Олександра

Brand, Marketing and Communications Manager

Considering positions:
Brand, Marketing and Communications Manager, менеджер проєктів
Employment type:
full-time
Age:
38 years
City:
Kyiv

Contact information

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Work experience

Client Community Management Lead | Brand & Business Development

from 12.2021 to 04.2026 (4 years 5 months)
AgileEngine, Київ (IT)

• Built and led the Client Community function from the ground up, establishing an international team across Ukraine, India, and Colombia to support Business Development through client engagement, warm lead generation, customer advocacy, and communication initiatives.
• Built and scaled Business Development communication initiatives, generating 80+ qualified leads and contributing to 4 client conversions.
• Delivered 30+ international marketing and engagement campaigns across the US, Europe, and LATAM.
• Designed and optimized cross-functional communication workflows connecting Marketing, Delivery, Leadership, Legal, and Content teams to streamline customer stories, executive communications, and business development initiatives.
• Managed customer advocacy programs (Clutch, G2, case studies, client success stories), strengthening brand credibility, client engagement, and market visibility.

Marketing team lead

from 05.2019 to 12.2021 (2 years 8 months)
FILM.UA Group, Київ (Шоу-бізнес, мистецтво, культура)

• Developed and executed integrated 360° marketing campaigns for films and TV series across PR, digital, media, ATL, BTL, partnerships, and content.
• Managed campaign strategy, budgets, creative production, and cross-functional collaboration from concept to release.
• Successfully delivered marketing KPIs for major releases, including "Crazy Wedding 2" (UAH 41M+ box office), "Crazy Wedding 3" (UAH 28.9M), "Foxter & Max" (UAH 8M+), and "Pulse" (UAH 3M+).
• Led the promotional campaign for "And There Will Be People", generating 6.5M+ video views, 360+ media publications, and helping position it among the most anticipated Ukrainian TV series of the season.

Business development manager

from 04.2018 to 05.2019 (1 year 2 months)
MEGOGO, Київ (IT)

• Developed and executed multi-channel marketing campaigns to strengthen brand awareness, drive user acquisition, and support business growth across CIS markets.
• Initiated and managed strategic partnerships, delivering 15+ large-scale co-marketing projects with leading brands including Monobank, Mastercard, Nova Poshta, Alfa Bank, Auchan, WOG, KLO, Lay's, and others.
• Led the launch of the company's loyalty program, coordinating partner engagement, campaign mechanics, communications, and cross-functional execution.
• Successfully delivered 20+ integrated marketing campaigns, increasing brand visibility, customer engagement, and partner activation.

Senior Project manager

from 08.2017 to 02.2018 (7 months)
Noblet Media CIS, Київ (Маркетинг, реклама, PR)

• Managed end-to-end delivery of integrated marketing and communication projects for corporate, public, and international clients, from briefing and concept development to execution and reporting.
• Built and maintained relationships with clients and stakeholders, coordinating cross-functional teams, external vendors, budgets, timelines, and project deliverables.
• Developed campaign concepts, communication plans, proposals, and performance reports, ensuring projects met business objectives, timelines, and budget requirements.
• Successfully delivered high-profile projects, including the International Mayors Summit, Days of Financial Literacy Roadshow, and Innovative Charity initiative.

Marketing manager

from 04.2011 to 08.2017 (6 years 5 months)
Ukrainian Film Distribution, Київ (Шоу-бізнес, мистецтво, культура)

• Executed 150+ integrated marketing and communication campaigns across ATL, BTL, PR, digital, events, and partnership channels.
• Developed and launched 70+ events, activations, and community engagement initiatives, coordinating internal teams, external partners,
agencies, and vendors.
• Built long-term partnerships with national and international brands and supported campaign planning, execution, reporting, and
performance evaluation.

Head of Monitoring Department

from 12.2010 to 04.2011 (5 months)
Scientific-Technical Center "Psychea", Киев (Informational and analytical services in the oil market of Ukraine)

•Department management (up to three people);
•Management of regular reporting of the department activities;
•Assisting employees in daily work and providing support in achieving goals;
•Execution of marketing manager activities;
•Databases maintenance.

Marketing Manager

from 08.2010 to 12.2010 (5 months)
Scientific-Technical Center “Psychea”, Киев (Informational and analytical services in the oil market of Ukraine)

•Monitoring and analysis of the Oil market and competitive environment;
•Processing and analysis of market information, market dynamics and trends;
•Preparation of consolidated reviews;
•Databases maintenance;
•Contribution into company activities presentation;
•Preparation and participation in professional exhibitions

Manager of Customer Service

from 06.2008 to 02.2009 (9 months)
“Eridan” LLC, Киев (Advertising company)

•Client management;
•Order cost calculation;
•Monitoring and analysis of advertising on transport market and competitive environment.

Education

Kyiv National Economic University

Faculty: Economics and Management Specialty: Management of Organizations Master Program: Small Business Management, Киев
Higher, from 2005 to 2010 (5 years)

Additional education and certificates

2010, 1 month

September - December 2013, 4 months

September – December 2014, 4 months

2017, 1 month

4 місяці

2021

2021

2021

Knowledge and skills

  • MS Office
  • MS Outlook
  • Trello
  • Asana
  • Worksection
  • Basecamp
  • Brand management
  • Marketing Communications
  • Integrated Marketing
  • Content marketing
  • Content strategy development
  • Marketing Campaigns
  • Communications Strategy
  • Business development
  • Strategic Partnerships
  • Stakeholder management
  • Cross-functional Collaboration
  • Project management
  • Employer Branding
  • Internal Communications
  • PR management
  • Executive Communications
  • Ведення CRM
  • Zoho CRM
  • Google Workspace
  • AI Tools
  • Продуктивність
  • Креативність
  • Доброзичливість
  • Адаптивність
  • Неконфліктність
  • Чесність
  • Дисциплінованість
  • Уміння аналізувати
  • Canva
  • MS Excel
  • Ведення соціальних мереж
  • Творчий підхід
  • Контент-менеджмент
  • Розробка маркетингової стратегії
  • Комунікабельність
  • Користувач ChatGPT
  • Geminy
  • NotebookLM
  • HubSpot
  • Looker Studio

Language proficiencies

  • English — advanced
  • Ukrainian — fluent
  • French — beginner
  • Spanish — beginner

Additional information

Brand, Marketing & Communications professional with 10+ years of experience across IT, media, and entertainment. I build communication systems, develop brands, lead cross-functional initiatives, and transform business goals into measurable marketing outcomes.

Delivered 30+ international campaigns, generated 80+ qualified leads contributing to 4 client conversions, managed strategic partnerships, coordinated customer advocacy initiatives, and led communication projects across the US, Europe, and LATAM.

Strong background in brand strategy, marketing communications, content marketing, partnerships, stakeholder engagement, and business development. Experienced in working with executive leadership, cross-functional teams, and international markets.

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