Resume from July 10, 2022 PRO

Pavlo

Sales and Marketing Director

Employment:
Full-time.
Age:
39 years
City:
Kyiv

Contact information

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Work experience

Country Manager (Sales Representative in Ukraine)

from 08.2015 to now (8 years 9 months)
Rogo Industrial (Shanghai) Ltd., Kyiv/Shanghai (Sales / Marketing)

•Research of the Ukrainian and ‘Russian speaking’ markets of galvanized (GI) and pre-painted (PPGI) steel;
•Search for buyers of GI/PPGI in the Ukrainian and ‘Russian speaking’ markets
•Support of full sales cycle – meeting with potential client, sales process, document flow (Contracts, Invoices, etc), export-import activity;
•Building of strong business relationships with the clients.

Head of Sales and Logistics Department

from 06.2013 to 06.2015 (2 years)
UkrAutoZAZ-Service’ LLC (‘UkrAuto’ corporation), Kyiv (an official representative of Chery in Ukraine)

Functional Duties (in fact, the following duties were added to the previous (Head of Marketing Department):
•Functional management of Chery dealer network in sales (Chery cars);
•Launch of loyalty program ‘Chery Assistance’;
•Forecasting and planning Chery sales in Ukraine;
•Stock management, designing and release of production orders;
•Management of import and internal logistics of Chery cars;
•Internet-marketing. Research and holding ad campaigns in Internet (paid search, banner ad, remarketing), SEO-optimization, SMM;
•Price building of Chery products;
•Cooperation with Chery Co. concerning launch of a new products (relevant marketing researches, negotiations on purchase price (FOB/CIF), marketing activities supporting the launch of the new products).

Head of Marketing Department

from 10.2007 to 06.2013 (5 years 8 months)
‘CA Automotive’ LLC (‘UkrAuto’ corporation), Kyiv (an official representative of Chery in Ukraine)

09.2007 – 06.2013 (moved up to ‘UkrAutoZAZ-Service’ LLC) – Head of Marketing Department, ‘CA Automotive’ LLC – an official representative of Chery in Ukraine (‘UkrAuto’ corporation).
Functional Duties:
•Automotive market analysis, forecasting of the market development and detection of the main trends;
•Designing of Chery strategy development in Ukraine
•Cooperation with manufacturer (Chery Co.) in setting up of sales process and in promotion of Chery brand in Ukraine;
•Coordination and holding of marketing researches by own forces (incl. CSI);
•Research and holding of marketing activities (add campaigns, motor show, co-marketing etc.), determine of the effectiveness of the activities;
•Developing and holding of dealer conferences, product and sales trainings;
•Cooperation with consulting companies.

Marketing Manager

from 07.2006 to 09.2007 (1 year 2 months)
Trade House ‘NIKO’ LLC, Kyiv (an official representative of Mitsubishi in Ukraine)

Functional Duties:
•Automotive market analysis;
•Forecasting of automotive market development and detection of the main its trends;
•Planning of the NIKO’s network sales;
•Analytical estimation of consumer properties and useful qualities of Mitsubishi cars and their rivals;
•Marketing reports of NIKO’s network design.

Salesman

from 09.2005 to 07.2006 (10 months)
NIKO-Ukraine’, Kyiv (an official dealer of Mitsubishi in Kyiv and Kyiv region)

Functional Duties:
•Support of full car sales cycle – starting from meeting a potential client and the ending in signing of acceptance-delivery act and post sales communication;
•Active sales (customer prospecting and client liaison).

Education

Kyiv National Economic University

Marketing Management, Kyiv
Higher, from 2011 to 2013 (2 years 1 month)

Degree with distinction by special ‘Marketing’

National Transport University

Automobile Mechanic faculty, Kyiv
Higher, from 2001 to 2006 (4 years 9 months)

Degree with distinction by special ‘Cars and Cars Economy’

Additional education and certificates

Internet-Marketing (WebPromoExperts)

2015, 3 months

Business English ‘Market Leader’ (British Council)

2011, 3 months

Course of Business Administration (educational center of ‘UkrAuto’)

2009-2010, 1 year

‘Effective management of organization department‘(educational center of ‘UkrAuto’)

2007, 2 days

‘Sales. Operations with Objections’ (educational center of ‘Trade House ‘NIKO’)

2006, 2 days

‘Effective Sales. Systems Approach‘(educational center of ‘Trade House ‘NIKO’)

2005, 2 days

Knowledge and skills

MS Office Користувач ПК PC User Користувач Internet Internet User Email Google Analytics Google Ads Уміння аналізувати Ability to analyze Google Проведення та організація тренінгів для продавців-консультантів Проведення та організація дилерських конференцій Написання, редагування аналітичних та промо-статей Developing and holding of dealer conferences Developing and holding of product and sales trainings Writing and editing of analytical and promo articles

Language proficiencies

  • Ukrainian — fluent
  • English — advanced
  • Russian — fluent

Additional information

Personal qualities:

•Stress resistant and persistence;
•Personal leadership;
•Ability and aspiration for developing as a person and as a professional

Driver license A, B, C category

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