Svitlana

Контактная информация

Соискатель указал телефон, эл. почту и адрес.

Получить контакты этого кандидата можно на странице https://www.work.ua/resumes/773754

Опыт работы

Marketing manager

с 01.2022 по наст. время (2 года 4 месяца)
Autocentre Skoda, Zaporizhzhia (Autocentre)

Website analysis. Development and implementation of a set of measures to promote the site on the Internet. Analysis of competitors in the top 10. Connection and analysis of site traffic statistics. SEO, contextual advertising, targeted advertising on social networks

Head of Sales and Marketing

с 11.2019 по 02.2022 (2 года 3 месяца)
Marco Polo Country Club, Zaporizhzhia (Hotel and restaurant industry)

Organization of marketing activities to increase the load of the hotel and restaurant complex.
Competitor analysis, strategy development and unique trade offers. Choosing the semantic core for SEO website promotion. Setting up and launching advertising campaigns on Google and targeted advertising on Facebook / Instagram (own skills without outsourcing). Email marketing experience.
Seo adaptation of the site for key queries. Increasing forms of capture and expanding the sales funnel. Analytics.
Capture promotional video content. Creating photos for site content and social networks. Layout development.
Development and launch of a new site.
Analysis of leads, sales, proposals to increase sales. Drawing up an advertising budget, reporting on the effectiveness of marketing activities. Calculation of the value of the client and the rate of return on investment in advertising. Customer portrait analysis and product adaptation.
Work with customer feedback, organization of sections on the level of satisfaction with the quality of service. Development and implementation of measures to increase satisfaction and recommendations. Formation of a positive image of the enterprise.

Development of sales standards, training of sales managers.
Control of the sales department. Control Quality of service.
Team management and motivation skills.
Development of measures to enhance the brand reputation.

Internet marketing manager

с 05.2019 по 02.2020 (9 месяцев)
Sapriko Group, Zaporizhzhia (manufacture of metal structures)

Analysis of marketing activities in the field in the region. Development, creation, filling and promotion of the company's branch sites.
SEO promotion, optimization of sites for better results in organic search, compiling the semantic core, distribution on the pages of the site, writing quality content, placing external and internal links. Internal site optimization, meta tag programming, code debugging.
Set up and maintain a contextual advertising account.
Maintaining business accounts on social networks, Google business.
Email newsletters.
Development of measures to promote the company's services and attract customers.
Preparation of photo and video content materials.
Development of announcement of actions and special offers.

Head of sales department Renault

с 03.2017 по 06.2018 (1 год 3 месяца)
AIS Auto Company, Odesa (car sales department)

Bringing the sales department in the top ten in Ukraine.
Fulfillment of planned indicators, organization of brand promotion in the trusted region.
High level of recognition through the introduction of accounts on social networks, work with online queries from the site, placing ads on partner sites on the Internet.
Optimization of brand positioning in the region, development of measures to attract new traffic, lead generation, analysis and implementation of a brand promotion plan with minimal costs.
Qualitative positioning of the site in search engines (contextual advertising and seo-promotion, updating the semantic core).
Organization of regular btl events in order to attract new customers.
Analysis of work with the client at all stages of communication. Sales funnel expansion.

Head of Sales and Marketing Citroen

с 01.2012 по 03.2016 (4 года 2 месяца)
AIS Auto Company, Zaporizhzhia (Autocentre)

Organization of the sales department.
Bringing sales to the top in terms of market share in the trusted region.
Brand promotion in social networks, the Internet, organization of presentations and btl activities.
Quality control of customer service.

Sales Manager

с 02.2010 по 12.2011 (1 год 10 месяцев)
AIS Auto Company, Zaporizhzhia (Autocentre, Sales department)

High level of personal sales and customer service.

Sales Representative

с 08.2009 по 05.2010 (9 месяцев)
Megapolis Trade and Distribution Company, Zaporizhzhia (Distribution of alcoholic beverages)

Implementation of sales targets.
Development of new outlets.
Increase loyalty.
High customer focus. Merchandising.

Sales Manager

с 02.2008 по 04.2009 (1 год 2 месяца)
AIS Auto Company, Zaporizhzhia (Autocentre, sales department)

Sale of commercial vehicles on a trusted site.
High level of sales.

Technological engineer

с 07.2005 по 06.2007 (1 год 11 месяцев)
Iskra, Zaporizhzhia (Production of parts)

Programming of CNC machines. Development of the best manufacturing methods (technologies)

Образование

National Technical University Zaporizhzhia

Mechanical engineering technology, Zaporizhzhia
Высшее, с 2000 по 2005 (5 лет)

Дополнительное образование и сертификаты

Advanced training courses for managers

2013

Google Adwords online promotion courses

2014

SMM

2019

Seo

2018

certificate Google AdWords

2019

Знания и навыки

Знание языков

• Английский — начинающий
• Украинский — свободно
• Русский — свободно
• Польский — начинающий

Дополнительная информация

Viber/Telegram/ What app +3809839976784

Professional experience:
Skills of analysis of advertising activity of competitors, organization of advertising events to increase retail and wholesale sales, brand promotion, monitoring of the existing market, forecasting.
Skills of administration business accounts of social networks, SEO promotion, work with analytical programs. Contextual advertising settings.
Filling the site with quality content in accordance with the semantic core. Copywriting.
Drawing up a content plan.
Budget planning.
Leadership qualities, experience of collective organization of work for projects of various complexity. Staff training.
Presence of a diploma for successful completion of active sales training, trainings on "Communication with the client", "Team management", "Active sales".
Experienced PC user (CRM, 1C, HTML, CSS).
The driver of category "B, C" has his own car.

Personal qualities:
Ability to analyze and find solutions. Ability to establish contact with people. Responsibility, efficiency, ability to predict, sociability, quick learning, analytical mind.