021
• Helped organize a summer dance camp in Bulgaria for 240 participants, coordinating logistics and communication.
• Organized dance performances in theatres with audiences of ~3,500 people.

ADDITIONAL INFORMATION
• Languages: Russian (Native), Ukrainian (Native), English (Fluent), German (Intermediate), Spanish (Basic)
• Computer: R and R Studio, Excel, Power BI, Google Analytics, Meta Ads Manager, Microsoft Word
• Certifications: McKinsey Forward Program, “Social Media Marketing” by Borys Bohdana, SEM by Novela Academy
• Interests: Organize each week volleyball games in Vienna 30+ players, took part in photo shoots for Ukrainian brands
and private photographers, visited 15+ countries, did over 60 presentations.
• Skills: Problem Solving, Communication & Presentation, Teamwork, Critical Thinking, Leadership, Time Management
• Awards: Rector’s List (Summer 2026) — WU Vienna University of Economics and Business, 50% Scholarship at
Modul University amounting to 25,000 euro