Contact information

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Work experience

Marketing manager

from 01.2022 to 12.2024 (3 years)
Autocentre Skoda, Запоріжжя (Автобізнес та автосервіс)

Website analysis. Development and implementation of a set of measures to promote the site on the Internet. Analysis of competitors in the top 10. Connection and analysis of site traffic statistics. SEO, contextual advertising, targeted advertising on social networks

Head of Sales and Marketing

from 11.2019 to now (6 years 5 months)
Marco Polo Country Club, Запоріжжя (Готельно-ресторанний бізнес)

Organization of marketing activities to increase the load of the hotel and restaurant complex.
Competitor analysis, strategy development and unique trade offers. Choosing the semantic core for SEO website promotion. Setting up and launching advertising campaigns on Google and targeted advertising on Facebook / Instagram (own skills without outsourcing). Email marketing experience.
Seo adaptation of the site for key queries. Increasing forms of capture and expanding the sales funnel. Analytics.
Capture promotional video content. Creating photos for site content and social networks. Layout development.
Development and launch of a new site.
Analysis of leads, sales, proposals to increase sales. Drawing up an advertising budget, reporting on the effectiveness of marketing activities. Calculation of the value of the client and the rate of return on investment in advertising. Customer portrait analysis and product adaptation.
Work with customer feedback, organization of sections on the level of satisfaction with the quality of service. Development and implementation of measures to increase satisfaction and recommendations. Formation of a positive image of the enterprise.

Development of sales standards, training of sales managers.
Control of the sales department. Control Quality of service.
Team management and motivation skills.
Development of measures to enhance the brand reputation.

Internet marketing manager

from 05.2019 to 02.2020 (10 months)
Sapriko Group, Zaporizhzhia (manufacture of metal structures)

Analysis of marketing activities in the field in the region. Development, creation, filling and promotion of the company's branch sites.
SEO promotion, optimization of sites for better results in organic search, compiling the semantic core, distribution on the pages of the site, writing quality content, placing external and internal links. Internal site optimization, meta tag programming, code debugging.
Set up and maintain a contextual advertising account.
Maintaining business accounts on social networks, Google business.
Email newsletters.
Development of measures to promote the company's services and attract customers.
Preparation of photo and video content materials.
Development of announcement of actions and special offers.

Head of sales department Renault

from 03.2017 to 06.2018 (1 year 4 months)
AIS Auto Company, Odesa (car sales department)

Bringing the sales department in the top ten in Ukraine.
Fulfillment of planned indicators, organization of brand promotion in the trusted region.
High level of recognition through the introduction of accounts on social networks, work with online queries from the site, placing ads on partner sites on the Internet.
Optimization of brand positioning in the region, development of measures to attract new traffic, lead generation, analysis and implementation of a brand promotion plan with minimal costs.
Qualitative positioning of the site in search engines (contextual advertising and seo-promotion, updating the semantic core).
Organization of regular btl events in order to attract new customers.
Analysis of work with the client at all stages of communication. Sales funnel expansion.

Head of Sales and Marketing Citroen

from 01.2012 to 03.2016 (4 years 3 months)
AIS Auto Company, Zaporizhzhia (Autocentre)

Organization of the sales department.
Bringing sales to the top in terms of market share in the trusted region.
Brand promotion in social networks, the Internet, organization of presentations and btl activities.
Quality control of customer service.

Sales Manager

from 02.2010 to 12.2011 (1 year 11 months)
AIS Auto Company, Zaporizhzhia (Autocentre, Sales department)

High level of personal sales and customer service.

Sales Representative

from 08.2009 to 05.2010 (10 months)
Megapolis Trade and Distribution Company, Zaporizhzhia (Distribution of alcoholic beverages)

Implementation of sales targets.
Development of new outlets.
Increase loyalty.
High customer focus. Merchandising.

Sales Manager

from 02.2008 to 04.2009 (1 year 3 months)
AIS Auto Company, Zaporizhzhia (Autocentre, sales department)

Sale of commercial vehicles on a trusted site.
High level of sales.

Technological engineer

from 07.2005 to 06.2007 (2 years)
Iskra, Zaporizhzhia (Production of parts)

Programming of CNC machines. Development of the best manufacturing methods (technologies)

Education

National Technical University Zaporizhzhia

Mechanical engineering technology, Zaporizhzhia
Higher, from 2000 to 2005 (5 years)

Additional education and certificates

Advanced training courses for managers

2013

Google Adwords online promotion courses

2014

SMM

2019

Seo

2018

certificate Google AdWords

2019

Knowledge and skills

• MS PowerPoint
• HTML
• CSS
• SEO
• SMM
• Bitrix24
• Google Ads
• CRM
• Google
• Ability to analyze
• Активные продажи
• Targeting
• Подбор персонала
• CMS
• Marketing
• Деловая переписка
• Мотивация персонала
• Sales
• Маркетинговые исследования
• Team management
• Брендинг
• Управление отделом продаж
• Confidence
• Website administration, knowledge of HTML
• Поиск и привлечение клиентов
• Facebook Ads Manager
• Уміння аналізувати
• Розробка маркетингової стратегії
• Google Analytics
• Налаштування контекстної реклами

Language proficiencies

• English — beginner
• Ukrainian — fluent
• Polish — average

Additional information

Viber/Telegram/ What app [open contact info](look above in the "contact info" section)

Professional experience:
Skills of analysis of advertising activity of competitors, organization of advertising events to increase retail and wholesale sales, brand promotion, monitoring of the existing market, forecasting.
Skills of administration business accounts of social networks, SEO promotion, work with analytical programs. Contextual advertising settings.
Filling the site with quality content in accordance with the semantic core. Copywriting.
Drawing up a content plan.
Budget planning.
Leadership qualities, experience of collective organization of work for projects of various complexity. Staff training.
Presence of a diploma for successful completion of active sales training, trainings on "Communication with the client", "Team management", "Active sales".
Experienced PC user (CRM, 1C, HTML, CSS).
The driver of category "B, C" has his own car.

Personal qualities:
Ability to analyze and find solutions. Ability to establish contact with people. Responsibility, efficiency, ability to predict, sociability, quick learning, analytical mind.