Contact information

You can get this candidate's contact information from https://www.work.ua/resumes/20577004/

Work experience

Media buyer / Dating / Advertising networks

from 01.2021 to 04.2023 (2 years 4 months)
Appflame, Київ (Маркетинг, реклама, PR)

Номер телефону для зв’язку :
[open contact info](look above in the "contact info" section) (Італія)
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Telegram: @annet_karabut

Traffic acquisition and media buying across advertising networks, including ExoClick, ApproachX, Adnium, Together Networks, Advery, MoarTraffic, PropellerAds, TrafficJunky, and TraffiсHunt, with a focus on dating campaigns.
Experience working with Tier 1 GEOs: USA, Canada, Australia, the United Kingdom, and New Zealand.
Hands-on experience with CPM and CPC bidding models.
Strong understanding of key performance metrics (KPIs), including CR, CTR, ROI, CPM, and CPC.
Experience working with tracking platforms, including Voluum, Zeustrack, Keitaro, and Binom.
Proficiency in using advertising spy tools for competitor research and campaign analysis.
Experience managing advertising budgets of $2,000+ per day.
Monitoring, analyzing, and optimizing active advertising campaigns to maximize performance and profitability.
Improving campaign performance to meet established KPIs and business targets.
Continuous performance monitoring and data-driven analysis of advertising campaigns.
Creation of GIF, image, and video advertising creatives

Media buyer / Crypto/ Facebook/ Google

from 01.2019 to 02.2021 (2 years 2 months)
Dyisy Group, Київ (Маркетинг, реклама, PR)

Experience in working with cloaking tools and technologies.
Hands-on experience with advertising platforms, including Facebook Ads, Google Ads, and Instagram Ads.
Creation and editing of advertising creatives, including images and videos, using Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, and Spark.
Experience in working with Multilogin for managing multiple browser profiles.
Strong understanding of key advertising performance metrics (KPIs), including CR, CTR, CV, CPA, CPL, CPC, ROI, and LTV.
Experience working with cryptocurrency offers and crypto-related advertising campaigns.
Analysis and optimization of advertising campaign performance to improve key metrics and overall campaign efficiency.

Project manager

from 08.2018 to 01.2019 (6 months)
Quadrate 28, Київ (Маркетинг, реклама, PR)

Planning and coordinating projects from start to delivery, including timelines, priorities and deadlines.
Distributing tasks within the team and tracking progress and results.
Communicating with clients and stakeholders, gathering requirements and reporting on project status.
Managing project budgets and resources to keep work on schedule.
Identifying risks and issues early and finding solutions to keep projects on track.

Account manager

from 08.2013 to 08.2018 (5 years)
Август Юей, Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

Building and maintaining long-term relationships with existing clients.
Managing the full sales cycle: lead search, negotiations, contracts and order fulfillment.
Preparing offers and handling pricing, terms and deliveries.
Analyzing sales results and client needs to grow the account base and revenue.
Resolving client questions and complaints to retain customers and increase repeat orders.

Education

Національний Університет їм. Т.Г.Шевченко

Міжнародна економіка, Київ
Higher, from 2007 to 2012 (5 years)

Knowledge and skills

• Native Ads
• Conducting business negotiations
• Conducting advertising campaigns
• Voluum
• KPI Management
• Контроль ROI
• Аналіз CPA
• Аналіз CPC
• Аналіз CPM
• Traffic Purchase (Crypto)
• Affiliate Marketing
• MS Office
• 1С
• Пользователь ПК
• Adobe Photoshop
• CRM
• Adobe Illustrator
• MacOS
• Adobe
• Досвід переговорів і продажів більш 5-ти років
• Досвід підбору персоналу і роботи з командою
• Стажування на посаду Junior Project Manager
• Прослушала курс лекций в ЛАБ01 ( Лаборатория Онлайн Бизнесса)
• Курс лекций Digital Marketing ( kmbs & ЦУМ)
• Создание, запуск и анализ рекламы Facebook, Instagram, Google.
• Линкбилдинг

Language proficiencies

English — advanced