Maksym

Maksym Nemera
[open contact info](look above in the "contact info" section) · [open contact info](look above in the "contact info" section)
@MaksymNemera

DATA & BI ANALYTICS SPECIALIST
Data Analytics Specialist with 7+ years of total experience in data analytics, digital reporting automation, and
web platform management. Proven track record at top global brands (L'Oréal, dentsu) in building automated
Power BI/DAX pipelines, optimizing digital customer journeys, and streamlining CRM analytics workflows.
Adept at translating complex business needs into actionable technical solutions, eliminating manual
overhead, and improving key web performance metrics.

KEY COMPETENCIES
Data & Analytics Tools: CRM & Business Systems: Core Analytics & Methodologies: Management & Operations:
Microsoft Power BI (DAX, Salesforce Data Automation Web Project Management
Power Query) Veeva Root-Cause Analysis Vendor & Budget Management
Looker Studio Sitecore Process Optimization Cross-functional Collaboration
Google Analytics (GA4, GSC) CRM Analytics. Digital Customer Journey Optimization

PROFESSIONAL EXPERIENCE

L’Oréal
Medical Visit CRM & Analytics Specialist - (Internal Promotion) May 2025 - Aug 2025
Automated 100% of CRM reporting pipelines by integrating Power BI with Salesforce via data connectors,
eliminating manual Excel exports and saving 8+ hours/week for cross-functional teams.
Accelerated reporting availability from weekly cycles to daily automated updates by building robust
transformation workflows in Power Query and DAX.
Audited CRM data flow to resolve synchronization bottlenecks between Veeva and Salesforce, restoring
100% data integrity for field-force performance analytics.
Web Platforms & Analytics Specialist Dec 2023 - May 2025
Architected centralized Looker Studio dashboards integrated with Google Analytics 4 (GA4) and Google
Search Console across 3 global enterprise websites (CeraVe, La Roche-Posay, Vichy), establishing a
single source of truth for executive performance tracking.
Elevated core digital metrics (+1.36 p.p. Global Rate, +1.98 p.p. Web Accessibility, +4.05 p.p. System
Rankings) through targeted UI/UX analytics and platform optimizations.
Increased partner referral rates and user engagement by optimizing digital customer journeys, Store
Locators, and Click-to-Buy conversion funnels.
Led end-to-end CMS migration for CeraVe with zero downtime, coordinating technical releases and
vendor workflows based on KPI targets.

dentsu
Media Data Analyst / TV Buyer Jul 2017 - Nov 2022
Power BI Automation: Redesigned and automated core Power BI dashboards, standardizing data formats
and accelerating report delivery for enterprise clients.
Performance Analytics: Monitored campaign metrics for top-tier clients, delivering bi-weekly analytical
reporting and variance analysis against target KPIs.
Data Visualization: Converted complex raw media datasets into clean, executive-ready dashboard
interfaces for cross-functional teams.

EDUCATION & CERTIFICATIONS LANGUAGES
National University of Food Technologies English B2
Master’s degree: Enterprise economy
Ukrainian Native
Courses (Link to certificates)