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CEO, COO
- City:
- Kyiv
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Marina Kovalchuk
General Director (CEO) | Restaurant Holdings & Chains
Vyshgorodska 45, Kyiv | [open contact info ](look above in the "contact info" section)
[open contact info ](look above in the "contact info" section) | Date of birth: 16.03.1985
PROFILE
Specializing in strategic management of restaurant holdings, building teams and operational processes. General Director (CEO) and Master in Finance with over 20 years of experience in the restaurant and hospitality industry. Led restaurant chains of 22 mid-segment and 12 premium-class venues (800 and 600 employees), steered the business through the COVID-19 pandemic and the full-scale war in Ukraine, and launched large-scale new projects from scratch. Seeking a challenging senior executive position in the restaurant business at an international level.
PROFESSIONAL EXPERIENCE
General Director (CEO)2025 – 2026
Enjoy Group | Premium restaurant, fitness & spa holding | Kyiv, Ukraine
• Full accountability for the strategy, financial results and growth of a holding of 12 premium-class restaurants with 600 employees; the portfolio also includes fitness and spa.
• Defining the development strategy, brand portfolio and investment priorities together with the managing partner and shareholders.
• Leading the executive team (operations, culinary, marketing, creative and finance); building a results-driven management culture.
• Financial planning, budgeting and P&L control; investment cases and capital expenditure decisions.
• Overseeing operations, service and quality standards across all venues; strengthening brand positioning and guest experience.
• Negotiating with landlords, partners and key suppliers; implementing KPIs, reporting and corporate governance.
• Overseeing the fitness and spa division; implementing specialized software (Fitness Pro) to run its operations.
KEY ACHIEVEMENT
• Launched from scratch large-scale and unique new restaurant projects: from concept, investment proposal and budget to team building and opening.
General Director (CEO)2020 – 2025
Pesto Family Restaurants | Mid-segment chain, 22 restaurants, 800 employees | Kyiv, Ukraine & Warsaw, Poland
• Full leadership and P&L responsibility for a chain of 22 mid-segment restaurants with 800 employees in Kyiv (Ukraine) and Warsaw (Poland).
• Setting corporate strategy and annual business plans; reporting to shareholders and the board.
• Building and leading the top-management team; talent development, motivation systems and succession planning.
• Financial management: revenue growth, margin and cost control, cash flow, budgeting and investment decisions.
• Overseeing operations, quality and service standards, supply chain and procurement across both markets.
• Developing the network: new openings, site selection, negotiations with landlords, partners and suppliers.
• Brand development, marketing, guest experience, delivery and digital channels; systematization and automation of processes; risk management and compliance in two jurisdictions.
UNIQUE EXPERIENCE
• Led the company through the COVID-19 pandemic and the full-scale war in Ukraine, ensuring business continuity, safety of the team and guests, and preservation of jobs.
• Scaled and developed the restaurant network in times of upheaval and uncertainty: adapted the business model quickly, managed crisis cash flow and kept growth on track.
• Managed operations in two countries simultaneously (Ukraine and Poland) under constantly changing conditions.
Operations DirectorSep 2017 – Mar 2020
La Famiglia Restaurants | Chain of restaurants | Kyiv, Ukraine
• Ensuring stable and efficient operation of the company; planning, implementation and coordination of all restaurant divisions.
• Organization and control of operational business goals; monitoring the implementation of tasks.
• Supporting quality standards and operational efficiency; control of cost reduction and efficiency improvement.
• Optimization, systematization, standardization and automation of business processes together with shareholders; implementation of procedures and regulations.
• Team building and coordination of work to achieve strategic objectives.
• Financial planning, budgeting and execution of the business plan.
• Organization and control of own import supplies; cooperation with the marketing department on the marketing plan.
Senior Quality Manager / Operations DirectorSep 2011 – Feb 2016
Aroma Espresso Bar | Internationally franchised cafés | Kyiv, Ukraine
• Recognition and improvement of company strategies; development of operational improvement programs.
• Quality management, customer care and service.
• Collaboration with external contractors; leading joint programs and ventures.
• Management of new company projects and launches.
General ManagerAug 2010 – May 2011
Restaurant “Cafe de Paris” | Kyiv, Ukraine
• Coordination of restaurant operation; team recruitment and service management.
• Development and implementation of a new system of standards.
• Improvement of sales; control and improvement of financial performance.
Senior Bar ManagerMay 2007 – Jul 2010
Hyatt Regency Kiev Hotel | Kyiv, Ukraine
• Coordination of bar operation and team management; service and quality control.
• Sales analysis, monthly reports and revenue forecasts; F&B cost control.
• Implementation, management and control of guest recognition (“Guest History”) programs.
EDUCATION
Master Degree in Finance2002 – 2007
International Science Technology University | Kyiv, Ukraine
Associate Degree in Project ManagementMay – Dec 2011
AFW Wirtschaftsakademie, Bad Harzburg, Germany | Distance program, Kyiv, Ukraine
SUPPLEMENTARY COURSES & TRAININGS
• High Performing Leadership (IMD)
• Operations Management (Coursera)
• Introduction to Marketing (Coursera)
• Project Management (Spider Project Company)
• Leading Skills in the Restaurant
• Coaching
• Service that Sells
• Service Excellence
• Telephone Skills
• How to Become a Manager
• Time & Task Management
• Hyatt on Skills
• Financial Essentials
• P&L Statement Training
SKILLS, TECHNOLOGIES & LANGUAGES
LanguagesUkrainian (native) | Russian (native) | English (fluent)
Analytics & FinanceAdvanced Excel (financial models, P&L), Power BI, Looker Studio, BAS, iScala
Industry SystemsR-Keeper, iiko / Syrve, Poster, Micros, XPos, Profit, Fitness Pro; inventory and food cost control
Guests & MarketingCRM and loyalty programs, Choice, Expirenza, Glovo / Bolt Food, Google Analytics, Meta Ads
ManagementNotion, Asana, Trello, MS Teams, Zoom, MindJet, HR and staff scheduling systems
Office & PresentationsMS Word, Excel, Access, PowerPoint, Outlook, Google Slides; investor materials
AI ToolsChatGPT, Claude (data analysis, document and content preparation)
Personal qualitiesDiligent, creative, determined, responsible, sociable; adapts quickly, eager to learn and develop.
General Director (CEO) | Restaurant Holdings & Chains
Vyshgorodska 45, Kyiv | [
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PROFILE
Specializing in strategic management of restaurant holdings, building teams and operational processes. General Director (CEO) and Master in Finance with over 20 years of experience in the restaurant and hospitality industry. Led restaurant chains of 22 mid-segment and 12 premium-class venues (800 and 600 employees), steered the business through the COVID-19 pandemic and the full-scale war in Ukraine, and launched large-scale new projects from scratch. Seeking a challenging senior executive position in the restaurant business at an international level.
PROFESSIONAL EXPERIENCE
General Director (CEO)2025 – 2026
Enjoy Group | Premium restaurant, fitness & spa holding | Kyiv, Ukraine
• Full accountability for the strategy, financial results and growth of a holding of 12 premium-class restaurants with 600 employees; the portfolio also includes fitness and spa.
• Defining the development strategy, brand portfolio and investment priorities together with the managing partner and shareholders.
• Leading the executive team (operations, culinary, marketing, creative and finance); building a results-driven management culture.
• Financial planning, budgeting and P&L control; investment cases and capital expenditure decisions.
• Overseeing operations, service and quality standards across all venues; strengthening brand positioning and guest experience.
• Negotiating with landlords, partners and key suppliers; implementing KPIs, reporting and corporate governance.
• Overseeing the fitness and spa division; implementing specialized software (Fitness Pro) to run its operations.
KEY ACHIEVEMENT
• Launched from scratch large-scale and unique new restaurant projects: from concept, investment proposal and budget to team building and opening.
General Director (CEO)2020 – 2025
Pesto Family Restaurants | Mid-segment chain, 22 restaurants, 800 employees | Kyiv, Ukraine & Warsaw, Poland
• Full leadership and P&L responsibility for a chain of 22 mid-segment restaurants with 800 employees in Kyiv (Ukraine) and Warsaw (Poland).
• Setting corporate strategy and annual business plans; reporting to shareholders and the board.
• Building and leading the top-management team; talent development, motivation systems and succession planning.
• Financial management: revenue growth, margin and cost control, cash flow, budgeting and investment decisions.
• Overseeing operations, quality and service standards, supply chain and procurement across both markets.
• Developing the network: new openings, site selection, negotiations with landlords, partners and suppliers.
• Brand development, marketing, guest experience, delivery and digital channels; systematization and automation of processes; risk management and compliance in two jurisdictions.
UNIQUE EXPERIENCE
• Led the company through the COVID-19 pandemic and the full-scale war in Ukraine, ensuring business continuity, safety of the team and guests, and preservation of jobs.
• Scaled and developed the restaurant network in times of upheaval and uncertainty: adapted the business model quickly, managed crisis cash flow and kept growth on track.
• Managed operations in two countries simultaneously (Ukraine and Poland) under constantly changing conditions.
Operations DirectorSep 2017 – Mar 2020
La Famiglia Restaurants | Chain of restaurants | Kyiv, Ukraine
• Ensuring stable and efficient operation of the company; planning, implementation and coordination of all restaurant divisions.
• Organization and control of operational business goals; monitoring the implementation of tasks.
• Supporting quality standards and operational efficiency; control of cost reduction and efficiency improvement.
• Optimization, systematization, standardization and automation of business processes together with shareholders; implementation of procedures and regulations.
• Team building and coordination of work to achieve strategic objectives.
• Financial planning, budgeting and execution of the business plan.
• Organization and control of own import supplies; cooperation with the marketing department on the marketing plan.
Senior Quality Manager / Operations DirectorSep 2011 – Feb 2016
Aroma Espresso Bar | Internationally franchised cafés | Kyiv, Ukraine
• Recognition and improvement of company strategies; development of operational improvement programs.
• Quality management, customer care and service.
• Collaboration with external contractors; leading joint programs and ventures.
• Management of new company projects and launches.
General ManagerAug 2010 – May 2011
Restaurant “Cafe de Paris” | Kyiv, Ukraine
• Coordination of restaurant operation; team recruitment and service management.
• Development and implementation of a new system of standards.
• Improvement of sales; control and improvement of financial performance.
Senior Bar ManagerMay 2007 – Jul 2010
Hyatt Regency Kiev Hotel | Kyiv, Ukraine
• Coordination of bar operation and team management; service and quality control.
• Sales analysis, monthly reports and revenue forecasts; F&B cost control.
• Implementation, management and control of guest recognition (“Guest History”) programs.
EDUCATION
Master Degree in Finance2002 – 2007
International Science Technology University | Kyiv, Ukraine
Associate Degree in Project ManagementMay – Dec 2011
AFW Wirtschaftsakademie, Bad Harzburg, Germany | Distance program, Kyiv, Ukraine
SUPPLEMENTARY COURSES & TRAININGS
• High Performing Leadership (IMD)
• Operations Management (Coursera)
• Introduction to Marketing (Coursera)
• Project Management (Spider Project Company)
• Leading Skills in the Restaurant
• Coaching
• Service that Sells
• Service Excellence
• Telephone Skills
• How to Become a Manager
• Time & Task Management
• Hyatt on Skills
• Financial Essentials
• P&L Statement Training
SKILLS, TECHNOLOGIES & LANGUAGES
LanguagesUkrainian (native) | Russian (native) | English (fluent)
Analytics & FinanceAdvanced Excel (financial models, P&L), Power BI, Looker Studio, BAS, iScala
Industry SystemsR-Keeper, iiko / Syrve, Poster, Micros, XPos, Profit, Fitness Pro; inventory and food cost control
Guests & MarketingCRM and loyalty programs, Choice, Expirenza, Glovo / Bolt Food, Google Analytics, Meta Ads
ManagementNotion, Asana, Trello, MS Teams, Zoom, MindJet, HR and staff scheduling systems
Office & PresentationsMS Word, Excel, Access, PowerPoint, Outlook, Google Slides; investor materials
AI ToolsChatGPT, Claude (data analysis, document and content preparation)
Personal qualitiesDiligent, creative, determined, responsible, sociable; adapts quickly, eager to learn and develop.
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CEO
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Директор підприємства
Kyiv
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The candidate's resume is posted at https://www.work.ua/resumes/20959729/