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Artem

Head of media buying

Considering positions:
Head of media buying, спеціаліст з інтернет-маркетингу, User Acquisition Manager, директор з маркетингу
City of residence:
Kyiv
Ready to work:
Remote

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Artem (Tim) Porokhov Marketing Manager

CONTACT Phone: [open contact info](look above in the "contact info" section)
Email: [open contact info](look above in the "contact info" section) Telegram: prkhv LinkedIn

Performance marketer, 5+ years in paid social and growth across e-commerce, apps, and
WHO AM I
education. Managed $700K+/month in ad spend; doubled revenue for a fashion e-
commerce brand

HARD SKILLS Marketing Tools: Meta Ads Manager, TikTok Ads, Snapchat Ads, Pixel integration,
Looker Studio, Tableau, W2A, W2W funnels
Analytics & Optimization: Creatives and campaign cohort analysis. AI-assisted
creative analysis and reporting."
Additional Skills: Video editing, animation creation, team management, business
process development.

SOFT SKILLS Led a team of 6 marketing specialists.
Introduced cohort-based reporting frameworks adopted across the team.

Google Analytics (GA4) SKELAR Creative: Marketing Internship
CERTIFICATES Meta Blueprint SKELAR middle+: Marketing Bootcamp
McKinsey Forward Program

Boosta | 2026-Present

WORK EXPERIENCE Senior User Acquisition Manager

became even cooler

Reface Inc. (a16z) | 2025-2026
User Acquisition Manager

Owned paid UA across Meta and other paid social channels for a high-growth, a16z-
backed AI consumer app operating at scale across 100+ countries
Managed a budget exceeding $15k/day with a pLTV/pCAC over 1.34
Achievement: Drove the app to a healthy pLTV/pCAC ratio within 2 months of taking
ownership — establishing sustainable paid growth from a previously unprofitable UA
baseline.

USIM | 2024-2025
WORK EXPERIENCE
Paid Social Manager
Managed advertising campaigns for 8 clients simultaneously with a total budget of
over $700k per month in Education, HoReCa, app promotion and e-commerce.
Drove performance improvements through creative strategy and iterative testing
Achievement: Doubled revenue in Fashion e-commerce store 3 month in a row by
analyzing products margins, ROI by product. CPA and CTR, achieving top-level
campaign efficiency compared to market standards

General Energy Company | 2023-2024
Marketing Project Manager

Created and led a brand-new marketing team, developed and maintained brand
strategy. Led PR outreach and media relations.
Developed marketing business processes and managed budgeting for marketing and
advertising expenses based on data-driven performance.
Achievement: Increased LinkedIn engagement rate by 170% within 2 months.

ARTPARTNER Interior Design Studio | 2021
Social Media Manager
Created and edited content, managed social media growth (Instagram, Pinterest,
TikTok).
Content planning, maintaining brand picture.
Achievement: Grew Instagram followers from 200k to 350k in one month through
engaging content.

iPromo Digital Marketing Agency | 2019-2020
Marketing Assistant
Supported CRM, interacted with clients, upsold services, and transferred data to the
team.

EDUCATION Bachelor Degree | Marketing and Economics
Lviv National University of Ivan Franko

LANGUAGES English: Professional working proficiency Russian: Native
German: Basic Ukrainian: Native

REFERENCES Available on request

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