Contact information

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Work experience

Digital Marketing Manager

from 11.2021 to 03.2023 (1 year 4 months)
SupportYourApp, Київ (Телекомунікації, зв'язок)

Performing market research;
Analyzing social media metrics and try to observe patterns of behavior;
Connecting user behavior with a viable marketing strategy;
Evaluating and optimizing marketing and CPC strategies & analytics; Generating new business leads;
Increasing brand awareness and market share;
Developing and managing the CPC budget;
Overseeing advertising and promotional campaigns;
Preparing and presenting quarterly and annual reports to management;
Analyzing market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies;
Creation of workflows and procedures, standards and scripts.

Digital Marketing Manager

from 10.2020 to 06.2021 (8 months)
Liki24.com, Київ (IT)

Evaluating and optimizing marketing and CPC strategies & analytics;
Generating new business leads;
Increasing brand awareness and market share;
Developing and managing the CPC budget;
Overseeing advertising and promotional campaigns;
Preparing and presenting quarterly and annual reports to management.

Head of Media

from 01.2019 to 01.2020 (1 year)
Aimbulance, Київ (Маркетинг, реклама, PR)

Formation of strategies for working with paid channels (digital, offline) and media planning;
Conducting advertising campaigns, setting up analytics (google, facebook, etc.);
Audit of advertising accounts, analysis of the competitive environment and niche;
Sale of commercial offers to clients;
Managed budgeting and oversaw the P&L of the media department;
Conducted training for junior employees of the department and workshops for the agency;
Created and implemented workflow scripts within the team and in collaboration with other departments (accounts, strategists, finance, etc.);
Increasing brand awareness and market share;
Developing and managing the CPC budget;
Overseeing advertising and promotional campaigns;
Preparing and presenting quarterly and annual reports to management;
Performing market research;
Analyzing social media metrics and try to observe patterns of behavior;
Connecting user behavior with a viable marketing strategy;
Liaising with the marketing team to brainstorm a marketing campaign.

Digital Strategist

from 05.2018 to 12.2018 (7 months)
Postmen, Київ (Маркетинг, реклама, PR)

Development of a digital strategy;
Selection of channels and tools;
Media planning: platforms, formats.
Preparation of presentations and reports;
Team coordination and management.

Lead of Marketing Department

from 08.2017 to 04.2018 (8 months)
Tend ERP, Київ (IT)

Strategic planning;
Development of the company's portfolio in 6 categories (CRM, ERP, etc.);
Carrying out a marketing research to bring a new product to the market of the CIS, Europe;
Team coordination and management.

Education

IHQ OF KYIV NATIONAL UNIVERSITY OF TRADE AND ECONOMICS

Management, Київ
Higher, from 2017 to 2020 (2 years 9 months)

KYIV NATIONAL UNIVERSITY OF TRADE AND ECONOMICS

Marketing, Київ
Unfinished higher, from 2015 to 2017 (1 year 5 months)

Additional education and certificates

UAMASTER - Digital Marketing

1 month

KAMA - Marketing Strategy (lecture)

2 months

Knowledge and skills

Language proficiencies

• Ukrainian — fluent
• Russian — fluent
• English — average