Ruslana

RUSLANA
SHYKALENKO
Administrative & Marketing
Assistant | Performance Marketing

ABOUT ME
CONTACT
Administrative and marketing professional with experience in executive
[open contact info](look above in the "contact info" section) support, office administration, digital marketing, and content creation.
Skilled in coordinating workflows, supporting marketing campaigns,
[open contact info](look above in the "contact info" section) managing business communications, and organizing projects. Currently
Barcelona, Spain involved in performance marketing projects across iGaming SaaS and real
estate. A proactive and adaptable professional with a strong interest in
digital business, AI, and technology, seeking a remote opportunity with an
international team.

EDUCATION
EXPERIENCE
Kyiv National Linguistic
University
Tourism | 2018 – 2021 Performance Marketing Specialist — NobleTech & Dubai Real
Estate
Freelance Projects | 2026
SKILLS Developing marketing strategies, positioning, and audience
segmentation for iGaming SaaS and real estate projects.
Planning content strategies and advertising campaigns
Administrative & Executive Support
across Meta Ads and LinkedIn Ads.
Project & Operations Coordination Defining tracking setups, key performance metrics, and
Performance Marketing conversion optimization recommendations.
Meta Ads & LinkedIn Ads Coordinating marketing materials, case studies, and creative
Marketing Strategy & Audience assets for campaign execution.
Segmentation
SMM Specialist & Photographer — Ella Fashion
Social Media Management & Content
Remote | 2024 – 2025
Creation Developed social media strategies and visual content for a
Campaign Tracking & Performance fashion brand.
Metrics Launched Meta Ads campaigns to support brand awareness
Conversion Optimization
and sales objectives.
Created photo and video content aligned with brand identity
Microsoft Office & Google Workspace
and marketing goals.
Canva

Freelance Photographer
LANGUAGE Barcelona, Spain | 2024 – Present
Produced lifestyle and commercial photography for brands
Ukrainian — Native and promotional purposes.
Russian — Fluent Created visual content tailored to client requirements and
project objectives.
English — Upper-Intermediate
Spanish — Basic

Digital Marketing Intern — Wunderbrand
Norway | 2023
Assisted with online campaign planning and performance
analysis.
Prepared marketing materials and campaign performance
reports.

Personal Assistant — Executive Support
Kyiv, Ukraine | 2021 – 2022
Managed calendars, travel arrangements, and business
correspondence.
Coordinated meetings and prepared reports.
Supported executives with daily administrative tasks and
workflow organization.

Office Manager — Private Company
Kyiv, Ukraine | 2020 – 2021
Coordinated daily office operations, scheduling, and
documentation.
Facilitated internal communication and liaised with
suppliers.
Supported HR administration and employee onboarding